Quhuo's Homestay Sector Hits New Highs During National Day with Multiple Initiatives to Enhance Guest Experience
Quhuo 's homestay division, Chengtu Home, reported strong performance during the National Day holiday, with GMV up 92% year-over-year and average daily GMV up 123%. Peak occupancy reached 90%. On September 1, 2024, Chengtu launched its booking platform with 2,000 listings across 51 Chinese cities, offering six specialized room types. The platform focuses on accurate listings, easy booking, fair pricing, and clean accommodations.
Chengtu implemented various initiatives including professional photography for listings, a simplified booking process, dynamic pricing, and comprehensive cleaning protocols. The company's performance strengthened its market position during the holiday period, which saw 765 million domestic trips nationwide.
La divisione di homestay di Quhuo, Chengtu Home, ha registrato una forte performance durante le festività del Giorno Nazionale, con un GMV aumentato del 92% su base annua e un GMV medio giornaliero in crescita del 123%. L'occupazione di picco ha raggiunto il 90%. Il 1 settembre 2024, Chengtu ha lanciato la sua piattaforma di prenotazione con 2.000 annunci in 51 città cinesi, offrendo sei tipologie di stanze specializzate. La piattaforma si concentra su annunci accurati, prenotazioni semplici, prezzi equi e alloggi puliti.
Chengtu ha implementato diverse iniziative, tra cui fotografia professionale per gli annunci, un processo di prenotazione semplificato, prezzi dinamici e protocolli di pulizia completi. Le performance dell’azienda hanno rafforzato la sua posizione di mercato durante il periodo festivo, che ha visto 765 milioni di viaggi domestici a livello nazionale.
La división de homestay de Quhuo, Chengtu Home, reportó un fuerte desempeño durante las festividades del Día Nacional, con un GMV que aumentó un 92% en comparación con el año anterior y un GMV diario promedio que creció un 123%. La ocupación máxima alcanzó el 90%. El 1 de septiembre de 2024, Chengtu lanzó su plataforma de reservas con 2.000 anuncios en 51 ciudades chinas, ofreciendo seis tipos de habitaciones especializadas. La plataforma se centra en anuncios precisos, reservas fáciles, precios justos y alojamientos limpios.
Chengtu implementó diversas iniciativas, incluyendo fotografía profesional para los anuncios, un proceso de reserva simplificado, precios dinámicos y protocolos de limpieza exhaustivos. El desempeño de la compañía fortaleció su posición en el mercado durante el período festivo, que vio 765 millones de viajes domésticos en todo el país.
Quhuo의 홈스테이 부문인 Chengtu Home은 국경일 연휴 동안 강력한 실적을 기록했으며, GMV는 전년 대비 92% 증가하고 평균 일일 GMV는 123% 증가했습니다. 최대 점유율은 90%에 도달했습니다. 2024년 9월 1일, Chengtu는 51개 중국 도시에서 2,000개의 목록을 보유한 예약 플랫폼을 출시하였으며, 여섯 가지 전문 객실 유형을 제공합니다. 이 플랫폼은 정확한 목록, 간편한 예약, 공정한 가격 및 청결한 숙소에 중점을 두고 있습니다.
Chengtu는 목록에 대한 전문 사진 촬영, 간소화된 예약 프로세스, 동적 가격 책정 및 포괄적인 청소 프로토콜과 같은 다양한 이니셔티브를 구현했습니다. 회사의 성과는 7억6500만 건의 국내 여행을 기록한 휴가 기간 동안 시장 내 입지를 강화했습니다.
La division homestay de Quhuo, Chengtu Home, a enregistré une forte performance pendant les vacances de la fête nationale, avec un GMV en hausse de 92% par rapport à l'année précédente et un GMV quotidien moyen en hausse de 123%. Le taux d'occupation maximal a atteint 90%. Le 1er septembre 2024, Chengtu a lancé sa plateforme de réservation avec 2.000 annonces dans 51 villes chinoises, offrant six types de chambres spécialisées. La plateforme se concentre sur des annonces précises, une réservation facile, des prix justes et des logements propres.
Chengtu a mis en œuvre diverses initiatives, y compris la photographie professionnelle pour les annonces, un processus de réservation simplifié, une tarification dynamique et des protocoles de nettoyage complets. Les performances de l’entreprise ont renforcé sa position sur le marché pendant la période des fêtes, qui a vu 765 millions de voyages intérieurs à l’échelle nationale.
Die Homestay-Sparte von Quhuo, Chengtu Home, berichtete während der Nationalfeiertage von einer starken Leistung, mit einem GMV-Anstieg von 92% im Vergleich zum Vorjahr und einem durchschnittlichen täglichen GMV-Anstieg von 123%. Die Spitzenbelegung erreichte 90%. Am 1. September 2024 startete Chengtu seine Buchungsplattform mit 2.000 Angeboten in 51 chinesischen Städten und bot sechs spezialisierte Zimmerarten an. Die Plattform konzentriert sich auf präzise Angebote, einfache Buchungen, faire Preise und saubere Unterkünfte.
Chengtu führte verschiedene Initiativen ein, darunter professionelle Fotografie für die Angebote, einen vereinfachten Buchungsprozess, dynamische Preise und umfassende Reinigungsprotokolle. Die Unternehmensleistung stärkte die Marktposition während der Feiertagsperiode, die insgesamt 765 Millionen Inlandsreisen verzeichnete.
