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Braun IPLs Light Up Group Chats with a Major Deal This Holiday Season

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Braun announces a holiday promotion offering 25% discount on their premium IPL (Intense Pulse Light) devices through a unique group chat-inspired campaign. From now until December 12th, customers can visit Braun's holiday landing page and enter their group chat name to generate a custom discount code. The offer applies to the Braun Skin i·expert Smart IPL and Braun Silk·expert Pro 5 IPL, providing salon-like hair removal solutions for home use. The campaign aims to leverage word-of-mouth recommendations through group chats, offering one of the biggest discounts of the year.

Braun annuncia una promozione natalizia che offre un sconto del 25% sui loro dispositivi IPL (Intense Pulse Light) di alta gamma attraverso una campagna ispirata alle chat di gruppo. Da ora fino al 12 dicembre, i clienti possono visitare la pagina dedicata alle festività di Braun e inserire il nome della loro chat di gruppo per generare un codice sconto personalizzato. L'offerta si applica al Braun Skin i·expert Smart IPL e al Braun Silk·expert Pro 5 IPL, fornendo soluzioni per la rimozione dei peli simili a quelle dei saloni, da utilizzare comodamente a casa. La campagna mira a sfruttare le raccomandazioni tramite il passaparola nelle chat di gruppo, offrendo uno degli sconti più significativi dell'anno.

Braun anuncia una promoción navideña que ofrece un 25% de descuento en sus dispositivos IPL (Intense Pulse Light) premium a través de una campaña inspirada en chats grupales. Desde ahora hasta el 12 de diciembre, los clientes pueden visitar la página de ofertas navideñas de Braun e ingresar el nombre de su chat grupal para generar un código de descuento personalizado. La oferta se aplica al Braun Skin i·expert Smart IPL y al Braun Silk·expert Pro 5 IPL, que proporcionan soluciones de depilación similares a las de un salón para su uso en casa. La campaña tiene como objetivo aprovechar las recomendaciones de boca a boca a través de chats grupales, ofreciendo uno de los mayores descuentos del año.

브라운은 25% 할인을 제공하는 홀리데이 프로모션을 발표했습니다. 이 프로모션은 고급 IPL (강렬한 펄스 빛) 장치에 대한 것으로, 그룹 채팅에서 영감을 받은 캠페인을 통해 진행됩니다. 지금부터 12월 12일까지, 고객은 브라운의 홀리데이 랜딩 페이지를 방문하여 자신의 그룹 채팅 이름을 입력하면 맞춤형 할인 코드를 생성할 수 있습니다. 이 혜택은 Braun Skin i·expert Smart IPLBraun Silk·expert Pro 5 IPL에 적용되며, 가정에서 사용할 수 있는 미용실 수준의 제모 솔루션을 제공합니다. 이 캠페인은 그룹 채팅을 통해 입소문 추천을 활용하고자 하며, 연중 가장 큰 할인 중 하나를 제공합니다.

Braun annonce une promotion de Noël offrant un 25% de réduction sur ses appareils IPL (Intense Pulse Light) haut de gamme à travers une campagne inspirée des discussions de groupe. À partir de maintenant et jusqu'au 12 décembre, les clients peuvent visiter la page dédiée aux fêtes de Braun et entrer le nom de leur groupe de discussion pour générer un code de réduction personnalisé. L'offre s'applique au Braun Skin i·expert Smart IPL et au Braun Silk·expert Pro 5 IPL, offrant des solutions d'épilation similaires à celles d'un salon, à utiliser à domicile. La campagne vise à tirer parti des recommandations de bouche à oreille à travers les discussions de groupe, offrant l'une des plus grosses réductions de l'année.

Braun kündigt eine Weihnachtsaktion an, die einen 25% Rabatt auf ihre Premium-IPL (Intense Pulse Light) Geräte bietet, und zwar durch eine einzigartige, von Gruppenchats inspirierte Kampagne. Vom jetzt an bis zum 12. Dezember können Kunden die Weihnachts-Landingpage von Braun besuchen und ihren Gruppenchatsnamen eingeben, um einen maßgeschneiderten Rabattcode zu generieren. Das Angebot gilt für den Braun Skin i·expert Smart IPL und den Braun Silk·expert Pro 5 IPL, die salonähnliche Haarentlösung für zu Hause bieten. Ziel der Kampagne ist es, Mundpropaganda über Gruppenchats zu nutzen und eines der größten Rabatte des Jahres anzubieten.

