REVOLVE GROUP ANNOUNCES EXCLUSIVE HOLIDAY SHOP AT THE GROVE IN LOS ANGELES
Revolve Group (RVLV) announces the opening of its exclusive REVOLVE Holiday Shop at The Grove in Los Angeles, operating from November 14th through January 4th. The temporary retail space will feature holiday apparel, accessories, and gifts, including a FWRD Shop-in-Shop with luxury designer brands and vintage pieces. The location will host rotating activations from in-house brands like HELSA and L'Academie, along with exclusive brand partners such as Alexander Wang. The shop will include experiential elements like meet-and-greets and workshops, plus a dedicated Happy Returns bar for convenient in-person returns.
Revolve Group (RVLV) annuncia l'apertura del suo esclusivo REVOLVE Holiday Shop al The Grove di Los Angeles, operativo dal 14 novembre al 4 gennaio. Lo spazio commerciale temporaneo presenterà abbigliamento, accessori e regali per le festività, incluso un FWRD Shop-in-Shop con marchi di designer di lusso e pezzi vintage. La location ospiterà attivazioni rotanti di marchi interni come HELSA e L'Academie, insieme a partner di marca esclusivi come Alexander Wang. Il negozio includerà elementi esperienziali come incontri e laboratori, oltre a un bar Happy Returns dedicato per rendere facili i resi in persona.
Revolve Group (RVLV) anuncia la apertura de su exclusivo REVOLVE Holiday Shop en The Grove en Los Ángeles, que estará en funcionamiento del 14 de noviembre al 4 de enero. El espacio minorista temporal contará con ropa, accesorios y regalos para las fiestas, incluyendo una tienda FWRD que presenta marcas de diseñadores de lujo y piezas vintage. La ubicación albergará activaciones rotativas de marcas internas como HELSA y L'Academie, junto con socios de marca exclusivos como Alexander Wang. La tienda incluirá elementos experienciales como encuentros y talleres, además de un bar Happy Returns dedicado para facilitar las devoluciones en persona.
Revolve Group (RVLV)는 로스앤젤레스의 The Grove에 있는 독점적인 REVOLVE Holiday Shop의 개장을 발표하며, 11월 14일부터 1월 4일까지 운영됩니다. 이 임시 소매 공간은 휴일 의류, 액세서리 및 선물을 제공하며, 고급 디자이너 브랜드와 빈티지 작품으로 구성된 FWRD Shop-in-Shop이 포함됩니다. 이 장소는 HELSA 및 L'Academie와 같은 내부 브랜드의 순환 활동과 Alexander Wang과 같은 독점 브랜드 파트너를 호스팅할 것입니다. 가게는 만나기 및 워크숍과 같은 체험 요소를 포함하고, 편리한 대면 반품을 위한 전용 Happy Returns 바도 갖출 것입니다.
Revolve Group (RVLV) annonce l'ouverture de sa boutique exclusive REVOLVE Holiday Shop au The Grove à Los Angeles, ouverte du 14 novembre au 4 janvier. Cet espace de vente temporaire proposera des vêtements, accessoires et cadeaux de fête, y compris un FWRD Shop-in-Shop avec des marques de créateurs de luxe et des pièces vintage. L'emplacement organisera des activations rotatives de marques internes telles que HELSA et L'Academie, ainsi que des partenaires de marque exclusifs tels qu'Alexander Wang. La boutique inclura des éléments expérientiels comme des rencontres et des ateliers, ainsi qu'un bar Happy Returns dédié pour faciliter les retours en personne.
Revolve Group (RVLV) gibt die Eröffnung seines exklusiven REVOLVE Holiday Shop in The Grove in Los Angeles bekannt, der vom 14. November bis zum 4. Januar geöffnet ist. Der temporäre Verkaufsraum wird festliche Bekleidung, Accessoires und Geschenke präsentieren, einschließlich eines FWRD Shop-in-Shop mit Luxusmarken und Vintage-Stücken. Der Standort wird rotierende Aktionen von hauseigenen Marken wie HELSA und L'Academie sowie exklusive Markpartner wie Alexander Wang beherbergen. Der Laden wird erlebnisorientierte Elemente wie Meet-and-Greets und Workshops sowie eine eigene Happy Returns-Bar für einfache Rückgaben vor Ort beinhalten.
