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Pure Storage Introduces New GenAI Pod to Accelerate AI Innovation

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Pure Storage (NYSE: PSTG) announced two major AI-focused innovations: the new Pure Storage GenAI Pod and the certification of FlashBlade//S500 with NVIDIA DGX SuperPOD. The GenAI Pod is a full-stack solution providing turnkey designs for simplified deployment of generative AI projects, expected to launch in first half of 2025. The solution includes partnerships with industry leaders like Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro, and WWT. Initial applications target drug discovery, trade research, and RAG frameworks. The FlashBlade//S500 certification aims to accelerate enterprise AI training with high-performance Ethernet-based storage.

Pure Storage (NYSE: PSTG) ha annunciato due importanti innovazioni focalizzate sull'IA: il nuovo Pure Storage GenAI Pod e la certificazione del FlashBlade//S500 con NVIDIA DGX SuperPOD. Il GenAI Pod è una soluzione full-stack che offre design chiavi in mano per semplificare l'implementazione di progetti di IA generativa, prevista per il lancio nella prima metà del 2025. La soluzione comprende partnership con leader di settore come Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro e WWT. Le prime applicazioni mirano alla scoperta di farmaci, ricerca commerciale e framework RAG. La certificazione del FlashBlade//S500 ha l'obiettivo di accelerare l'addestramento dell'IA aziendale con uno storage ad alte prestazioni basato su Ethernet.

Pure Storage (NYSE: PSTG) anunció dos importantes innovaciones centradas en IA: el nuevo Pure Storage GenAI Pod y la certificación de FlashBlade//S500 con NVIDIA DGX SuperPOD. El GenAI Pod es una solución de pila completa que proporciona diseños llave en mano para simplificar el despliegue de proyectos de IA generativa, y se espera que se lance en la primera mitad de 2025. La solución incluye asociaciones con líderes de la industria como Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro y WWT. Las aplicaciones iniciales se dirigen al descubrimiento de fármacos, investigación comercial y marcos RAG. La certificación del FlashBlade//S500 tiene como objetivo acelerar el entrenamiento de IA empresarial con almacenamiento de alto rendimiento basado en Ethernet.

Pure Storage (NYSE: PSTG)가 AI 중심의 두 가지 주요 혁신을 발표했습니다: 새로운 Pure Storage GenAI PodFlashBlade//S500 NVIDIA DGX SuperPOD 인증입니다. GenAI Pod는 생성적 AI 프로젝트의 간소화된 배포를 위한 턴키 디자인을 제공하는 풀 스택 솔루션으로, 2025년 상반기에 출시될 예정입니다. 이 솔루션은 Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro 및 WWT와 같은 업계 선두주자와의 파트너십을 포함합니다. 초기 애플리케이션은 약물 발견, 무역 연구 및 RAG 프레임워크를 목표로 합니다. FlashBlade//S500 인증은 높은 성능의 이더넷 기반 스토리지로 기업 AI 교육을 가속화하는 것을 목표로 합니다.

Pure Storage (NYSE: PSTG) a annoncé deux innovations majeures axées sur l'IA : le nouveau Pure Storage GenAI Pod et la certification du FlashBlade//S500 avec NVIDIA DGX SuperPOD. Le GenAI Pod est une solution full-stack fournissant des conceptions clés en main pour simplifier le déploiement de projets d'IA générative, prévue pour lancement au cours de la première moitié de 2025. La solution inclut des partenariats avec des leaders du secteur tels qu'Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro et WWT. Les premières applications visent la découverte de médicaments, la recherche commerciale et les cadres RAG. La certification du FlashBlade//S500 a pour but d'accélérer la formation de l'IA en entreprise avec un stockage haute performance basé sur Ethernet.

Pure Storage (NYSE: PSTG) hat zwei wichtige, auf KI fokussierte Innovationen angekündigt: den neuen Pure Storage GenAI Pod und die Zertifizierung des FlashBlade//S500 mit NVIDIA DGX SuperPOD. Der GenAI Pod ist eine Full-Stack-Lösung, die schlüsselfertige Designs für eine vereinfachte Implementierung von generativen KI-Projekten bietet und voraussichtlich in der ersten Jahreshälfte 2025 auf den Markt kommt. Die Lösung umfasst Partnerschaften mit Branchenführern wie Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro und WWT. Die ersten Anwendungen richten sich auf die Wirkstoffentdeckung, Handelsforschung und RAG-Rahmenwerke. Die Zertifizierung des FlashBlade//S500 zielt darauf ab, das KI-Training in Unternehmen mit leistungsstarkem Ethernet-basierten Speicher zu beschleunigen.

