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Perion Reports Second Quarter 2024 Results

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Perion Network (NASDAQ & TASE: PERI) reported its Q2 2024 financial results, highlighting significant growth in key areas. The company saw a 75% YoY increase in Retail Media revenue, 42% YoY growth in CTV Advertising, and 41% YoY growth in Digital Out of Home (DOOH) Advertising on a proforma basis. However, total revenue decreased by 39% to $108.7 million, with Search Advertising revenue declining by 57%. The company reported a GAAP net loss of $6.2 million, compared to a net income of $21.4 million in Q2 2023. Perion reiterated its full-year 2024 guidance, projecting revenue between $490 to $510 million and Adjusted EBITDA of $48 to $52 million. The company also announced leadership changes, with the current CFO, Maoz Sigron, being promoted to COO, and Elad Tzubery promoted to CFO, both effective August 1, 2024.

Perion Network (NASDAQ & TASE: PERI) ha riportato i risultati finanziari del secondo trimestre 2024, evidenziando una crescita significativa in aree chiave. L'azienda ha registrato un aumento del 75% anno su anno nei ricavi da Retail Media, crescita del 42% anno su anno nella pubblicità CTV, e un aumento del 41% anno su anno nella pubblicità Digitale Out of Home (DOOH) su base proforma. Tuttavia, i ricavi totali sono diminuiti del 39%, raggiungendo 108,7 milioni di dollari, con i ricavi dalla pubblicità sui motori di ricerca in calo del 57%. L'azienda ha segnalato una perdita netta GAAP di 6,2 milioni di dollari, rispetto a un utile netto di 21,4 milioni di dollari nel secondo trimestre 2023. Perion ha ribadito le previsioni per l'intero anno 2024, prevedendo ricavi tra 490 e 510 milioni di dollari e un EBITDA rettificato di 48-52 milioni di dollari. L'azienda ha anche annunciato cambiamenti nella leadership, con l'attuale CFO, Maoz Sigron, promosso a COO, ed Elad Tzubery promosso a CFO, entrambi con effetto dal 1° agosto 2024.

Perion Network (NASDAQ & TASE: PERI) informó sus resultados financieros del segundo trimestre de 2024, destacando un crecimiento significativo en áreas clave. La empresa experimentó un aumento del 75% interanual en los ingresos por Retail Media, un crecimiento del 42% interanual en Publicidad CTV y un crecimiento del 41% interanual en Publicidad Digital Out of Home (DOOH) sobre una base proforma. Sin embargo, los ingresos totales disminuyeron en un 39%, alcanzando los 108,7 millones de dólares, con los ingresos por publicidad en motores de búsqueda disminuyendo en un 57%. La empresa reportó una pérdida neta GAAP de 6,2 millones de dólares, en comparación con una ganancia neta de 21,4 millones de dólares en el segundo trimestre de 2023. Perion reiteró su guía para todo el año 2024, proyectando ingresos entre 490 y 510 millones de dólares y un EBITDA ajustado de 48 a 52 millones de dólares. La empresa también anunció cambios en la dirección, con el actual CFO, Maoz Sigron, promovido a COO, y Elad Tzubery promovido a CFO, ambos con efecto a partir del 1 de agosto de 2024.

페리온 네트워크(NASDAQ 및 TASE: PERI)는 2024년 2분기 재무 결과를 발표하며 주요 분야에서의 significant한 성장을 강조했습니다. 회사는 소매 미디어 수익에서 전년 대비 75% 증가, CTV 광고에서 전년 대비 42% 증가, 디지털 옥외 광고(DOOH)에서 전년 대비 41% 증가를 기록했습니다. 하지만 총 수익은 39% 감소하여 1억 870만 달러에 이르렀고, 검색 광고 수익은 57% 감소했습니다. 회사는 GAAP 기준으로 620만 달러의 순손실을 보고했으며, 이는 2023년 2분기 순이익 2,140만 달러와 비교되는 수치입니다. 페리온은 2024년 전체 연도 예상을 재확인하며, 4억 9천만 달러에서 5억 1천만 달러 사이의 수익과 조정된 EBITDA가 4천 8백만 달러에서 5천 2백만 달러가 될 것이라고 예측했습니다. 또한 현재 CFO인 마오즈 시그론이 COO로 승진하고, 엘라드 츠베리도 CFO로 승진하는 리더십 변화를 발표했습니다. 두 사람 모두 2024년 8월 1일부터 효력이 발생합니다.

