Elite Goalkeeper Misa Rodríguez Signs With Skechers
Skechers (SKX) has signed elite Spanish goalkeeper Misa Rodríguez, a Real Madrid CF player and 2023 Spanish National Team World Cup champion, as their first Spanish female football player. Rodríguez, who has been using Skechers Football boots since last year, will serve as a brand ambassador and appear in marketing campaigns.
The signing adds to Skechers' growing roster of elite football players, including Bayern Munich's Harry Kane and other international stars. The company offers three Elite boot models for men and women: the Skechers Razor with carbon-infused soleplate, and the SKX_1.5 available in both low-profile and high-top versions. The collection is available through Skechers websites, retail stores, and specialty football retailers worldwide.
Skechers (SKX) ha firmato con il portiere spagnolo di élite Misa Rodríguez, giocatrice del Real Madrid CF e campionessa della Coppa del Mondo con la Nazionale spagnola nel 2023, diventando così la sua prima calciatrice femminile spagnola. Rodríguez, che utilizza gli scarpini da calcio Skechers dall'anno scorso, fungerà da ambasciatrice del marchio e apparirà nelle campagne pubblicitarie.
Questo ingaggio si aggiunge al crescente roster di calciatori di élite di Skechers, che include Harry Kane del Bayern Monaco e altre stelle internazionali. L'azienda offre tre modelli di scarpini Elite per uomini e donne: il Skechers Razor con suola in carbonio e il SKX_1.5 disponibile in versioni a profilo basso e alto. La collezione è disponibile attraverso i siti web di Skechers, negozi al dettaglio e rivenditori specializzati in calcio in tutto il mondo.
Skechers (SKX) ha firmado con la portera española de élite Misa Rodríguez, jugadora del Real Madrid CF y campeona de la Copa del Mundo con la Selección Española en 2023, convirtiéndose en su primera futbolista femenina española. Rodríguez, que ha estado usando botas de fútbol Skechers desde el año pasado, será embajadora de la marca y aparecerá en campañas de marketing.
Este fichaje se suma a la creciente lista de futbolistas de élite de Skechers, que incluye a Harry Kane del Bayern Múnich y otras estrellas internacionales. La compañía ofrece tres modelos de botas Elite para hombres y mujeres: el Skechers Razor con suela infundida de carbono, y el SKX_1.5 disponible en versiones de perfil bajo y alto. La colección está disponible a través de los sitios web de Skechers, tiendas minoristas y minoristas especializados en fútbol en todo el mundo.
스케쳐스 (SKX)는 스페인 엘리트 골키퍼 미사 로드리게스와 계약을 체결했습니다. 그녀는 레알 마드리드 CF 소속이며 2023년 스페인 국가대표팀 월드컵 챔피언입니다. 로드리게스는 스케쳐스의 첫 번째 스페인 여성 축구선수로, 지난해부터 스케쳐스 풋볼 부츠를 착용해왔으며 브랜드 홍보대사로 활동하고 마케팅 캠페인에 출연할 예정입니다.
이번 계약은 해리 케인과 같은 바이에른 뮌헨의 엘리트 축구 선수들 및 기타 국제 스타들이 포함된 스케쳐스의 성장하는 선수 목록에 추가됩니다. 이 회사는 남성과 여성을 위한 세 가지 엘리트 부츠 모델을 제공합니다: 탄소가 주입된 밑창을 가진 스케쳐스 레이저와 낮은 프로필 및 하이탑 버전으로 제공되는 SKX_1.5입니다. 이 컬렉션은 전 세계 스케쳐스 웹사이트, 소매점 및 전문 축구 소매점을 통해 구매할 수 있습니다.
Skechers (SKX) a signé la gardienne de but espagnole d'élite Misa Rodríguez, joueuse du Real Madrid CF et championne de la Coupe du Monde avec l'équipe nationale espagnole en 2023, devenant ainsi leur première footballeuse espagnole. Rodríguez, qui utilise des chaussures de football Skechers depuis l'année dernière, sera ambassadrice de la marque et apparaîtra dans des campagnes marketing.
Cette signature s'ajoute à la liste croissante de footballeurs d'élite de Skechers, qui comprend Harry Kane du Bayern Munich et d'autres stars internationales. L'entreprise propose trois modèles de chaussures Elite pour hommes et femmes : le Skechers Razor avec une semelle en carbone, et le SKX_1.5 disponible en versions basse et haute. La collection est disponible sur les sites Web de Skechers, dans les magasins de détail et chez les détaillants spécialisés en football dans le monde entier.