- Strategic expansion of physical retail presence in high-traffic location during peak shopping season
- Integration of multiple revenue streams (REVOLVE, FWRD, Happy Returns) in single location
- Enhanced customer engagement through experiential retail elements
- Temporary nature of the shop limits long-term revenue potential
- Additional operating expenses associated with physical retail presence
Insights
The launch of REVOLVE's holiday shop at The Grove represents a strategic expansion of their omnichannel presence, but its impact on the company's financial performance is likely to be modest. While The Grove is a prime retail location with high foot traffic, especially during the holiday season, this temporary shop (running just 7 weeks) won't significantly move the needle for a company with
The integration of FWRD's luxury offerings and Happy Returns service demonstrates smart operational synergy, but this remains primarily a brand-building exercise rather than a major revenue driver. The focus on experiential retail and rotating activations aligns with current retail trends, though the short-term nature of the pop-up limits its potential impact on long-term growth.
The timing during peak holiday shopping season is optimal, but investors should view this more as a marketing initiative than a material business expansion.
Introducing the REVOLVE Holiday Shop: The Ultimate Destination for Curated Fashion and Gifts
REVOLVE's limited-time holiday shop will invite customers into a cozy, winter-themed space, highlighting a focused selection of holiday apparel, accessories, and gifts for the ultimate seasonal shopping experience. FWRD will have an exclusive Shop-in-Shop featuring a refined collection of luxury designer brands and rare vintage pieces from FWRD Renew, offering a seamless blend of contemporary style and high-end fashion.
To keep customers engaged throughout the season, the REVOLVE Holiday Shop will feature rotating activations and shop-in-shops from in-house brands including HELSA and L'Academie and exclusive brand partners including Alexander Wang, creating a dynamic and evolving retail experience. The shop will also incorporate experiential elements, such as meet-and-greets with talent, curated edits, and workshops, further enhancing consumer engagement and brand loyalty.
Happy Returns will have a dedicated returns bar that will offer customers a seamless in-person return experience. Customers will have the ability to return orders from REVOLVE, FWRD, and other select Happy Returns brand partners.
REVOLVE is recognized for its impactful in-person experiences that help the brand build strong connections with its audience beyond online shopping. By choosing The Grove, a renowned LA landmark and the go-to holiday destination in the city, REVOLVE will deliver its immersive brand experience in a location that attracts a broad mix of shoppers, from locals to tourists. This holiday shop will showcase REVOLVE and FWRD's product assortment across apparel, beauty, and home, creating memorable in-person experiences while reinforcing REVOLVE's presence in this key market. It's an opportunity to merge the energy of REVOLVE's signature events with the festive holiday spirit, ultimately driving both brand loyalty and sales. Located in the heart of The Grove, the REVOLVE Holiday Shop is poised to be this season's must-visit spot.
"We are excited to open the REVOLVE Holiday Shop at The Grove, marking a significant step forward in expanding the physical presence of both REVOLVE and FWRD. After proven success with pop-ups and our recent venture into brick-and-mortar, we wanted to introduce a new customer touchpoint during the holiday season and what better way to do that than in our hometown and at The Grove - the most highly trafficked destination for holiday shopping in
Featured brands include:
REVOLVE
Helsa
L'Academie
Majorelle
Grlfrnd
Guizio
Lioness
Ser.o.ya
Cult Gaia
FWRD:
Christopher Esber
Eterne
Magda Butrum
The Attico
Wardrobe NYC
FWRD Renew
Location: The Grove, 189 The Grove Drive,
Dates: November 14, 2024 – January 4, 2025
Hours:
Monday – Thursday: 10am-9pm
Friday – Saturday: 10am-10pm
Sunday: 11am-8pm
Special Hours:
November 28 - Thanksgiving: Closed
November 29 - Black Friday: 9AM to 10PM
December 9-23: 10AM to 10PM
December 24: 10AM to 6PM
December 25 - Christmas: Closed
December 31: 10AM to 6PM
For more information, please visit www.revolve.com.
Media Contacts:
REVOLVE@walkerdrawas.com
About Revolve Group, Inc.
Revolve Group, Inc. (RVLV) is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted premium lifestyle brand and a go-to online source for discovery and inspiration, we deliver an engaging customer experience from a vast, yet curated, offering of apparel, footwear, accessories, and beauty styles. Our dynamic platform connects a deeply engaged community of millions of consumers, thousands of global fashion influencers, and more than 1,000 emerging, established, and owned brands.
We were founded in 2003 by our co-CEOs, Michael Mente and Mike Karanikolas. We sell merchandise through two complementary segments, REVOLVE and FWRD, that leverage one platform. Through REVOLVE, we offer an assortment of premium apparel, footwear, accessories, and beauty products from emerging, established and owned brands. Through FWRD, we offer a highly curated assortment of iconic and emerging luxury brands. For more information, visit www.revolve.com.
About The Grove
Developed by Caruso in 2002, The Grove is one of the country's most acclaimed shopping, dining and lifestyle destinations, offering the best mix of retail, restaurants and entertainment in
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SOURCE Revolve Group, Inc.
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