- GMV increased 92% year-over-year during National Day holiday
- Average daily GMV grew 123% year-over-year
- Peak occupancy reached 90% of available rooms
- Expanded presence to 2,000 listings across 51 cities
- Successfully launched own booking platform
- None.
Insights
The reported
The introduction of six specialized room categories demonstrates market segmentation strategy and potential for premium pricing. The focus on standardization through professional photography, strict cleaning protocols and smart technology integration suggests a scalable business model that could drive long-term profitability. However, the competitive landscape in China's homestay market remains intense, with established players like Tujia and Xiaozhu dominating market share.
According to estimates from the Ministry of Culture and Tourism of
On September 1, 2024, Chengtu launched its own booking platform, offering 2,000 high-quality listings across 51 cities in
Moreover, Chengtu stays focused on consumer needs, continually improving service quality and guest experience. Chengtu has identified key concerns for homestay users: accurate property listings, easy booking, fair pricing, and clean, safe accommodations. Chengtu has taken several steps to address these priorities.
For property listings, Chengtu uses professional photographers for on-site shoots and provides detailed descriptions, including room themes, amenities, transportation, dining, and nearby attractions. This helps guests easily plan their trips with a clear understanding of the property before booking. For booking channels, Chengtu has simplified the process with its new platform. Guests can book through Chengtu's mini program or third-party platforms for a seamless experience. As for pricing, Chengtu ensures fairness, prohibiting price hikes or cancellations during holidays, and uses a dynamic pricing system to match market demand. It also runs promotions like "Trial Stay Days", offering quality accommodations at discounted rates.
For hygiene and safety, Chengtu has built a comprehensive system. Smart locks and self-service check-ins protect guest privacy and security while simplifying the process by eliminating key handovers. Chengtu's cleaning team follows strict protocols, thoroughly cleaning each room after every guest and changing all linens between stays to ensure spotless conditions. Regular inspections and maintenance cover everything from utilities to amenities, ensuring every property meets high-end hotel standards, giving guests peace of mind.
Chengtu values guest feedback to continuously improve its services. The customer service team promptly addresses issues and uses reviews to guide improvements. By optimizing services and driving product innovation, Chengtu has adapted to market changes, achieving steady growth compared to the Labor Day holiday earlier this year and the National Day holiday last year. This helped Chengtu strengthen its position in the competitive homestay market.
Tong Ji, the General Manager of Chengtu, said: "Our National Day holiday performance highlights our continued efforts in improving services and innovating products. Our goal is not just to meet demand but to offer personalized, high-quality stays that bring unique value to our customers. Moving forward, Chengtu will keep enhancing the customer experience and expanding its product lines to boost satisfaction and strengthen our competitiveness."
Leslie Yu, Founder, Chairman, and CEO of Quhuo, stated: "Chengtu's National Day performance showcases Quhuo's strategic focus and execution in the homestay market. With great service and ongoing product innovation, Chengtu will continue to deliver greater value for customers and partners."
About Quhuo Limited
Quhuo Limited (NASDAQ: QH) ("Quhuo" or the "Company") is a leading gig economy platform focusing on local life services in China. Leveraging Quhuo+, its proprietary technology infrastructure, Quhuo is dedicated to empowering and linking workers and local life service providers and providing end-to-end operation solutions for the life service market. The Company currently provides multiple industry-tailored operational solutions, primarily including on-demand delivery solutions, mobility service solutions, housekeeping and accommodation solutions, and other services, meeting the living needs of hundreds of millions of families in the communities.
With the vision of promoting employment, stabilizing income and empowering entrepreneurship, Quhuo explores multiple scenarios to promote employment of workers, provides, among others, safety and security and vocational training to protect workers, and helps workers plan their career development paths to realize their self-worth.
Safe Harbor Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended and the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical or current fact included in this press release are forward-looking statements, including but not limited to statements regarding Quhuo's business development, financial outlook, beliefs and expectations. Forward-looking statements include statements containing words such as "expect," "anticipate," "believe," "project," "will"and similar expressions intended to identify forward-looking statements. These forward-looking statements are based on Quhuo's current expectations and involve risks and uncertainties. Quhuo's actual results and the timing of events could differ materially from those anticipated in such forward-looking statements as a result of these risks and uncertainties, which include, without limitation, risks and uncertainties related to Quhuo's abilities to (1) manage its growth and expand its operations, (2) address any or all of the risks and challenges in the future in light of its limited operating history and evolving business portfolios, (3) remain in its competitive position in the on-demand food delivery market or further diversify its solution offerings and customer portfolio, (4) maintain relationships with major customers and to find replacement customers on commercially desirable terms or in a timely manner or at all, (5) maintain relationships with existing industry customers or attract new customers, (6) attract, retain and manage workers on its platform, and (7) maintain its market shares in relation to competitors in existing markets and its success in expansion into new markets, as well as the development of the COVID-19 pandemic and its impact on Quhuo's business and industry. Other risks and uncertainties are included under the caption "Risk Factors" and elsewhere in the Company's filings with the Securities and Exchange Commission, including, without limitation, the final prospectus related to the IPO filed with the SEC on July 10, 2020 and the Company's latest annual report on Form 20-F. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. All forward-looking statements are qualified in their entirety by this cautionary statement, and Quhuo undertakes no obligation to revise or update any forward-looking statements to reflect events or circumstances after the date hereof.
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SOURCE Quhuo Limited
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