Comscore Box Office Intelligence Shows 83% of Movie Theaters Are Now Open Worldwide

Rhea-AI Summary

Comscore (NASDAQ: SCOR) reports a significant positive shift in the movie industry as over 83% of theaters globally have reopened since the COVID-19 pandemic. Major films like Universal's 'F9', which earned over $250 million internationally, and others from Paramount, Disney, and Warner Bros. have collectively grossed over $500 million worldwide. Analysts note that cinema-goers are returning in large numbers, emphasizing a resurgence in the theatrical experience.

Positive

• Over 83% of movie theaters worldwide are now open.
• Major films have generated over $500 million in global box office revenue.
• Increased attendance indicates strong consumer demand for theatrical releases.

Negative

• None.

RESTON, Va., June 10, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to share very positive news for the movies industry: for the first time since the COVID-19 pandemic began, more than 83% of movie theater locations are now open and safely welcoming enthusiastic fans back to the bigger than life big screen experience that only the movie theater can provide.

Films such as Universal's "F9," which have thus far generated over $250 million internationally, along with recent hits from Paramount with "A Quiet Place Part II," Disney's "Cruella" and Warner Bros.' latest film in "The Conjuring" franchise have collectively brought in over $500 million in global box office revenue and climbing.

"The exhibition community and the studios have worked together diligently over many months to create theatrical experiences that are unrivaled on any other platform" said Paul Dergarabedian, Senior Media Analyst, Comscore. "There is no question that over the past few weeks, enthusiastic moviegoers have voted with their presence at cinemas around the globe to see the latest blockbuster offerings from the studios while enjoying them on the big screen."  

About Comscore
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, visit www.comscore.com.

 

 

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SOURCE Comscore

FAQ

What recent news has Comscore reported about movie theaters?

Comscore announced that over 83% of movie theaters are now open worldwide, showing a recovery in the industry.

What revenue have recent films generated according to Comscore?

Recent films, including 'F9' and others, have collectively brought in over $500 million in global box office revenue.

How has the COVID-19 pandemic impacted the movie theater industry?

The pandemic initially closed theaters, but now a significant percentage have reopened, welcoming back fans.

What is the stock symbol for Comscore?

The stock symbol for Comscore is SCOR.