Positive
  • Introduction of GenAI Pod solution to streamline AI deployment and reduce technical complexity
  • Strategic partnerships with major tech companies for validated AI solutions
  • FlashBlade//S500 certification with NVIDIA DGX SuperPOD expanding enterprise AI capabilities
  • Targeting high-value markets including drug discovery and financial services
Negative
  • GenAI Pod won't be available until first half of 2025, potentially losing early market advantage

Insights

The introduction of Pure Storage's GenAI Pod represents a significant strategic advancement in enterprise AI infrastructure. This solution addresses critical market pain points by simplifying the complex deployment of GenAI and RAG systems in private clouds. The partnership with NVIDIA and certification of FlashBlade//S500 with DGX SuperPOD strengthens Pure Storage's competitive position in the high-performance AI storage market.

The product's key differentiator is its one-click deployment capability and automated Day 2 operations, which could significantly reduce implementation costs and technical barriers for enterprises. The 2025 availability timeline suggests careful product development, though it may give competitors time to develop competing solutions. The extensive partner ecosystem, including Arista, Cisco and Red Hat, indicates strong industry backing and potential for widespread adoption.

This product launch strategically positions Pure Storage in the rapidly growing enterprise AI infrastructure market. The timing aligns with increasing enterprise demand for private cloud AI solutions, particularly in regulated industries like healthcare and finance. The focus on specific use cases such as drug discovery and trade research demonstrates a well-thought-out go-to-market strategy targeting high-value sectors.

The partnership with NVIDIA, the dominant force in AI hardware, significantly enhances Pure Storage's market credibility. This could potentially lead to increased market share in the enterprise AI storage segment, where the company faces competition from Dell EMC and NetApp. The emphasis on power efficiency and space optimization also aligns with growing corporate ESG initiatives, potentially attracting environmentally conscious enterprise customers.

Company also announces certification of FlashBlade//S500 with NVIDIA DGX SuperPOD for the most demanding AI data center requirements

SANTA CLARA, Calif., Nov. 18, 2024 /PRNewswire/ -- Pure Storage® (NYSE: PSTG), the IT pioneer that delivers the world's most advanced data storage technology and services, today announced the expansion of its AI solutions with the new Pure Storage GenAI Pod, a full-stack solution providing turnkey designs built on the Pure Storage platform. Organizations can use the Pure Storage GenAI Pod to accelerate AI-powered innovation and reduce the time, cost, and specialty technical skills required to deploy generative AI (GenAI) projects. As part of today's news, Pure Storage also announced the certification of FlashBlade//S500 with NVIDIA® DGX  SuperPOD, accelerating enterprise AI deployments with Ethernet compatibility.

Innovative Turnkey, Full-Stack Validated Designs for Automated Deployment of GenAI Initiatives

Companies today face significant challenges deploying GenAI and retrieval-augmented generation (RAG) in private clouds. This includes navigating the complexity of deploying hardware, software, foundational models, and development tools that power GenAI workloads in a timely and cost-effective manner. At the same time, they need a single, unified storage platform to address all of their storage needs, including the most critical challenges and opportunities posed by AI. 

The Pure Storage GenAI Pod, built on the Pure Storage platform, includes new validated designs that enable turnkey solutions for GenAI use cases that help organizations solve many of these challenges. Unlike most other full-stack solutions, the Pure Storage GenAI Pod enables organizations to accelerate AI initiatives with one-click deployments and streamlined Day 2 operations for vector databases and foundation models. With the integration of Portworx®, these services provide automated deployments of NVIDIA NeMo and NIM microservices through the NVIDIA AI Enterprise software platform, as well as the Milvus vector database, while further simplifying Day 2 operations.

The initial industry applications for these validated designs include drug discovery, trade research and investment analysis, and RAG with agentic frameworks for semantic search, knowledge management, and chatbots.

Pure Storage's full-stack solution includes hardware, software, foundational models, and professional services from leading industry AI vendors. For this initial set of validated designs, Pure Storage has partnered with Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro, and WWT. The Pure Storage GenAI Pod is expected to be generally available in the first half of 2025.

Pure Storage FlashBlade//S500 Now Certified with NVIDIA DGX SuperPod

Enterprises deploying large-scale AI are challenged with complex architecture design and meeting performance, power, and space requirements. To address these challenges, Pure Storage has announced the certification of Ethernet-based FlashBlade//S500 with NVIDIA DGX SuperPOD. This certified offering gives customers the confidence they need to accelerate high-end enterprise AI training with a high-performance storage platform that is flexible, reliable, space and energy-efficient, as well as future-proof to growing AI needs.

The new GenAI validated designs, along with FlashBlade//S500 with NVIDIA DGX SuperPOD, expand upon the Pure Storage AI solution portfolio, including AIRI® with NVIDIA DGX BasePOD, validated NVIDIA OVX servers, and FlashStack® for AI with Cisco. With this announcement, Pure Storage continues to be a leading provider of comprehensive AI infrastructure solutions spanning customers that are just starting their AI journey to those that have large-scale, high-compute, and data-intensive needs.

