Jasper Receives $5.5 million Donation Pledge to Support Long Term Recovery
-Pursuit, Fairmont Jasper Park Lodge and Rocky Mountaineer to lead collective initiative to support
The collaborative initiative, led by Pursuit, Fairmont Jasper Park Lodge, Rocky Mountaineer, and Jasper Brewing and Maligne Range Distilling, focuses on supporting Jasper’s ongoing recovery and restoration efforts while creating a foundation for community prosperity and strengthening Jasper’s position as a premier travel destination.
“This donation underscores Pursuit’s deep commitment to the people of Jasper,” said Stuart Back, Chief Operating Officer, Banff Jasper Collection by Pursuit. “To help drive the town’s continued recovery, these funds are an investment in a sustainable future that benefits visitors, local businesses, and the national park we all treasure. We stand with our community and tourism partners in rebuilding and strengthening
A cornerstone of Alberta’s tourism industry,
“The wildfires have had a profound impact, and we continue to be deeply grateful for the efforts of first responders who worked relentlessly to protect and support our community,” said Garrett Turta, General Manager, Fairmont Jasper Park Lodge. “For over a century, our resort has stood alongside
Over the next three years, the collective pledge includes:
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from Pursuit, an attractions and hospitality brand with a collection of world-class experiences in the Canadians Rockies.$3 million -
from Fairmont Jasper Park Lodge, an iconic luxury resort in the heart of$1.5 million Jasper National Park . -
from Rocky Mountaineer, a world-renowned luxury train company.$1 million -
Upwards of
from Jasper Brewing and Maligne Range in$300,000 Jasper through auction proceeds.
“Jasper is home to our team members and has been welcoming our guests from around the world for 35 years. As part of this donation pledge, we will work with our tourism partners, community organizations, and businesses to support the community's full recovery and future growth. We are wholly committed to contributing to a vibrant, welcoming
Funds will be organized as a collaborative initiative and independently and transparently stewarded through trusted community organizations including the Banff Community Foundation and Jasper Community Team Society. This structure will help direct resources to high-impact recovery projects, local businesses, and community programs aimed at building long-term success for
About Pursuit
Pursuit Attractions and Hospitality, Inc. (NYSE: PRSU), is an attractions and hospitality company that owns and operates a collection of inspiring and unforgettable experiences in iconic destinations in
About Rocky Mountaineer
Rocky Mountaineer offers luxury train journeys that showcase some of the most spectacular scenery
About Fairmont Jasper Park Lodge
Fairmont Jasper Park Lodge, a century-old icon nestled in the heart of the Canadian Rockies, offers a luxurious wilderness retreat that has captivated guests since 1922. This grand resort, featuring a stately main lodge surrounded by private cabins, provides an authentic Rocky Mountain experience amidst breathtaking natural beauty. With a rich heritage of creating unforgettable memories, Fairmont Jasper Park Lodge continues to be a sanctuary where modern luxury meets timeless wilderness, inviting guests to unplug, reconnect with nature, and indulge in the majesty of
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Source: Pursuit