Perion Network (NASDAQ & TASE: PERI) a annoncé ses résultats financiers pour le deuxième trimestre 2024, mettant en avant une croissance significative dans des secteurs clés. L'entreprise a connu une augmentation de 75% sur un an des revenus des médias de détail, une croissance de 42% sur un an de la publicité CTV, et une croissance de 41% sur un an de la publicité extérieure numérique (DOOH) sur une base proforma. Cependant, les revenus totaux ont diminué de 39% pour atteindre 108,7 millions de dollars, les revenus de la publicité par recherche ayant chuté de 57%. L'entreprise a déclaré une perte nette GAAP de 6,2 millions de dollars, contre un bénéfice net de 21,4 millions de dollars au deuxième trimestre 2023. Perion a réaffirmé ses prévisions pour l'année complète 2024, projetant des revenus compris entre 490 et 510 millions de dollars et un EBITDA ajusté de 48 à 52 millions de dollars. L'entreprise a également annoncé des changements de direction, avec l'actuel CFO, Maoz Sigron, promu COO, et Elad Tzubery promu CFO, avec effet au 1er août 2024.

Perion Network (NASDAQ & TASE: PERI) hat seine Finanzergebnisse für das zweite Quartal 2024 veröffentlicht und dabei ein signifikantes Wachstum in Schlüsselbereichen hervorgehoben. Das Unternehmen verzeichnete ein Wachstum von 75 % im Jahresvergleich bei den Einnahmen aus Retail Media, 42 % Wachstum im Jahresvergleich bei der CTV-Werbung und 41 % Wachstum im Jahresvergleich bei der digitalen Außenwerbung (DOOH) auf proforma-Basis. Die Gesamteinnahmen sanken jedoch um 39 % auf 108,7 Millionen Dollar, wobei die Einnahmen aus Suchmaschinenwerbung um 57 % zurückgingen. Das Unternehmen meldete einen GAAP-Nettverlust von 6,2 Millionen Dollar, verglichen mit einem Nettogewinn von 21,4 Millionen Dollar im zweiten Quartal 2023. Perion bekräftigte seine Jahresprognose für 2024 und geht von Einnahmen zwischen 490 und 510 Millionen Dollar sowie von einem bereinigten EBITDA von 48 bis 52 Millionen Dollar aus. Das Unternehmen gab außerdem Änderungen in der Unternehmensführung bekannt, wobei der derzeitige CFO, Maoz Sigron, zum COO befördert und Elad Tzubery zum CFO befördert wird, beide mit Wirkung zum 1. August 2024.

Positive
  • 75% YoY growth in Retail Media revenue to $17.6 million
  • 42% YoY increase in CTV revenue to $10.2 million
  • 41% YoY growth in DOOH revenue to $13.0 million on a proforma basis
  • Expansion of share repurchase program from $50 million to $75 million
  • Addition of world-class brands like Walgreens, Ford, Burger King, and Direct Energy to customer roster
Negative
  • 39% decrease in total revenue to $108.7 million
  • 57% decrease in Search Advertising revenue to $34.3 million
  • GAAP net loss of $6.2 million compared to net income of $21.4 million in Q2 2023
  • 66% decrease in Open Web Video revenue
  • 43% decrease in Average Daily Searches and 40% decrease in number of publishers

Insights

Perion Network's Q2 2024 results present a mixed picture with significant growth in certain segments offset by declines in others. The 75% YoY growth in Retail Media, 42% YoY growth in CTV Advertising and 41% YoY growth in DOOH Advertising are impressive, showcasing the company's success in diversifying its revenue streams. However, these gains are overshadowed by a 66% decrease in Open Web Video revenue and a 57% decline in Search Advertising revenue.

The company's total revenue decreased by 39% YoY to $108.7 million, while GAAP net income turned to a loss of $6.2 million compared to a profit of $21.4 million in Q2 2023. This significant downturn is concerning and suggests that Perion is facing challenges in adapting to changes in the digital advertising landscape, particularly in search advertising.