Executive Insight:

"The pace of innovation is compelling enterprise customers to leverage AI across their business, but customers are held back by the fundamental challenge of siloed data platforms and complex-to-deploy GenAI pipelines. Pure's expanded portfolio of AI solutions with turnkey, validated designs for GenAI and large enterprise AI clusters help customers navigate these challenges. The validated designs dramatically reduce the time to value and operational risks of AI projects by holistically addressing the needs at every layer of the technology stack." - Dan Kogan, VP, Enterprise Growth and Solutions, Pure Storage

"AI is transforming industries at an unprecedented pace, and enterprises need powerful, validated solutions and infrastructure to achieve their AI strategies. The Pure Storage GenAI Pod with NVIDIA AI Enterprise software and the certification of FlashBlade//S500 with NVIDIA DGX SuperPOD can help organizations eliminate infrastructure complexity, speed deployments, and simplify operations." - Tony Paikeday, Senior Director of AI Systems, NVIDIA

"One of the top challenges we see with our customers today around generative AI initiatives is accelerating time to value. We're excited to partner with Pure Storage to deploy full-stack, reference designs in the WWT AI Proving Ground focused on driving meaningful outcomes for our joint customers. By leveraging the power of the Pure Storage Data Platform, including FlashBlade//S500 for storage and Portworx for GenAI deployment, in conjunction with WWT's best-in-class enterprise capabilities, we anticipate significant reductions in the time to deploy generative AI solutions." - Neil Anderson, VP of Cloud, Infrastructure and AI Solutions, WWT

"KX is excited to collaborate with Pure Storage on full-stack solutions for GenAI, aiming to unlock significant value in capital markets, particularly in trade research, execution, and risk management. This collaboration leverages the power of KX to integrate structured and unstructured data, enhancing decision-making and operational efficiency. By using NVIDIA's AI Enterprise software platform with NIM microservices and NeMo Retriever for retrieval-augmented generation (RAG) and Pure Storage's proven AI capabilities for world-class efficiency and reliability, this work will accelerate the performance of AI workloads across the financial sector." - Ashok Reddy, CEO, KX

About Pure Storage

Pure Storage (NYSE: PSTG) delivers the industry's most advanced data storage platform to store, manage, and protect the world's data at any scale. With Pure Storage, organizations have ultimate simplicity and flexibility, saving time, money, and energy. From AI to archive, Pure Storage delivers a cloud experience with one unified Storage as-a-Service platform across on premises, cloud, and hosted environments. Our platform is built on our Evergreen® architecture that evolves with your business – always getting newer and better with zero planned downtime, guaranteed. Our customers are actively increasing their capacity and processing power while significantly reducing their carbon and energy footprint. It's easy to fall in love with Pure Storage, as evidenced by the highest Net Promoter Score in the industry. For more information, visit www.purestorage.com.

Pure Storage, the Pure Storage P Logo, AIRI, FlashStack, FlashBlade, and the marks on the Pure Storage Trademark List are trademarks or registered trademarks of Pure Storage Inc. in the U.S. and/or other countries. The Pure Storage Trademark List can be found at purestorage.com/trademarks. NVIDIA, DGX, and SuperPOD are trademarks and/or registered trademarks of NVIDIA Corporation in the U.S. and other countries. Other names may be trademarks of their respective owners. Other names may be trademarks of their respective owners. For future product roadmap purposes, the development, release, and timing of any features or functionality described for Pure Storage products remains at Pure Storage's sole discretion. The information provided is for informational purposes only and is not a commitment, promise, or legal obligation to deliver any material, code, or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract.

Analyst Recognition:
Leader in the 2024 Gartner Magic Quadrant for Primary Storage
Leader in the 2024 Gartner Magic Quadrant for Distributed File Systems & Object Storage

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SOURCE Pure Storage

FAQ

When will Pure Storage (PSTG) launch its GenAI Pod?

Pure Storage's GenAI Pod is expected to be generally available in the first half of 2025.

What companies has Pure Storage (PSTG) partnered with for the GenAI Pod?

Pure Storage has partnered with Arista, Cisco, KX, Meta, NVIDIA, Red Hat, SuperMicro, and WWT for the GenAI Pod validated designs.

What are the main applications for Pure Storage's (PSTG) GenAI Pod?

The initial applications include drug discovery, trade research and investment analysis, and retrieval-augmented generation (RAG) with agentic frameworks for semantic search, knowledge management, and chatbots.

What is Pure Storage's (PSTG) new certification with NVIDIA?

Pure Storage announced the certification of its Ethernet-based FlashBlade//S500 with NVIDIA DGX SuperPOD for enterprise AI training.

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