Sportsman’s Warehouse Announces Jeff Dunn as its new Chief Merchandising Officer
Sportsman's Warehouse (SPWH) has appointed Jeff Dunn as its new Chief Merchandising Officer, effective immediately. Dunn will oversee the company's merchandising, planning, and private label development strategies. With over 35 years of omni-channel merchandising experience, including 25 years at Walmart/Sam's Club, Dunn brings extensive expertise in buying, planning, replenishment, and product development across outdoor sporting categories.
CEO Paul Stone emphasized that Dunn's appointment aligns with the company's focus on enhancing customer experience and driving strategic growth through innovative merchandising. Dunn's background includes significant experience in hunting, fishing, camping, sport shooting, exercise, and team sports categories.
Sportsman's Warehouse (SPWH) ha nominato Jeff Dunn come nuovo Chief Merchandising Officer, con effetto immediato. Dunn supervisionerà le strategie di merchandising, pianificazione e sviluppo delle marche private dell'azienda. Con oltre 35 anni di esperienza nel merchandising omni-canale, inclusi 25 anni presso Walmart/Sam's Club, Dunn porta con sé una vasta esperienza in acquisti, pianificazione, rifornimento e sviluppo prodotto nelle categorie sportive all'aperto.
Il CEO Paul Stone ha sottolineato che la nomina di Dunn è in linea con l'obiettivo dell'azienda di migliorare l'esperienza del cliente e promuovere la crescita strategica attraverso un merchandising innovativo. Il background di Dunn include un'esperienza significativa nelle categorie di caccia, pesca, campeggio, tiro sportivo, esercizio fisico e sport di squadra.
Sportsman's Warehouse (SPWH) ha nombrado a Jeff Dunn como su nuevo Chief Merchandising Officer, con efecto inmediato. Dunn supervisará las estrategias de merchandising, planificación y desarrollo de marcas propias de la empresa. Con más de 35 años de experiencia en merchandising omnicanal, incluidos 25 años en Walmart/Sam's Club, Dunn aporta una amplia experiencia en compras, planificación, reabastecimiento y desarrollo de productos en las categorías deportivas al aire libre.
El CEO Paul Stone enfatizó que el nombramiento de Dunn está alineado con el enfoque de la empresa en mejorar la experiencia del cliente y fomentar el crecimiento estratégico a través de un merchandising innovador. La trayectoria de Dunn incluye una experiencia significativa en las categorías de caza, pesca, camping, tiro deportivo, ejercicio y deportes en equipo.
스포츠맨즈 워하우스 (SPWH)는 제프 던을 새로운 최고 상품 책임자로 즉시 임명했습니다. 던은 회사의 머천다이징, 기획 및 자체 브랜드 개발 전략을 감독할 것입니다. 던은 35년 이상의 옴니채널 머천다이징 경험, 그중 25년은 월마트/샘스클럽에서 보냈으며, 아웃도어 스포츠 카테고리에서 구매, 기획, 재고 보충 및 제품 개발에 대한 광범위한 전문성을 갖고 있습니다.
CEO인 폴 스톤은 던의 임명이 고객 경험을 향상시키고 혁신적인 머천다이징을 통해 전략적 성장을 주도하는 회사의 초점과 일치한다고 강조했습니다. 던의 경력에는 사냥, 낚시, 캠핑, 스포츠 사격, 운동 및 팀 스포츠 분야에서의 중요한 경험이 포함되어 있습니다.
Sportsman's Warehouse (SPWH) a nommé Jeff Dunn en tant que nouveau Directeur Général du Merchandising, avec effet immédiat. Dunn supervisera les stratégies de merchandising, de planification et de développement des marques propres de l'entreprise. Fort de plus de 35 ans d'expérience dans le merchandising omnicanal, dont 25 ans chez Walmart/Sam's Club, Dunn apporte une grande expertise en matière d'achats, de planification, de réapprovisionnement et de développement de produits dans les catégories de sport en plein air.
Le PDG Paul Stone a souligné que la nomination de Dunn s'inscrit dans la volonté de l'entreprise d'améliorer l'expérience client et de favoriser une croissance stratégique grâce à un merchandising innovant. L'expérience de Dunn inclut des compétences significatives dans les catégories de chasse, de pêche, de camping, de tir sportif, d'exercice et de sports collectifs.
Sportsman's Warehouse (SPWH) hat Jeff Dunn zum neuen Chief Merchandising Officer mit sofortiger Wirkung ernannt. Dunn wird die Merchandising-, Planungs- und Private-Label-Entwicklungsstrategien des Unternehmens leiten. Mit über 35 Jahren Erfahrung im Omni-Channel-Merchandising, darunter 25 Jahre bei Walmart/Sam's Club, bringt Dunn umfassende Fachkenntnisse in den Bereichen Einkauf, Planung, Nachbestellung und Produktentwicklung in den Kategorien im Freizeitsport mit.
CEO Paul Stone betonte, dass Dunns Ernennung mit dem Fokus des Unternehmens auf die Verbesserung des Kundenerlebnisses und das Vorantreiben des strategischen Wachstums durch innovatives Merchandising übereinstimmt. Dunns Hintergrund umfasst bedeutende Erfahrungen in den Bereichen Jagd, Angeln, Camping, Sportschießen, Fitness und Teamsportarten.