The decline in Search Advertising revenue is attributed to changes in Microsoft Bing's advertising pricing mechanisms and the exclusion of certain publishers. This highlights the risks associated with dependence on third-party platforms and the need for diversification.

On a positive note, Perion's expansion into YouTube CTV and the addition of major brands like Walgreens and Ford to its customer roster demonstrate its ability to attract high-profile clients. The company's cash position remains strong at $407.1 million, providing a buffer for potential future investments or acquisitions.

Investors should closely monitor Perion's ability to navigate the changing digital advertising landscape and its success in growing its newer business segments to offset declines in traditional areas.

Perion's Q2 2024 results reflect the rapidly evolving digital advertising landscape. The company's growth in Retail Media, CTV and DOOH advertising aligns with broader industry trends towards more targeted and immersive advertising experiences. However, the significant decline in Open Web Video and Search Advertising revenues suggests a shift away from traditional digital advertising formats.

The 75% YoY growth in Retail Media is particularly noteworthy, as it now represents 24% of Advertising Solutions revenue, up from 10% last year. This growth underscores the increasing importance of e-commerce-linked advertising strategies.

The 42% YoY growth in CTV revenue reflects the ongoing shift in consumer viewing habits towards streaming platforms. With CTV now accounting for 14% of Advertising Solutions revenue, up from 7% last year, Perion is well-positioned to capitalize on this trend.

The decline in Search Advertising revenue, with a 43% decrease in Average Daily Searches and a 40% decrease in the number of publishers, is concerning. This downturn, attributed to changes in Microsoft Bing's policies, highlights the volatility of search-based advertising and the need for diversification in revenue streams.

Perion's expansion into YouTube CTV and its ability to attract major brands indicate that the company is adapting to market demands for more integrated, cross-platform advertising solutions. However, the overall revenue decline suggests that these new growth areas are not yet fully compensating for losses in traditional segments.

The digital advertising market remains highly competitive and subject to rapid technological changes. Perion's success will depend on its ability to continue innovating and adapting to these shifts while managing the transition from legacy revenue streams.

Perion's Q2 2024 results highlight the company's technological pivot towards more advanced advertising solutions. The significant growth in Retail Media, CTV and DOOH advertising demonstrates Perion's success in leveraging cutting-edge ad tech to capture emerging market opportunities.

The expansion into YouTube CTV is a strategic move that positions Perion to tap into the second-largest CTV platform in the US. This aligns with the broader industry trend towards programmatic advertising in the CTV space, which offers more precise targeting and measurement capabilities.

The 41% YoY growth in DOOH advertising on a proforma basis, following the Hivestack acquisition, showcases Perion's ability to integrate and capitalize on new technologies. DOOH is an increasingly important segment as it combines the reach of traditional out-of-home advertising with the targeting and measurement capabilities of digital platforms.

However, the sharp decline in Open Web Video revenue (66% YoY decrease) is concerning. This could be attributed to the shift towards more engaging and interactive ad formats, as well as increased competition from social media platforms in the video advertising space.

The decrease in Search Advertising revenue and related metrics (Average Daily Searches and number of publishers) points to the challenges in adapting to changes in search engine algorithms and policies. This underscores the importance of developing proprietary technologies that are less dependent on third-party platforms.

Perion's focus on tackling the complexity of omnichannel advertising through technology is promising. However, the company will need to continue innovating and possibly explore areas such as AI-driven ad optimization and blockchain-based ad verification to stay competitive in the rapidly evolving adtech landscape.

75% YoY growth in Retail Media; 42% YoY growth in CTV Advertising; 41% YoY growth in Digital Out of Home (DOOH) Advertising on a proforma basis

NEW YORK & TEL AVIV, Israel--(BUSINESS WIRE)-- Perion Network Ltd. (NASDAQ & TASE: PERI), a technology leader in connecting advertisers to consumers across all major digital channels, today reported its financial results for the second quarter ended June 30, 2024.

