Stagwell Adds Indonesia-based Media, Creative, and Technology Agency Leverate Group to Global Affiliate Program

Rhea-AI Summary

Stagwell, a challenger network in marketing, partners with Leverate Group from Indonesia to enhance its Global Affiliate Network, expanding its reach in the Asia Pacific region and strengthening omnichannel media buying capabilities. Leverate Group, known for its bespoke strategies in media, creativity, and technology, brings robust services to Stagwell's global client base.

NEW YORK and JAKARTA, Indonesia, April 22, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced it has added Leverate Group, an integrated and independent full-service agency based in Indonesia, to its expanding Global Affiliate Network.

This partnership significantly strengthens Stagwell's reach in the Asia Pacific region as well as the network's omnichannel media buying and activation capabilities. This addition also underscores the network's accelerating commitment to growth across Asia, anchored by its regional offices in Singapore and Malaysia, and over 25 affiliate partners in Asia to date.

Amidst predictions that Indonesia is set to be one of the world's top five economies by GDP in 2030 (per National Research Group), this partnership demonstrates Stagwell's continued dedication to delivering scalable and seamless client solutions in this fast-growing, mobile-first market.

"As Southeast Asia's largest economy, Indonesia presents abundant opportunities for global brands to grow with the rise of the urban Indonesian consumer, and for Indonesian brands to take share in the global market," said Randy Duax, managing director, Asia-Pacific for Stagwell. "Partnering with Leverate positions Stagwell to comprehensively support our clients' ambitions in this dynamic and diverse market, bringing best-in-class marketing capabilities and intricate understanding of Indonesia's rich cultural make-up into our service set."

Founded in 2015, Leverate Group is known for delivering bespoke strategies encompassing media, creativity, and technology. The agency's clients include Allianz, Astra Group, BTN Bank, BRI Bank, Permata Bank, BMW, and Merries. Leverate Group will offer robust omnichannel media buying and activation capabilities to Stagwell's global client base, extending the network's Asia Pacific footprint of creative, media, and digital services.

"At Leverate Group, we have a track record of implementing successful campaigns infused with global knowledge, backed by data-driven insight. We aim not to just build our clients' brands, but also to grow their businesses. We look forward to collaborating closely with Stagwell to help clients transform for a digital-driven economy," said Marlina Lim, Chief Executive Officer for Leverate Group.

Stagwell's Global Affiliate Program powers agile global solutions for clients, allowing Stagwell to partner with regional experts to scale marketing capabilities to new regions. Since the program's inception, Stagwell has formed partnerships with nearly 80 affiliates across APAC, EMEA, LATAM and North America, extending Stagwell's global operational reach to 98 countries.

About Stagwell

Stagwell (NASDAQ: STGW) is the network created to transform marketing. We deliver creative performance at scale for the world's most ambitious brands, connecting culture-moving creativity with cutting-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our more than 13,000 experts in more than 34 countries are united under a single purpose: to generate effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

About Leverate Group

Leverate Group is an integrated and independent full-service agency rooted in data-driven insights and AI-powered martech expertise that continues to elevate passionate brands by integrating media solutions with meaningful and engaging creative. Leverate's game changing vision is evidenced through its service offerings, client success stories, and industry recognition. Winner of the Agency of the Year Award 2019, Gold winner Marketing Excellence 2022 and 2023, and two times Gold winner Mob-Ex APAC 2023, Leverate Group aims to extend its expertise in the APAC region through its Jakarta and Singapore offices. Learn more about us at https://leverate.asia/.

Media contacts:

For APAC
Germaine Ong
germaine.ong@stagwellglobal.com

For U.S.
Kara Gelber
pr@stagwellglobal.com 

For Leverate Group
info@leverate.asia

 

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SOURCE Stagwell Inc.

FAQ

What is the significance of Stagwell adding Leverate Group to its Global Affiliate Network?

Stagwell's partnership with Leverate Group enhances its reach in the Asia Pacific region and strengthens its omnichannel media buying and activation capabilities.

What are Leverate Group's key strengths?

Leverate Group is known for delivering bespoke strategies encompassing media, creativity, and technology, with clients including Allianz, Astra Group, BMW, and more.

How does Leverate Group contribute to Stagwell's global operations?

Leverate Group offers robust omnichannel media buying and activation capabilities to Stagwell's global client base, expanding the network's Asia Pacific footprint of creative, media, and digital services.

What is the focus of Stagwell's Global Affiliate Program?

Stagwell's Global Affiliate Program powers agile global solutions for clients, allowing partnerships with regional experts to scale marketing capabilities to new regions.

How many affiliates has Stagwell partnered with across different regions?

Since its inception, Stagwell has formed partnerships with nearly 80 affiliates across APAC, EMEA, LATAM, and North America, extending its global operational reach to 98 countries.