Rockwell Automation names Brian Hovey Chief Marketing Officer
Rockwell Automation (NYSE:ROK) has appointed Brian Hovey as the new vice president, Global Marketing and Chief Marketing Officer. Reporting to Scott Genereux, Senior VP and Chief Revenue Officer, Hovey will lead the marketing of Rockwell's full portfolio globally, focusing on driving demand and building the brand. His responsibilities include overseeing industry strategy, marketing communications, analyst relations, demand generation, and commercial marketing.
Hovey brings over 25 years of global leadership experience, most recently serving as VP of Sales Excellence, Safety and Productivity Solutions at Honeywell. He also held marketing leadership roles at Honeywell and spent 14 years leading marketing organizations at Dell Technologies. Hovey holds a bachelor's degree in mechanical engineering from the University of Illinois Urbana-Champaign and an MBA in marketing from the University of Michigan.
- Appointment of an experienced marketing executive with over 25 years of global leadership experience
- Focus on driving demand and building the brand globally
- Expertise in developing differentiated business and go-to-market strategies
- None.
Rockwell Automation names Brian Hovey new Chief Marketing Officer (Photo: Business Wire)
In his new role, Hovey has global responsibility to lead the marketing of Rockwell’s full portfolio. With a focus on driving demand and building the brand globally, he oversees industry strategy, marketing communications, analyst relations, demand generation, and commercial marketing.
Hovey joins Rockwell with more than 25 years of global leadership experience, most recently as vice president, Sales Excellence, Safety and Productivity Solutions at Honeywell. Prior to that, he held multiple marketing leadership roles across the company including vice president, Chief Marketing Officer for Honeywell Safety and Productivity Solutions. He spent 14 years leading marketing organizations at Dell Technologies with a focus on driving growth and marketing transformation for Dell's B-to-B business.
“Brian brings deep expertise leading transformation and growth opportunities across sales and marketing,” said Genereux. “As a customer-focused, global executive with a record of delivering results, his expertise in developing differentiated business and go-to-market strategies will be a great fit for this team.”
Hovey is an advisory board member for Aviso AI providing executive leadership advisory on the company's commercial strategy, product offerings, and capabilities. He holds a bachelor’s degree in mechanical engineering from the University of Illinois Urbana-Champaign and earned an MBA in marketing from the University of
About Rockwell Automation
Rockwell Automation Inc. (NYSE: ROK), is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in
View source version on businesswire.com: https://www.businesswire.com/news/home/20241017915199/en/
Media contact:
Ed Moreland
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+1 571-296-0391
Edward.Moreland@RockwellAutomation.com
Investor Relations contact:
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+1 414-382-8510
azellner@rockwellautomation.com
Source: Rockwell Automation, Inc.
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