Stagwell (STGW) Celebrates Lions from 72andSunny, Assembly, Forsman & Bodenfors, and Buentipo Anchor at the Cannes Lions International Festival of Creativity

Rhea-AI Summary

Stagwell (NASDAQ: STGW) celebrated significant wins at the Cannes Lions International Festival of Creativity. The company's agencies, including 72andSunny, Assembly, Forsman & Bodenfors, and global affiliate Buentipo Anchor, secured a total of 1 Grand Prix, 2 Gold, 2 Silver, and 10 Bronze Lions. Additionally, over 40 shortlists were achieved by other agencies within Stagwell's network.

The Grand Prix for Creative Data was awarded to Mastercard's initiative 'Room for Everyone,' developed with Assembly's digital commerce unit, which provided critical technological support. Other notable awards included Bronze Lions for 'Anthem' from Diablo IV by 72andSunny and 'Heart Surgeon's Cookbook' by Forsman & Bodenfors. The company remarked on their technology-led marketing strengths and innovative approaches to earned influence.

Positive

• Stagwell agencies won 1 Grand Prix, 2 Gold, 2 Silver, and 10 Bronze Lions at the Cannes Lions International Festival of Creativity.
• The 'Room for Everyone' initiative for Mastercard, developed with Assembly, won the Grand Prix for Creative Data.
• Stagwell’s agencies were recognized with over 40 shortlists at Cannes Lions.
• The awarded works highlight Stagwell's strengths in technology-led marketing and innovative approaches to earned influence.

Negative

• None.

"Room for Everyone" from Mastercard with Assembly as technology partner wins the Grand Prix for Creative Data

NEW YORK, June 24, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, celebrates its agencies 72andSunny, Assembly, and Forsman & Bodenfors, which took home top honors at the Cannes Lions International Festival of Creativity, the largest gathering in the creative marketing community. Collectively, Stagwell's agencies and its global affiliate partner Buentipo Anchor captured 1 Grand Prix, 2 Gold, 2 Silver, and 10 Bronze Lions along with over 40 shortlists for other agencies including Activista, Anomaly, Colle McVoy, Doner, GALE, HUNTER, KWT Global, and Unreasonable Studios.

Stagwell congratulates Mastercard on winning the Grand Prix for Creative Data in partnership with Assembly, formerly Brand New Galaxy, and McCann Poland for the "Room for Everyone" initiative. Assembly's digital commerce unit, as Mastercard's technology partner, created the UI/UX, managed development, and supplied analytics for the campaign's core tool WhereToStart.com, which helps Ukranian entrepreneurs find the best location to run their businesses, based on data that reveals where the greatest chance of success lies.

"While SPORT BEACH captivated attendees at Cannes Lions, our agencies captivated the juries. I'm proud to celebrate our agencies' strong showing at Cannes, marked by our first Grand Prix since 2019," said Mark Penn, Chairman and CEO, Stagwell. "The awarded work exemplifies our core strengths in technology-led marketing and helping brands gain ground with innovative approaches to earned influence. We thank our clients for their enduring trust in our agencies and their collaboration in pushing the frontiers of creativity and technology."

Cannes awarded Lions to:

• "Anthem" from Diablo IV (Blizzard Entertainment) and 72andSunny, which won a Bronze Entertainment Lion for Gaming.
• "Heart Surgeon's Cookbook" from Getinge and Forsman & Bodenfors, which won a Bronze Pharma Lion.
• "Imagine with Petacos" for Poker Beer from Buentipo Anchor, a Stagwell global affiliate network partner, which won one Silver Lion in Design and four Bronze Lions in Brand Experience & Activation, Design, Direct, and Outdoor.
• "Room for Everyone" for Mastercard by McCann Poland with Assembly as technology partner, which won 1 Grand Prix for Creative Data, 2 Gold Lions in Creative Strategy and Direct, 1 Silver Creative B2B Lion, and 1 Bronze Creative Effectiveness Lion.
• "The Table Read" for NFL from 72andSunny, which won 2 Bronze Lions in Entertainment for Sport and Social & Influencer.

Visit Stagwell's site to view the winning work.

About Stagwell

Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

CONTACT: 
Sarah Arvizo
pr@stagwellglobal.com

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/stagwell-stgw-celebrates-lions-from-72andsunny-assembly-forsman--bodenfors-and-buentipo-anchor-at-the-cannes-lions-international-festival-of-creativity-302180858.html

SOURCE Stagwell Inc.

FAQ

What awards did Stagwell (STGW) win at the Cannes Lions International Festival of Creativity?

Stagwell's agencies won 1 Grand Prix, 2 Gold, 2 Silver, and 10 Bronze Lions at the Cannes Lions International Festival of Creativity.

Which initiative won the Grand Prix for Creative Data for Stagwell (STGW)?

The 'Room for Everyone' initiative for Mastercard, developed with Assembly, won the Grand Prix for Creative Data.

How many shortlists did Stagwell (STGW) agencies achieve at Cannes Lions International Festival of Creativity?

Stagwell’s agencies achieved over 40 shortlists at the Cannes Lions International Festival of Creativity.

Which campaigns from Stagwell (STGW) were awarded at Cannes Lions?

Awarded campaigns include 'Anthem' from Diablo IV by 72andSunny, 'Heart Surgeon's Cookbook' by Forsman & Bodenfors, and 'Imagine with Petacos' by Buentipo Anchor.

What are Stagwell's (STGW) core strengths highlighted by their Cannes Lions wins?

Stagwell's core strengths highlighted include technology-led marketing and innovative approaches to earned influence.