Tal Jacobson, Perion’s CEO, commented: “We are strategically positioned to tackle an almost $700 billion* fundamental problem in the digital advertising industry. Brand advertisers today struggle with a highly complex omnichannel universe. The greatest challenge they face is identifying, connecting, delivering, and measuring compelling messages across multiple screens and platforms at the right moments to maximize ROI for their budgets.”

“Perion’s technology empowers our customers to advertise effectively across the omnichannel universe at scale. This quarter, our technology has been extended to run on YouTube CTV, the second-largest CTV platform in the US. Perion's ability to help brands reach valuable audiences allowed us to add world-class brands, including Walgreens, Ford, Burger King, and Direct Energy, to our customer roster,” Jacobson added.

“The acquisition of Hivestack is already bearing fruit and aligns well with our short and long-term strategy. This quarter, the DOOH advertising technology, established through the acquisition of Hivestack in December 2023, showed significant growth of 41%.

“I’m pleased to announce that effective August 1, 2024, our current CFO, Maoz Sigron, will be promoted to COO. I am extremely excited about Maoz’s promotion and expanded role at Perion. As a proven leader who has been pivotal to the company’s turnaround in the past seven years, Maoz is well-positioned to manage all aspects of operations and lead the strategic unification of our various operations within Perion, ensuring the company is on the right path to achieving sustainable growth.

“I am also pleased to share that our current SVP of Finance, Elad Tzubery, will be promoted to CFO effective August 1, 2024. Elad previously reported to Maoz and has enjoyed increasing responsibilities within our finance department over the last six years. His promotion reflects his deep understanding of our financial strategies and his vital role in their execution.“ concluded Mr. Jacobson.

* Source: eMarketer 2024 Global digital advertising market forecast of $677 billion, March 2024

Second Quarter 2024 Business Highlights

  • Retail Media1 revenue increased 75% year-over-year to $17.6 million, representing 24% of Advertising Solutions2 revenue compared to 10% last year.
  • CTV revenue increased 42% year-over-year to $10.2 million, representing 14% of Advertising Solutions2 revenue compared to 7% last year.
  • On a proforma basis, DOOH revenue increased 41% year-over-year to $13.0 million, representing 18% of Advertising Solutions2 revenue compared to 9% last year.
  • Open Web3 Video revenue decreased 66% year-over-year, representing 18% of Advertising Solutions2 revenue, compared to 41% last year.
  • Search Advertising revenue decreased 57% year-over-year to $34.3 million. Average Daily Searches decreased by 43% year-over-year to 16.3 million and the average number of Search Advertising publishers decreased by 40% year-over-year to 95.

1 Retail Media revenue includes all media channels, such as CTV, DOOH, video, and others

2 Formerly referred to as Display Advertising, includes all Perion’s digital advertising solutions

3 Open Web video refers to standard digital video ad units running on the open web (Websites), and does not include CTV, digital video on social platforms and short-form video

Second Quarter 2024 Financial Highlights1

In millions,
except per share data

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

%

 

2024

 

2023

 

%

 

Advertising Solutions Revenue

$

74.4

 

$

99.4

 

-25%

 

$

150.2

 

$

179.3

 

-16%

 

Search Advertising Revenue

$

34.3

 

$

79.1

 

-57%

 

$

116.4

 

$

144.4

 

-19%

 

Total Revenue

$

108.7

 

$

178.5

 

-39%

 

$

266.5

 

$

323.6

 

-18%

 

Contribution ex-TAC (Revenue ex-TAC)

$

49.8

 

$

77.0

 

-35%

 

$

110.0

 

$

142.3

 

-23%

 

GAAP Net Income (Loss)

$

(6.2)

 

$

21.4

 

-129%

 

$

5.6

 

$

45.2

 

-88%

 

Non-GAAP Net Income

$

13.4

 

$

42.1

 

-68%

 

$

36.0

 

$

72.0

 

-50%

 

Adjusted EBITDA

$

7.7

 

$

41.2

 

-81%

 

$

28.0

 

$

72.5

 

-61%

 

Adjusted EBITDA to Contribution ex-TAC

 

15%

 

 

54%

 

 

 

 

25%

 

 

51%

 

 

 

Net Cash from Operations

$

(20.5)

 

$

47.4

 

-143%

 

$

(13.6)

 

$

65.2

 

-121%

 

Adjusted Free Cash Flow

$

(11.4)

 

$

47.2

 

-124%

 

$

(4.9)

 

$

64.8

 

-108%

 

GAAP Diluted EPS

$

(0.13)

 

$

0.43

 

-130%

 

$

0.11

 

$

0.91

 

-88%

 

Non-GAAP Diluted EPS

$

0.26

 

$

0.84

 

-69%

 

$

0.71

 

$

1.45

 

-51%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Financial Outlook2

The company is reiterating its previously issued full-year 2024 guidance based on current expectations.

