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Hold the Phone — Burger King® Will Airdrop 65,000 Free Whopper® Sandwiches
Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Neutral)
Tags
Rhea-AI Summary
Burger King is celebrating the 65th birthday of its iconic Whopper by airdropping 65,000 free Whopper codes in Times Square and on social media. This promotion allows fans to receive a unique code directly on their smartphones, redeemable via the BK app. The Whopper has been a staple since its introduction in 1957, and over the years, BK has innovated its offerings, including the recent Southwest Bacon Whopper and Ghost Pepper Whopper. The birthday promotion is valid on November 30, 2022, until supplies last, with codes also available via Instagram.
Positive
65th birthday promotion could enhance brand engagement and customer loyalty.
Airdrop strategy may attract new customers and increase app downloads.
Negative
Limited availability of free Whopper codes may disappoint fans outside NYC.
Promotional strategy relies heavily on social media engagement.
BK® Gives Guests the Royal Treatment to Celebrate the 65th Birthday of the Whopper®
MIAMI--(BUSINESS WIRE)--
It’s reigning Whopper sandwiches — 1/4 lb* of flame-grilled beef delivered straight to your smartphone. The Whopper is known for going big, and its birthday celebrations are no different. Last year, BK offered the Whopper for its original price of 37 cents and now, the brand will airdrop 65,000 codes for free Whopper sandwiches in Times Square and on social to celebrate the sandwich’s 65th birthday.
BK® Gives Guests the Royal Treatment to Celebrate the 65th Birthday of the Whopper® (Photo: Business Wire)
Today only, lucky fans of the Whopper in Times Square, NYC, can turn on the airdrop or nearby share function for a chance to receive a code for a free Whopper dropped directly to their smartphone to claim and then redeem on the BK app, while codes last. And, if you’re not in NYC, you still have a chance to get your hands on a free Whopper – a limited number of codes will also be available @BurgerKing on Instagram, while codes last, because BK wants everyone to have a chance to get in on the royal celebration.
The first Whopper was flame grilled 65 years ago in 1957 — that’s 65 years of the unmistakable taste of a flame-grilled beef patty with fresh ingredients including juicy tomatoes, crisp lettuce, sliced white onions, and topped with creamy mayonnaise, ketchup, and crunchy pickles, all on a toasted sesame seed bun. Whether you hold the pickles or add a slice of American cheese, with thousands of ways to eat a Whopper, Guests can have it their way.
For Guests who prefer a twist on the classic, the Whopper is known for its crave-worthy innovations. Just this year, BK introduced the Southwest Bacon Whopper and most recently, the Ghost Pepper Whopper. Here’s to the next 65 years of flame-grilled goodness!
Legal: On 11/30/2022 from 11:30 AM EST until the earlier of (i) available coupon depletion or (ii) 11:59 PM EST, Royal Perks members may claim a free Whopper® digital coupon by entering a unique offer code in the “Offers” tab in the BK® App. Unique offer code may be obtained by following the steps found in either (i) an airdrop from a brand ambassador at Time Square, NY or (ii) vising BK® Instagram’s birthday post (when posted). Once coupon is claimed, it will remain active until 12/07/2022 and may be redeemed either (i) in-store at participating U.S. Burger King® restaurants with the member’s 6-digit Royal Perks code or (ii) in an order ahead for pick up made through the BK® App. Royal Perks account registration required. Limited number of coupons available. Coupon not valid on bk.com or delivery orders. Limit of one coupon per account. Upsizes and modification at extra cost. Tax extra. No substitutions. Must add coupon before placing order. Not valid with any other coupons or offers. Not valid in AK, HI & U.S. territories. Royal Perks terms apply: bk.com/rewards-terms.
* 1/4lb is the pre-cooked weight of the beef patty.
About BURGER KING®:
Founded in 1954, the Burger King® brand is a global fast-food hamburger chain known for food quality and value as the only place guests can get the iconicflame-grilled Whopper®sandwich. The Burger King system operates more than 18,700 locations in more than 100 countries and U.S. territories. Almost 100 percent of Burger King restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the Burger King brand website at www.bk.com or follow us on Facebook, Twitter, Instagram and TikTok.
What is Burger King's Whopper 65th birthday celebration?
Burger King is celebrating the Whopper's 65th birthday with a promotion where 65,000 free Whopper codes are airdropped in Times Square and shared on social media.
When is the Whopper 65th birthday promotion happening?
The promotion is valid on November 30, 2022, until codes run out.
How can I get a free Whopper on its 65th birthday?
Fans can receive a free Whopper code through an airdrop in Times Square or via Burger King's Instagram account.
What are the recent Whopper innovations from Burger King?
Recent innovations include the Southwest Bacon Whopper and the Ghost Pepper Whopper.
Is the free Whopper code valid for in-store redemption?
Yes, the free Whopper code can be redeemed in participating Burger King restaurants or through the BK app.
