Personas Social Provides Personas.com Update

Rhea-AI Summary

Personas Social Incorporated (OTCQB: PKSLF) is updating on its Personas.com video conferencing service. The company operates Peeks Social and Personas.com, both of which are growing platforms. They are nearing the completion of three monetization services: Paid Invites, Subscriptions, and Lobby Advertising. Paid Invites will charge attendees for online seminars, while Subscriptions will allow users to subscribe to content creators. Lobby Advertising will generate revenue through ads displayed in waiting areas. Mobile apps are in development for release soon.

Positive

• Development of three new monetization services for Personas.com
• Paid Invites service will charge a platform fee of 10-20% on attendee payments
• Subscription service will provide ongoing revenue from user subscriptions
• Lobby Advertising introduces additional revenue from non-paying users

Negative

• None.

TORONTO, Oct. 19, 2020 (GLOBE NEWSWIRE) -- Personas Social Incorporated (TSX.V: PRSN) (OTCQB: PKSLF) (the “Company”) is pleased to provide an update on its Personas.com video-conferencing service.

The Company operates two services, Peeks Social and Personas.com. Launched in October 2016, Peeks Social is an ecommerce enabled live-streaming platform that allows streamers to interact and transact with a global audience. Personas.com is a feature rich low-cost video conferencing platform. The company continues to develop and promote both of these services.

The Company is near completion of three Personas.com video conferencing monetization services; Paid Invites, Subscriptions, and Lobby Advertising. The Paid Invites service allows users of Personas.com to charge invitees to attend online video conferences or seminars. This service is ideal for online training and instructional classes. Personas.com will generate revenues by charging a platform fee for the use of the service. The platform fee will range between ten percent and twenty percent of the amount charged to attendees. In addition to facilitating one-time payments, Personas.com will also be offering a subscription service that will allow users to subscribe to content creators for a monthly fee. Similarly, Personas.com will derive revenues by charging users a percentage of monies earned by using the Personas platform.

Thirdly, Personas.com will be launching Lobby Advertising to monetize its users’ base of non-paying users. All attendees of a Personas.com video call will wait in the Lobby until allowed into the meeting. While in the Lobby, attendees will view pre-roll advertisements. Personas.com will derive both cost per impression advertising revenues and subscription revenues from this service. Users will be able to opt out of viewing advertisements for a small monthly fee.

The Personas mobile apps are under development and will be available for download in the upcoming months.

Personas can be found online at www.personas.com. The Peeks Social apps can be downloaded from the Apple Appstore or the Google Play Store and optionally at www.peeks.com

For further information, please contact:
Personas Social Incorporated
Mark Itwaru                                                                
Chairman & Chief Executive Officer                                                
416-639-5335                                                                
mark@Personas.com        

Forward Looking Statements
This press release includes statements that may constitute "forward-looking" statements, usually containing the words "believe," "estimate," "project," "expect", "plan", "intend", "anticipates", "projects", "potential" or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Forward-looking statements are statements that are not historical facts. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Important factors that could cause actual results to differ materially from the Company’s expectations are risks detailed from time to time in the filings made by the Company with securities regulations. Forward-looking statements contained in this news release are expressly qualified by this cautionary statement. The forward-looking statements contained in this news release are made as of the date of this news release and the Company will update or revise publicly any of the included forward-looking statements as expressly required by Canadian securities law.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) has reviewed or accepts responsibility for the adequacy or accuracy of this Release. 

FAQ

What new services are being launched by Personas Social Incorporated for PKSLF?

Personas Social Incorporated is launching Paid Invites, Subscriptions, and Lobby Advertising as new monetization services for its Personas.com platform.

How will the Paid Invites service generate revenue for PKSLF?

The Paid Invites service will generate revenue by charging users a platform fee of 10-20% on the amount charged to attendees.

What is the purpose of the Lobby Advertising service for PKSLF?

Lobby Advertising will display pre-roll ads to users waiting in the lobby before joining video calls, generating revenue from cost per impression ads.

When will the mobile apps for Personas Social Incorporated be available?

The mobile apps for Personas.com are currently under development and are expected to be available for download in the upcoming months.