Positive
  • 25% discount offering on premium IPL devices
  • Strategic marketing campaign targeting group chat recommendations
  • Promotion of high-margin at-home beauty devices
Negative
  • -time promotion may impact regular-price sales
  • Significant discount could affect profit margins

This December, Braun is meeting shoppers where the best intel is shared, the group chat, and offering exclusive savings for gifts for family and friends.

BOSTON--(BUSINESS WIRE)-- Group chats; love them, or hate them, everyone finds themselves in at least one quirky named chat that aptly represents its members. Group chats serve as a source of deep conversation, vacation plans that may or may not happen, inside jokes, and of course, the latest and greatest product recommendations.

This holiday season, Braun is meeting shoppers where the best intel is shared, the group chat, and offering exclusive savings for gifts for family and friends. (Photo: Business Wire)

This holiday season, Braun is meeting shoppers where the best intel is shared, the group chat, and offering exclusive savings for gifts for family and friends. (Photo: Business Wire)

This holiday season, Braun is giving an easy answer to one of the most asked group chat questions, “What’s on your gift list this year?” by offering group chats one of the best deals of the entire year – 25% off its top-of-the-line IPL devices.

Today through December 12th, shoppers can visit the Braun holiday landing page and input their unique group chat name which will be used to generate a custom discount code, inspired by that one-of-a-kind chat name. From there, shoppers can gift their group chat with the unique code inspired by the name, so that friends and family can score the Braun Skin i·expert Smart IPL or Braun Silk·expert Pro 5 IPL at a discount, which gives users the experience of salon-like hair removal at a fraction of the cost, in the comfort of their own homes.

“We know one of the best credentials a product can get is the trusted recommendation from friends or family, giving it the group chat stamp of approval,” says John Claughton, Vice President of Grooming at Procter & Gamble, North America. “This holiday season, Braun is excited to join our shoppers in their group chats and offer one of our biggest discounts of the whole year generated through a personal code, making the gifting experience even more unique!”

This season, Braun is making gifting as easy as using the Braun IPL. Shoppers can redeem their exclusive discount code on select Braun IPLs so they can start their treatment around the holidays and see long lasting results just in time for spring break.

What is IPL?

Intense Pulse Light (IPL) devices work to target melanin in the hair follicle, which breaks the cycle of hair re-growth. Users experience long lasting hair removal, from the comfort of their home, at a fraction of the cost of salon treatments.

About Braun IPL Devices:

Braun Silk·expert Pro 5 IPL (MSRP: $429.99): Experience 1 year of smooth skin from home, with visible hair reduction in only 2 uses. * The Skin Pro 2.0 sensor automatically adapts to users skin tones, optimizing the power for the perfect balance between fast results and gentleness on skin.

Braun Skin i·expert IPL (MSRP $599.99): As the first smart IPL that learns, the Skin i·expert Smart IPL connects to a digital app to guide users’ step by step through the hair removal process, including assessing hair and skin needs, so that users can achieve up to 1.5 years of smooth skin.

About Braun

Braun, a subsidiary of Procter & Gamble founded in Germany in 1921, develops and manufactures a wide variety of small domestic appliances that marry technical innovation, reliable quality and distinctive design. These range from electric shavers and beauty products to hair care appliances. Braun products enjoy worldwide distribution. Please visit http://www.braun.com for the latest news and in-depth information about the Braun brand.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit https://www.pg.com for the latest news and information about P&G and its brands. For other P&G news, visit us at https://www.pg.com/news.

*Following recommended regimen, individual results may vary

Braun

Marta LopezSilva

Email: lopezsilva.m@pg.com



Marina Maher Communications

Shaun Agres

Email: shaun.agres@hellommc.com

Source: Procter & Gamble

FAQ

What is the discount percentage offered by Braun for IPL devices in December 2023?

Braun is offering a 25% discount on their IPL devices through their holiday promotion.

Which Braun IPL models are included in the holiday discount?

The discount applies to the Braun Skin i·expert Smart IPL and Braun Silk·expert Pro 5 IPL devices.

When does Braun's IPL holiday promotion end?

The promotion runs through December 12th, 2023.

How do customers get the Braun IPL discount code?

Customers can visit Braun's holiday landing page and enter their group chat name to generate a custom discount code.

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