- Appointment of experienced executive with 35+ years of relevant industry experience
- Strong background in outdoor sporting goods merchandising from Walmart/Sam's Club
- Strategic focus on enhancing customer experience and merchandise innovation
- None.
WEST JORDAN, Utah, Feb. 05, 2025 (GLOBE NEWSWIRE) -- Sportsman’s Warehouse Holdings, Inc. (“Sportsman’s Warehouse” or the “Company”) (Nasdaq: SPWH) announced today that it has named Jeff Dunn as its new Chief Merchandising Officer, effective immediately. In his position, Dunn will be responsible for the company’s merchandising, planning and private label development strategies.
“We are pleased to welcome Jeff as our new Chief Merchandising Officer,” said Paul Stone, Sportsman’s Warehouse President and Chief Executive Officer. “He brings decades of experience and a proven track record in driving strategic growth through innovative merchandising focused on the needs of the customer. As we continue to refine the experience for our outdoor enthusiasts, Jeff’s leadership will be instrumental in reshaping how we approach merchandising to deliver on our promise of Great Gear & Great Service.”
Dunn is a proven leader with more than 35 years of omni-channel merchandising and leadership experience. He has a strong track record of developing customer focused merchandising strategies, aligning teams, and building supplier relationships to drive results. Jeff spent 25 years in merchandising with Walmart / Sam’s Club, which included responsibility for buying, planning, replenishment and product development in the categories of hunting, fishing, camping, sport shooting, exercise and team sports. His addition reflects Sportsman’s Warehouse’s commitment to adding top-tier talent, driving innovation and an enhanced customer experience.
“I am excited to join the talented team at Sportsman’s Warehouse where I can leverage my years of outdoor sporting goods experience,” states Dunn. “As a lifelong advocate for outside adventures, I share a similar passion as many of our customers and look forward to consistently delivering the great gear needed to enjoy the outdoors. I look forward to building on the company’s legacy, collaborating with our suppliers, and working closely with our outfitters to grow our share of the market.”
About Sportsman’s Warehouse Holdings, Inc.
Sportsman’s Warehouse Holdings, Inc. is an outdoor specialty retailer focused on meeting the needs of the seasoned outdoor veteran, the first-time participant, and everyone in between. We provide outstanding gear and exceptional service to inspire outdoor memories.
For press releases and certain additional information about the Company, visit the Investor Relations section of the Company's website at www.sportsmans.com.
Forward-Looking Statements
This press release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 as contained in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Forward-looking statements in this release include, but are not limited to, statements regarding the responsibilities of Mr. Dunn as the Chief Merchandising Officer to grow and support the company’s omni-channel business by the fact that they use words such as “aim,” “anticipate,” “assume,” “believe,” “can have,” “could,” “due,” “estimate,” “expect,” “goal,” “intend,” “likely,” “may,” “objective,” “plan,” “positioned,” “potential,” “predict,” “should,” “target,” “will,” “would” and similar terms and phrases. These forward-looking statements are based on current expectations, estimates, forecasts and projections about our business and the industry in which we operate and our management’s beliefs and assumptions. We derive many of our forward-looking statements from our own operating budgets and forecasts, which are based upon many detailed assumptions. While we believe that our assumptions are reasonable, we caution that predicting the impact of known factors is very difficult, and we cannot anticipate all factors that could affect our actual results. The Company cannot assure investors that future developments affecting the Company will be those that it has anticipated. Actual results may differ materially from these expectations due to many factors including, but not limited to: current and future government regulations, in particular regulations relating to the sale of firearms and ammunition, which may impact the supply and demand for the Company’s products and ability to conduct its business; the Company’s retail-based business model which is impacted by general economic and market conditions and economic, market and financial uncertainties that may cause a decline in consumer spending; the Company’s concentration of stores in the Western United States which makes the Company susceptible to adverse conditions in this region, and could affect the Company’s sales and cause the Company’s operating results to suffer; the highly fragmented and competitive industry in which the Company operates and the potential for increased competition; changes in consumer demands, including regional preferences, which we may not be able to identify and respond to in a timely manner; the Company’s entrance into new markets or operations in existing markets, including the Company’s plans to open additional stores in future periods, which may not be successful; the Company’s implementation of a plan to reduce expenses in response to adverse macroeconomic conditions, including an increased focus on financial discipline and rigor throughout the Company’s organization; impact of general macroeconomic conditions, such as labor shortages, inflation, rising interest rates, economic slowdowns, and recessions or market corrections; and other factors that are set forth in the Company's filings with the SEC, including under the caption “Risk Factors” in the Company’s Form 10-K for the fiscal year ended February 3, 2024, which was filed with the SEC on April 4, 2024, and the Company’s other public filings made with the SEC and available at www.sec.gov. If one or more of these risks or uncertainties materialize, or if any of the Company’s assumptions prove incorrect, the Company’s actual results may vary in material respects from those projected in these forward-looking statements. Any forward-looking statement made by the Company in this release speaks only as of the date on which the Company makes it. Factors or events that could cause the Company’s actual results to differ may emerge from time to time, and it is not possible for the Company to predict all of them. The Company undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by any applicable securities laws.
Investor Contact:
Riley Timmer
Vice President, Investor Relations
Sportsman’s Warehouse
(801) 304-2816
investors@sportsmans.com
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