The Shyft Group goes digital for manufacturing day, hosts nation-wide Student event

Rhea-AI Summary

The Shyft Group (NASDAQ: SHYF), a leader in specialty vehicle manufacturing, is hosting a virtual event for Manufacturing Day on Sept. 29, 2020, to educate students about careers in manufacturing. This year marks the fourth consecutive year Shyft has participated in this initiative, aiming to reach more students through a digital format. The event will feature insights from various Shyft employees, showcasing opportunities within the company. Previously, Shyft engaged local students across several states through in-person events at its facilities.

Positive

• Transitioning to a virtual event allows Shyft to reach more students than in previous years.
• Continued commitment to workforce development highlights Shyft's focus on future talent.
• Engagement with multiple states broadens the company's outreach in education.

Negative

• None.

NOVI, Mich., Sept. 28, 2020 /PRNewswire/ -- The Shyft Group, (NASDAQ: SHYF) ("Shyft" or the "Company"), the North American leader in specialty vehicle manufacturing, assembly, and upfit for the commercial, retail, and service specialty vehicle markets, announced it will host a live, virtual event for Manufacturing Day for this year, for students across the country, in proximity to their 15 coast-to-coast campus locations. With this new digital format, Shyft expects to reach more students than in previous years. The event will take place on Sept. 29 from 1:00 – 1:30 p.m. EDT.

"Work force development is a key need in our industry, and we are committed to educating the next generation of leaders and skilled tradespeople about the many careers manufacturing and its support functions have to offer," said Daryl Adams, President and CEO, The Shyft Group. "For us, this is a chance to share our passion for manufacturing with students, learn about their goals, and explore what's next for the industry. As such, it's one of our favorite events, and we're excited to share our enthusiasm for our business and for manufacturing."

During the live event, students will hear directly from engineers, team leaders, assemblers, and talent specialists about careers in manufacturing at The Shyft Group and its family of go-to-market brands.

This will be The Shyft Group's fourth consecutive year opening their doors and sharing their expertise with students for Manufacturing Day. In prior years, Shyft welcomed local students at Utilimaster locations in Ephrata, Pennsylvania, and Bristol, Indiana, as well in Charlotte, Michigan. This year's virtual event will allow Shyft to accommodate more students, regardless of their location or virtual learning platforms. To date, event organizers have engaged with participating high schools and middle schools in Michigan, Indiana, California, Pennsylvania, South Carolina, and Missouri.

For more information on Manufacturing Day, or to register for the event please visit: https://theshyftgroup.com/news-events/corporate-events  

Manufacturing Day, an initiative of The Manufacturing Institute, is held annually on the first Friday in October to give students insights into modern manufacturing careers by partnering with thousands of companies and educational institutions across the country.

The Shyft Group
The Shyft Group is the North American leader in specialty vehicle manufacturing, assembly, and upfit for the commercial, retail, and service specialty vehicle markets. Customers include first-to-last mile delivery companies across vocations, federal, state, and local government entities; the trades; and utility and infrastructure segments. The Shyft Group is organized into two core business units—Shyft Fleet Vehicles and Services and Shyft Specialty Vehicles—and today, the entire family of brands includes Utilimaster, Royal Truck Body, Strobes-R-Us, Spartan RV Chassis, Builtmore Contract manufacturing, and corresponding aftermarket provisions. The Shyft Group and its go-to-market brands are well known in their respective industries for quality, durability, and first-to-market innovation. The Company employs approximately 2,700 associates across campuses, and operates facilities in Michigan, Indiana, Pennsylvania, South Carolina, Florida, Missouri, California, Arizona, Texas, and Saltillo, Mexico. The Company reported sales from continuing operations of $757 million in 2019. Learn more about The Shyft Group at www.TheShyftGroup.com.

CONTACT: 
Media:
Samara Hamilton                            
Vice President, Marketing and Communications                             
The Shyft Group            
Samara.Hamilton@theshyftgroup.com 
(517) 997-3860

Sawyer Lipari
Senior Director
Lambert & Co. 
slipari@lambert.com 
313.309.9551

Investors:
Juris Pagrabs
Group Treasurer, Director of Investor Relations
The Shyft Group
Juris.Pagrabs@theshyftgroup.com  
(517) 997-3862

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SOURCE The Shyft Group

FAQ

What is the date of The Shyft Group's virtual Manufacturing Day event?

The virtual Manufacturing Day event hosted by The Shyft Group is on Sept. 29, 2020.

How does The Shyft Group's Manufacturing Day event benefit students?

The event allows students to learn about careers in manufacturing by hearing from Shyft employees across various roles.

What states is The Shyft Group engaging with for the Manufacturing Day event?

The Shyft Group is engaging students from Michigan, Indiana, California, Pennsylvania, South Carolina, and Missouri.

What is the focus of Manufacturing Day according to The Shyft Group?

Manufacturing Day focuses on educating students about modern manufacturing careers and opportunities in the industry.