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POLARIS RZR PRO R FACTORY: THE INDUSTRY'S ONLY OEM-PRODUCED RACE-READY SIDE-BY-SIDE NOW AVAILABLE FOR PURCHASE

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Polaris Off Road has announced the commercial availability of the RZR Pro R Factory, the industry's only OEM-produced race-ready side-by-side vehicle. to just 30 units for 2025, this elite machine has already proven its dominance by winning the 2025 Dakar Rally SSV class and securing back-to-back SCORE Pro UTV Open class championships.

The vehicle features a race-tuned 255-horsepower ProStar Fury HO 2.0 engine, race-spec MaxLink suspension, and advanced technology including a MoTeC system for real-time performance data logging. Built in partnership with Scanlon Clarke Industries (SCi), who will manage sales and post-sale support, the RZR Pro R Factory will have a starting MSRP of $139,999.

Polaris Off Road ha annunciato la disponibilità commerciale del RZR Pro R Factory, l'unico veicolo side-by-side pronto per le gare prodotto da un OEM nel settore. Limitato a solo 30 unità per il 2025, questa macchina d'élite ha già dimostrato la sua superiorità vincendo la classe SSV del Rally Dakar 2025 e conquistando campionati consecutivi nella classe SCORE Pro UTV Open.

Il veicolo è dotato di un motore ProStar Fury HO 2.0 da 255 cavalli con tuning da corsa, sospensioni MaxLink specifiche per le gare e tecnologia avanzata, tra cui un sistema MoTeC per la registrazione dei dati prestazionali in tempo reale. Costruito in collaborazione con Scanlon Clarke Industries (SCi), che gestirà le vendite e il supporto post-vendita, il RZR Pro R Factory avrà un prezzo di partenza di $139.999.

Polaris Off Road ha anunciado la disponibilidad comercial del RZR Pro R Factory, el único vehículo de tipo side-by-side listo para competir producido por un OEM en la industria. Limitado a solo 30 unidades para 2025, esta máquina de élite ya ha demostrado su dominio al ganar la clase SSV del Rally Dakar 2025 y al conseguir campeonatos consecutivos en la clase SCORE Pro UTV Open.

El vehículo cuenta con un motor ProStar Fury HO 2.0 de 255 caballos de fuerza, suspensión MaxLink específica para carreras y tecnología avanzada que incluye un sistema MoTeC para el registro de datos de rendimiento en tiempo real. Construido en colaboración con Scanlon Clarke Industries (SCi), que gestionará ventas y soporte post-venta, el RZR Pro R Factory tendrá un precio inicial de $139,999.

폴라리스 오프 로드가 업계 유일의 OEM 생산 레이싱 준비가 완료된 사이드 바이 사이드 차량인 RZR Pro R Factory의 상업적 출시를 발표했습니다. 2025년에는 단 30대로 한정되며, 이 엘리트 머신은 이미 2025 다카르 랠리 SSV 클래스에서 우승하고 SCORE Pro UTV Open 클래스에서 연속 챔피언십을 확보하며 그 우수성을 입증했습니다.

이 차량은 경주 조정된 255마력 ProStar Fury HO 2.0 엔진, 경주 사양 MaxLink 서스펜션 및 MoTeC 시스템을 포함한 고급 기술을 갖추고 있어 실시간 성능 데이터 로깅이 가능합니다. 판매 및 판매 후 지원을 관리할 Scanlon Clarke Industries (SCi)와 협력하여 제작된 RZR Pro R Factory는 시작 가격이 $139,999입니다.

Polaris Off Road a annoncé la disponibilité commerciale du RZR Pro R Factory, le seul véhicule latéral prêt pour la course produit par un OEM dans l'industrie. Limité à seulement 30 unités pour 2025, cette machine d'élite a déjà prouvé sa domination en remportant la classe SSV du Rallye Dakar 2025 et en décrochant des championnats consécutifs dans la classe SCORE Pro UTV Open.

Le véhicule est équipé d'un moteur ProStar Fury HO 2.0 de 255 chevaux réglé pour la course, d'une suspension MaxLink spécifique à la course et d'une technologie avancée comprenant un système MoTeC pour l'enregistrement des données de performance en temps réel. Construit en partenariat avec Scanlon Clarke Industries (SCi), qui gérera les ventes et le support après-vente, le RZR Pro R Factory aura un prix de départ de 139 999 $.