FY 2024 Guidance

  • Revenue of $490 to $510 million
  • Adjusted EBITDA3 of $48 to $52 million
  • Adjusted EBITDA3 to contribution ex-TAC3 of 23% at the midpoint

Share Repurchase program

As announced on April 8, 2024, Perion's Board of Directors has approved the expansion of its previously authorized share repurchase program from $50 million to up to $75 million. In the second quarter of 2024, Perion repurchased 2 million shares in the amount of approximately $20 million.

1 Contribution ex-TAC, non-GAAP Net Income, Adjusted EBITDA, Adjusted EBITDA to Contribution ex-TAC, Adjusted Free Cash Flow and non-GAAP Diluted EPS are non-GAAP measures. See below reconciliation of GAAP to non-GAAP measures.

2 We have not provided an outlook for GAAP Income from operations or reconciliation of Adjusted EBITDA guidance to GAAP Income from operations, the closest corresponding GAAP measure, because we do not provide guidance for certain of the reconciling items on a consistent basis due to the variability and complexity of these items, including but not limited to the measures and effects of our stock-based compensation expenses directly impacted by unpredictable fluctuation in our share price and amortization in connection with future acquisitions. Hence, we are unable to quantify these amounts without unreasonable efforts.

3 Contribution ex-TAC and Adjusted EBITDA are non-GAAP measures.

Financial Comparison for the Second Quarter of 2024

Revenue: Revenue decreased by 39% to $108.7 million in the second quarter of 2024 from $178.5 million in the second quarter of 2023. Advertising Solutions revenue decreased 25% year-over-year, accounting for 68% of total revenue, primarily due to a 66% decrease in open web video revenue driven by weakness in standard formats. The decrease was partially offset by a $13.0 million increase in DOOH revenue (41% year-over-year growth on a proforma basis) and a 42% year-over-year increase in CTV revenue to $10.2 million. Search Advertising revenue decreased by 57% year-over-year, accounting for 32% of revenue, primarily due to 43% decrease in Average Daily Searches and 40% decrease in the number of publishers following the changes in advertising pricing mechanisms implemented by Microsoft Bing and their decision to exclude a number of publishers from the search distribution marketplace, which is expected to be fully reflected in the third quarter results and onwards.

Traffic Acquisition Costs and Media Buy (“TAC”): TAC amounted to $58.9 million, or 54% of revenue, in the second quarter of 2024, compared with $101.5 million, or 57% of revenue, in the second quarter of 2023. The margin expansion was primarily due to a favorable product mix, primarily due to the reduction in Search Advertising revenue.

GAAP Net Income (Loss): GAAP net income decreased by 129% to a loss of $6.2 million in the second quarter of 2024, compared with net income of $21.4 million, in the second quarter of 2023. GAAP net loss in the second quarter of 2024 includes $6.9 million restructuring costs and $1.5 million change in fair value of contingent consideration.

Non-GAAP Net Income: Non-GAAP net income decreased by 68% to $13.4 million, or 12% of revenue in the second quarter of 2024, compared with $42.1 million, or 24% of revenue in the second quarter of 2023. A reconciliation of GAAP to non-GAAP net income is included in this press release.

Adjusted EBITDA: Adjusted EBITDA was $7.7 million, or 7% of revenue (and 15% of Contribution ex-TAC) in the second quarter of 2024, compared with $41.2 million or 23% of revenue (and 54% of Contribution ex-TAC) in the second quarter of 2023. A reconciliation of GAAP income from operations to Adjusted EBITDA is included in this press release.