Skechers (SKX) hat die spanische Elite-Torhüterin Misa Rodríguez unter Vertrag genommen, die Spielerin von Real Madrid CF und 2023 Weltmeisterin mit der spanischen Nationalmannschaft, und wird damit zur ersten spanischen Frauenfußballerin des Unternehmens. Rodríguez, die seit letztem Jahr Skechers Football-Stiefel trägt, wird als Markenbotschafterin fungieren und in Marketingkampagnen auftreten.
Die Verpflichtung ergänzt die wachsende Liste von Elite-Fußballspielern bei Skechers, zu denen auch Harry Kane von Bayern München und andere internationale Stars gehören. Das Unternehmen bietet drei Elite-Stiefelmodelle für Männer und Frauen an: den Skechers Razor mit karbonverstärkter Sohle und den SKX_1.5, der sowohl in niedriger als auch in hoher Form erhältlich ist. Die Kollektion ist über die Skechers-Websites, Einzelhandelsgeschäfte und Fachhändler für Fußball weltweit erhältlich.
- Expansion into professional football market with signing of high-profile athletes
- Growing presence in the lucrative football equipment segment
- Strategic partnership with World Cup-winning athlete enhances brand visibility
- None.
The Star Player is Competing in Skechers Football Boots
Real Madrid goalkeeper Misa Rodríguez signs with Skechers and competes in Skechers SKX_1.5 Elite boots.
“I am honored to be the first Spanish female football player to represent this brand, which is growing and will be one of the best in the world of football in a short time due to the comfort and quality of the boots and its brand in general," said Misa Rodríguez, who competes in the Skechers SKX_1.5 Elite boot.
“We are very proud to have a player like Misa in the Skechers Football family, who, among many characteristics, stands out for her confidence, leadership, strength, and precision,” explains Txerra Díaz, Country Manager of Skechers. “We continue to strengthen our position in the sport with a product of exceptional quality, already recognized for offering a technicality and comfort that allow for better and greater performance on the field.”
Misa Rodríguez is a world-class goalkeeper, recognized for her brilliant career in Spanish football and international competitions. Throughout her career, she has worn the jerseys of Club Atlético de
With this signing, Misa Rodríguez joins the family of Spanish players who are already part of the Skechers Football team, such as Isco Alarcón from Real Betis B alompié, Iker Losada from Celta de Vigo, Antonio Sánchez from Real Mallorca, and Pere Milla from Espanyol, among others.
Skechers Football has three Elite models for men and women in a range of colorways including in the recently launched Electrum Pack. The Skechers Razor is a lightweight speed boot with an explosive track-inspired design to maximize acceleration and energy return. It features a carbon-infused soleplate for responsive power and agility during play. The SKX_1.5 is ideal for striking the ball with a custom last meticulously crafted to optimize comfort and deliver a perfect fit for enhancing touch on the field. Both boots are available in a standard low-profile version and the SKX_1.5 is also available in a high-top version.
The new Skechers Electrum Pack is also available in a range of Academy boots, perfect for all levels of play, as well as boots for kids. Both ranges are available in additional colorways with options for both playing on firm ground and turf pitches.
Skechers Football launched at the start of the 2023/24 season when the brand signed Bayern Munich striker Harry Kane as the first pro to compete in the boot. In addition to the brand’s athletes in
Beyond football, the Skechers team of elite athletes competing in the brand’s performance footwear includes basketball stars Joel Embiid, Julius Randle, Terance Mann, Norman Powell, and Rickea Jackson; golfers Matt Fitzpatrick and Brooke Henderson; pickleball pros Tyson McGuffin and Catherine Parenteau; and Major League Baseball players Clayton Kershaw and Aaron Nola, among others.
The Skechers Football collection is available at Skechers websites, select Skechers retail stores, as well as specialty football retailers worldwide such as Fútbol Emotion in
About Skechers USA Iberia, S.L. and SKECHERS U.S.A., Inc.
Skechers USA Iberia, S.L. is a subsidiary of Skechers U.S.A., Inc. (NYSE:SKX), The Comfort Technology Company® based in
This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may include, without limitation, Skechers’ future domestic and international growth, financial results, and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion, the opening of new stores and additional expenditures, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include the disruption of business and operations due to the COVID-19 pandemic; delays or disruptions in our supply chain; international economic, political and market conditions including the effects of inflation, tariffs and foreign currency exchange rate fluctuations around the world, the challenging consumer retail markets in
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Press Contact:
NOHO COMUNICACIÓN
Beatriz Lombana
( blombana@noho.es )
91 534 30 90
Source: Skechers USA Iberia, S.L.
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