Polaris Off Road hat die kommerzielle Verfügbarkeit des RZR Pro R Factory angekündigt, das einzige fahrbereite Side-by-Side-Fahrzeug, das von einem OEM in der Branche produziert wird. Auf nur 30 Einheiten für 2025 limitiert, hat diese Elite-Maschine bereits ihre Dominanz unter Beweis gestellt, indem sie die SSV-Klasse der Dakar-Rallye 2025 gewonnen und aufeinanderfolgende SCORE Pro UTV Open Championschaften gesichert hat.

Das Fahrzeug verfügt über einen rennoptimierten 255-PS ProStar Fury HO 2.0 Motor, ein rennspezifisches MaxLink-Fahrwerk und fortschrittliche Technologie, darunter ein MoTeC-System zur Echtzeit-Datenprotokollierung der Leistung. In Zusammenarbeit mit den Scanlon Clarke Industries (SCi), die den Verkauf und den Support nach dem Verkauf übernehmen werden, wird der RZR Pro R Factory einen MSRP von 139.999 $ haben.

Positive
  • production of 30 units creates exclusivity and potential high resale value
  • Proven track record with consecutive Dakar Rally and SCORE Pro UTV championships
  • First OEM-produced race-ready UTV in the market, establishing market leadership
Negative
  • High price point of $139,999 may limit market accessibility
  • production run could affect parts availability and service support
  • Specialized racing focus may restrict broader market appeal

Insights

The launch of the RZR Pro R Factory marks a strategic pivot for Polaris (PII) in the high-performance off-road segment. With a $139,999 price point and run of 30 units, this represents a calculated move to establish dominance in the professional racing market while generating approximately $4.2 million in premium revenue.

The broader implications extend beyond direct sales numbers. By being the only OEM-produced race-ready UTV, Polaris creates significant barriers to entry for competitors while establishing a halo effect that enhances their entire product lineup. Their back-to-back Dakar Rally victories and SCORE championships provide compelling marketing narratives that strengthen brand perception and potentially drive sales across their consumer product range.

The partnership with Scanlon Clarke Industries (SCi) for sales and support demonstrates a sophisticated go-to-market strategy that:

  • Minimizes operational overhead through specialized third-party distribution
  • Ensures high-touch customer service for professional racing teams
  • Creates a dedicated channel for performance parts and technical support

The technology transfer potential is particularly noteworthy. Innovations developed for the Factory model - including the race-tuned ProStar Fury engine, advanced suspension systems and MoTeC integration - can potentially cascade down to consumer models, justifying R&D investments and maintaining Polaris' technological edge in the broader powersports market.

While the direct revenue impact is modest relative to Polaris' overall operations, the strategic value in terms of brand positioning, technological development and market leadership could yield significant long-term benefits for shareholders.

Unmatched. Unwavering, Unforgettable. Polaris Delivers Winning Performance to Racers With 30 Purpose-Built RZR Pro R Factory Machines

Scanlon Clarke Industries (SCi) and RZR Factory Racing Team Set to Provide Sale Support

MINNEAPOLIS, Jan. 31, 2025 /PRNewswire/ -- Polaris Off Road, the leader in off-road vehicle innovation, today announces the availability of the RZR Pro R Factory - a groundbreaking race-ready platform developed by the RZR Racing division and proven in the world's toughest races. As the only OEM-produced race UTV, the RZR Pro R Factory has redefined off-road competition, most recently winning the SSV class at the prestigious 2025 Dakar Rally for the second consecutive year and dominating the SCORE Pro UTV Open class with back-to-back championships. This elite machine is now available for purchase in limited quantities, with only 30 units being offered in 2025. Originally launched in 2023 and exclusively campaigned by the RZR Factory Racing team until this point, the RZR Pro R Factory has proven itself as the ultimate racing UTV.

The RZR Pro R Factory touts race-winning performance, desert-racing design, and race-optimized technology, making it the ultimate machine for hardcore off-road racers. Meticulously engineered with race-enhanced components while maintaining the proven strength and reliability of the stock RZR Pro R platform, this vehicle is built to excel in the world's most challenging competitions, including SCORE, Best in the Desert, and the Unlimited Series. By delivering an elite, race-ready platform, Polaris continues to elevate the sport of side-by-side racing, intensify competition among top-tier teams and set new benchmarks for desert-racing dominance.

Offered annually in limited quantities, the initial 2025 run will include just 30 vehicles, making these high-performance machines highly exclusive. Polaris will produce the RZR Pro R Factory units in partnership with Scanlon Clarke Industries (SCi), leveraging years of collaboration with the RZR Factory Racing team. SCi will manage all sales and post-sale support, including technical assistance and parts supply, ensuring racers have the resources they need to maintain peak performance and reliability in the most demanding conditions.