Cash Flow from Operations: Net cash used in operating activities in the second quarter of 2024 was $20.5 million, compared with net cash provided by operating activities of $47.4 million in the second quarter of 2023. Operating cash flow was impacted by $17.6 million from Microsoft Bing collection that shifted from June 2024 to July 1st, 2024, and a one-time contingent consideration payment of $9.6 million related to Vidazoo’s earnout.

Net cash: As of June 30, 2024, cash and cash equivalents, short-term bank deposits and marketable securities amounted to $407.1 million, compared with $472.7 million as of December 31, 2023.

Conference Call

Perion’s management will host a conference call to discuss the results at 8:30 a.m. ET today:

A replay of the call and a transcript will be available within approximately 24 hours of the live event on Perion’s website.

About Perion Network Ltd.

Perion connects advertisers with consumers through technology across all major digital channels. Our cross-channel creative and technological strategies enable brands to maintain a powerful presence across the entire consumer journey, online and offline. Perion is dedicated to building an advertiser-centric universe, providing significant benefits to brands and publishers.

For more information, visit Perion's website at www.perion.com.

Non-GAAP Measures

Non-GAAP financial measures consist of GAAP financial measures adjusted to exclude certain items. This press release includes certain non-GAAP measures, including Contribution ex-TAC, Adjusted EBITDA, non-GAAP net income, non-GAAP diluted earnings per share and Adjusted Free Cash Flow.

Contribution ex-TAC presents revenue reduced by traffic acquisition costs and media buy, reflecting a portion of our revenue that must be directly passed to publishers or advertisers and presents our revenue excluding such items. We believe Contribution ex-TAC is a useful measure in assessing the performance of the Company because it facilitates a consistent comparison against our core business without considering the impact of traffic acquisition costs and media buy related to revenue reported on a gross basis.

Adjusted Earnings Before Interest, Taxes, Depreciation and Amortization ("Adjusted EBITDA") is defined as income from operations excluding stock-based compensation expenses, depreciation, amortization of acquired intangible assets, retention and other acquisition-related expenses, restructuring costs and gains and losses recognized with respect to changes in the fair value of contingent consideration.

Adjusted Free Cash Flow is defined as net cash provided by (or used in) operating activities less cash used for the purchase of property and equipment, but excluding the purchase of property and equipment related to our new corporate headquarter office and the portion of the cash payment of contingent consideration in excess of the acquisition date fair value, as we do not view either of those expenses as reflective of our normal on-going expenses. It is important to note that these expenses are in fact cash expenditures.

Non-GAAP net income and non-GAAP diluted earnings per share are defined as net income and net earnings per share excluding stock-based compensation expenses, retention and other acquisition-related expenses, restructuring costs, revaluation of acquisition-related contingent consideration, amortization of acquired intangible assets and the related taxes thereon, non-recurring expenses, foreign exchange gains and losses associated with ASC-842, as well as gains and losses recognized with respect to changes in fair value of contingent consideration.

The purpose of such adjustments is to give an indication of our performance exclusive of non-cash charges and other items that are considered by management to be outside of our core operating results. These non-GAAP measures are among the primary factors management uses in planning for and forecasting future periods. Furthermore, the non-GAAP measures are regularly used internally to understand, manage and evaluate our business and make operating decisions, and we believe that they are useful to investors as a consistent and comparable measure of the ongoing performance of our business. However, our non-GAAP financial measures are not meant to be considered in isolation or as a substitute for comparable GAAP measures and should be read only in conjunction with our consolidated financial statements prepared in accordance with GAAP. Additionally, these non-GAAP financial measures may differ materially from the non-GAAP financial measures used by other companies. Due to the high variability and difficulty in making accurate forecasts and projections of some of the information excluded from these projected measures, together with some of the excluded information not being ascertainable or accessible, we are unable to quantify certain amounts that would be required for such presentation without unreasonable effort. Consequently, no reconciliation of the forward-looking non-GAAP financial measures is included in this press release. A reconciliation between results on a GAAP and non-GAAP basis is provided in the last table of this press release.

