Stagwell's (STGW) Instrument Launches Giant Steps, Gamified K-12 Learning Platform from GoGuardian
Stagwell (STGW) announced the launch of Giant Steps, a gamified digital learning platform developed in partnership with GoGuardian, aimed at enhancing collaboration among K-12 teachers and students. Officially launched on February 23, 2023, this free platform incorporates diverse visual elements and gamification to foster student engagement and motivation. Instrument, a digital agency within the Stagwell network, played a key role in creating the brand identity, product development, and website. Giant Steps is designed to optimize learning experiences rooted in educational research, offering personalized avatars and rewarding collaborative learning.
- Giant Steps is free for all educators and students, increasing accessibility.
- The platform leverages educational research to enhance learning outcomes.
- Gamification elements encourage student engagement and collaboration.
- None.
Agency Delivers Full-Service Digital and Brand Services to Create Equitable Learning Experience Teachers Have Called a "Game Changer"
Instrument conducted full-service brand and digital services for Giant Steps, creating the brand identity and name, developing the product, and building its consumer-facing website for launch. The work builds upon Instrument's track record of helping educational organizations digitally transform to serve modern students better.
How Giant Steps Provides Equitable Learning
- Visual diversity and inclusion: Students can build personalized avatars that help them feel seen and celebrated, with diverse representation, clothing, headpieces, hairstyles and outfit choices that allow them to express themselves authentically.
- Gamification: The more they learn, the more rewards they earn to level up. They're also incentivized to work in teams with their classmates, encouraging collaboration and shared goals.
- Rooted in learning science: Every product detail is research-backed, designed to cultivate a growth mindset and increase motivation. Because questions aren't speed-based, students can show what they know, not how quickly they can respond.
"At Instrument, we build connected brand systems through creative and technical expertise – and it was a pleasure to roll up our sleeves to create a dynamic and impactful new digital learning experience for today's K-12 students," said
"It's been a true partnership where together we've crafted a product and brand that not only puts learners at the center but is also innovative, purposeful, and built for us to continue to grow as a company," said
Giant Steps is free for all educators and students to play. For more information, please visit https://www.giantsteps.app/.
About GoGuardian
GoGuardian aims to help all learners feel ready and inspired to solve the world's greatest challenges by combining the best in learning and science technology across every part of the learning journey. Our award-winning system of educational tools, which includes Giant Steps, Pear Deck, and GoGuardian Teacher for learning engagement; Edulastic for formative assessments; TutorMe for virtual on-demand tutoring; and GoGuardian Admin and Beacon to support student safety, is purpose-built for K-12 and trusted by school leaders to promote effective teaching and equitable engagement while empowering educators to help keep students safe. Learn more at goguardian.com.
About Instrument
Instrument is a values-driven digital agency with offices in
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CONTACT:
pr@stagwellglobal.com
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