"The RZR Pro R Factory represents the pinnacle of Polaris' off-road innovation, offering off-road racers and teams a unique opportunity to own a purpose-built machine designed to win," said Reid Wilson, President of Polaris Off Road. "Since its debut, we've received incredible interest and demand for the vehicle from other teams, fueled by its unmatched track record. By making this vehicle available, we're empowering more teams to elevate competition and set a new standard for off-road racing, further reinforcing Polaris' leadership in the industry."

Engineered by the RZR Racing division, the RZR Pro R Factory showcases the performance, design, and technology of the stock RZR Pro R platform, elevated to elite racing standards. At its core, an optional 255-horsepower, race-tuned ProStar Fury HO 2.0 engine is paired with a rear-mounted radiator, integrated transmission oil cooler, and dual 500W fans to maintain peak performance under extreme conditions. Race-spec MaxLink suspension, FOX® Live Valve X2 shocks, and a DYNAMIX DV semi-active system ensure precise control, while Alcon brakes with adjustable in-cab bias deliver unmatched stopping power. Meanwhile, rugged 35" BFGoodrich® KR2 tires and Method® 407 bead-grip wheels provide exceptional durability and traction across demanding terrain.

The RZR Pro R Factory features a one-piece high-strength steel chassis for lightweight durability to withstand the most grueling races worldwide, complemented by carbon fiber body panels and components that optimize the power-to-weight ratio. Additionally, a 130L fuel cell with a dry break allows extended range and quick refueling, while carbon Kevlar Sparco® seats and an integrated steering wheel provide ergonomic comfort. With streamlined spare tire and tool storage, the RZR Pro R Factory helps minimize downtime during competition.

Advanced race-ready technology further sets the RZR Pro R Factory apart. A MoTeC system offers real-time control and performance data logging, while the race-tuned DYNAMIX DV suspension with Baja Mode delivers exceptional shock absorption and handling. Finally, military-spec wiring and a lightweight lithium battery enhance integration of accessories, ensuring racers have the tools to dominate even the harshest environments.

The RZR Pro R Factory will have a starting MSRP of $139,999.

To learn more, please visit Polaris.com/RZR or join the conversation and follow on Facebook sm, Instagram smYouTube sm and Xsm.

About Polaris
As the global leader in powersports, Polaris Inc. (NYSE: PII) pioneers product breakthroughs and enriching experiences and services that have invited people to discover the joy of being outdoors since our founding in 1954. Polaris' high-quality product line-up includes the RANGER, RZR and Polaris XPEDITION and GENERAL side-by-side off-road vehicles; Sportsman all-terrain off-road vehicles; military and commercial off-road vehicles; snowmobiles; Indian Motorcycle mid-size and heavyweight motorcycles; Slingshot moto-roadsters; Aixam quadricycles; Goupil electric vehicles; and pontoon and deck boats, including industry-leading Bennington pontoons. Polaris enhances the riding experience with a robust portfolio of parts, garments, and accessories. Headquartered in Minnesota, Polaris serves nearly 100 countries across the globe. www.polaris.com

FOX® is a registered trademark of Fox Factory Inc.
METHOD RACE WHEELS® is a registered trademark of Custom Wheel House
BF Goodrich® is a registered trademark of B.F. Goodrich Company
Sparco® is a registered trademark of Sparco S.p.A
Unless noted, trademarks are the property of Polaris Industries Inc.

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SOURCE Polaris Inc.

FAQ

What is the price of the 2025 Polaris RZR Pro R Factory (PII)?

The 2025 Polaris RZR Pro R Factory has a starting MSRP of $139,999.

How many 2025 Polaris RZR Pro R Factory units will be produced?

Polaris will produce only 30 units of the RZR Pro R Factory for 2025.

What racing achievements has the Polaris RZR Pro R Factory secured?

The RZR Pro R Factory won the 2025 Dakar Rally SSV class and achieved back-to-back championships in the SCORE Pro UTV Open class.

What is the horsepower of the 2025 Polaris RZR Pro R Factory?

The RZR Pro R Factory features an optional 255-horsepower, race-tuned ProStar Fury HO 2.0 engine.

Who will handle sales and support for the RZR Pro R Factory?

Scanlon Clarke Industries (SCi) will manage all sales and post-sale support, including technical assistance and parts supply.

Polaris Inc.

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