The Power of Super League Brings Record-Breaking Scale Engagement in December

Rhea-AI Summary

Super League (Nasdaq: SLGG) has reported significant audience growth, achieving 112 million monthly active users by December 2022, up from 97 million in November. The company attributed this surge to its proprietary software, Super Biz, which aids developers and brands in leveraging metaverse experiences. Key metrics include 17 million daily active users and 940 million total visits. Super League enhances revenue opportunities through robust analytics, bespoke tools for integrating brands, and in-game monetization strategies. CEO Ann Hand emphasized that the company is leading the shift towards personalized digital interactions targeted at Generations Z and Alpha.

Positive

• Achieved 112 million monthly active users, a record high.
• Increased daily active user engagement to 17 million.
• 940 million total visits in December, indicating strong platform traction.
• Provided tools leading to increased revenue generation for game developers and brands.
• Introduced robust analytics for deeper insights into player behavior.

Negative

• None.

Super League is the Rocketship to the metaverse for dozens of marquee brands hungry to target avid young gamers, leading the way to the future of immersive entertainment

SANTA MONICA, Calif., Jan. 19, 2023 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLGG), a global leader in building immersive entertainment experiences across multiple social gaming platforms, drove record audience engagement through the end of Q4 2022. This unparalleled audience growth propels the company into 2023, helping Super League to continue to ride a wave of significant expansion, innovative experiential solutions and increased revenue.

Powered by Super Biz, the company’s leading proprietary measurement and monetization software suite for metaverse game and experience builders, December brought never-before-seen success and engagement. Having now been embraced by hundreds of creators of game worlds, with particular enthusiasm among Roblox developers, Super League has achieved vast digital scale across an integrated footprint, including:

• 112 million monthly active users, beating a previous high of 97 million, just in November of 2022
• On the busiest day of the month, 17 million daily active users.
• 16 THOUSAND YEARS of total playtime, and 794 years on the busiest day
• 940 million total visits, with 44 million on the busiest day

By partnering with Super League, brands and developers alike have access to the company’s suite of business-acceleration tools and media products, giving each an advantage in this brave new digital world including:

• Increased revenue generation for both the game builders and the brands seeking new sources of digital revenue as well as conversion to physical purchasing
• Robust analytics that provide in-depth insights about player behavior and in-game monetization to spur faster growth
• Bespoke tools that make it easier for developers to integrate brands into their gameplay
• In-game shoppable catalog to offer popular player avatars items for purchase and drive digital merchandise monetization
• Backend management tools to accelerate game development and provide superior customer service to their player base
  

An experienced leader in immersive digital platform technology, Super League is pioneering at the forefront of this valuable and constantly evolving social channel. Attracting the world’s leading brands, Super League is the most powerful connection to the audiences they crave through the power and scale of these influential social gaming worlds.

“This is where the internet and digital connections between brands and consumers are heading - in fact, it has already arrived,” said Ann Hand, CEO and Chair of Super League. “It’s a transformational shift from simply having a website and social media accounts to the future of how brands will engage. We are in pole-position with the meta-innovation engine to transform their relationship with new and future consumers in a way that is very personalized, modern and sticky – and how Generations Z and Alpha wish to engage.”

About Super League Gaming
Super League (Nasdaq: SLGG) is the rocketship to the metaverse. A global leader in creating innovative & immersive entertainment experiences, platform & audience monetization and dynamic content feeding channels across the world’s top gaming platforms. Fueled by an insatiable desire to stay on the forefront of this ever-evolving meta landscape, Super League pioneers’ proprietary digital solutions that provide unparalleled access to the highly-coveted global gaming audience. Super League also creates vibrant in-game communities through the development of innovative experiences and custom content, delivering powerful opportunities for brands and advertisers to achieve impactful insights and marketing outcomes with audiences of all ages. For more, go to superleague.com.

Media Contact
For Super League
Gillian Sheldon
gillian.sheldon@superleague.com

FAQ

What is Super League's recent audience growth in 2022?

Super League reported a record of 112 million monthly active users by December 2022, increasing from 97 million in November.

How many daily active users did Super League achieve recently?

Super League reached 17 million daily active users on the busiest day of December 2022.

What tools does Super League offer for metaverse developers?

Super League provides tools for revenue generation, robust analytics, bespoke integration solutions, and an in-game shoppable catalog.

What is the significance of Super League's software, Super Biz?

Super Biz is a proprietary measurement and monetization tool that has been embraced by hundreds of game developers, driving significant user engagement.

How does Super League engage with younger audiences?

Super League focuses on creating immersive experiences that resonate with Generations Z and Alpha, transforming brand engagement in the digital realm.