Forward Looking Statements

This press release contains historical information and forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995 with respect to the business, financial condition and results of operations of Perion. The words “will,” “believe,” “expect,” “intend,” “plan,” “should,” “estimate” and similar expressions are intended to identify forward-looking statements. Such statements reflect the current views, assumptions and expectations of Perion with respect to future events and are subject to risks and uncertainties. Many factors could cause the actual results, performance or achievements of Perion to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, or financial information, including, but not limited to, the current war between Israel and Hamas and any worsening of the situation in Israel (such as further mobilizations), the failure to realize the anticipated benefits of companies and businesses we acquired and may acquire in the future, risks entailed in integrating the companies and businesses we acquire, including employee retention and customer acceptance; the risk that such transactions will divert management and other resources from the ongoing operations of the business or otherwise disrupt the conduct of those businesses, potential litigation associated with such transactions, and general risks associated with the business of Perion including intense and frequent changes in the markets in which the businesses operate and in general economic and business conditions, loss of key customers, data breaches, cyber-attacks and other similar incidents, unpredictable sales cycles, competitive pressures, market acceptance of new products, changes in applicable laws and regulations as well as industry self-regulation, inability to meet efficiency and cost reduction objectives, changes in business strategy and various other factors, whether referenced or not referenced in this press release. Various other risks and uncertainties may affect Perion and its results of operations, as described in reports filed by Perion with the Securities and Exchange Commission from time to time, including its annual report on Form 20-F for the year ended December 31, 2023 filed with the SEC on April 8, 2024. Perion does not assume any obligation to update these forward-looking statements.

PERION NETWORK LTD. AND ITS SUBSIDIARIES

 

CONSOLIDATED STATEMENTS OF OPERATIONS

In thousands (except share and per share data)

 

 

 

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

2024

 

2023

 

 

(Unaudited)

 

(Unaudited)

 

(Unaudited)

 

(Unaudited)

 

 

 

 

 

 

 

 

 

Revenue

 

 

 

 

 

 

 

 

Advertising Solutions

$

74,374

 

$

99,379

 

$

150,160

 

$

179,257

 

Search Advertising

 

34,317

 

 

79,091

 

 

116,351

 

 

144,363

Total Revenue

 

108,691

 

 

178,470

 

 

266,511

 

 

323,620

 

 

 

 

 

 

 

 

 

Costs and Expenses

 

 

 

 

 

 

 

 

Cost of revenue

 

11,299

 

 

9,589

 

 

22,784

 

 

17,148

 

Traffic acquisition costs and media buy

 

58,933

 

 

101,482

 

 

156,552

 

 

181,357

 

Research and development

 

10,112

 

 

8,236

 

 

19,923

 

 

16,589

 

Selling and marketing

 

18,044

 

 

13,857

 

 

34,134

 

 

28,812

 

General and administrative

 

10,003

 

 

7,413

 

 

19,755

 

 

13,956

 

Change in fair value of contingent consideration

 

1,541

 

 

14,602

 

 

1,541

 

 

14,602

 

Depreciation and amortization

 

4,773

 

 

3,405

 

 

9,331

 

 

6,766

 

Restructuring costs

 

6,895

 

 

-

 

 

6,895

 

 

-

Total Costs and Expenses

 

121,600

 

 

158,584

 

 

270,915

 

 

279,230

 

 

 

 

 

 

 

 

 

Income (loss) from Operations

 

(12,909)

 

 

19,886

 

 

(4,404)

 

 

44,390

 

Financial income, net

 

5,703

 

 

5,158

 

 

11,189

 

 

8,586

Income (loss) before Taxes on income

 

(7,206)

 

 

25,044

 

 

6,785

 

 

52,976

 

Taxes on income (tax benefit)

 

(997)

 

 

3,638

 

 

1,226

 

 

7,785

Net Income (loss)

$

(6,209)

 

$

21,406

 

$

5,559

 

$

45,191

 

 

 

 

 

 

 

 

 

Net Earnings (loss) per Share

 

 

 

 

 

 

 

 

Basic

$

(0.13)

 

$

0.46

 

$

0.12

 

$

0.97

 

Diluted

$

(0.13)

 

$

0.43

 

$

0.11

 

$

0.91

 

 

 

 

 

 

 

 

 

Weighted average number of shares

 

 

 

 

 

 

 

 

Basic

 

48,733,540

 

 

46,961,028

 

 

48,268,786

 

 

46,673,439

 

Diluted

 

48,733,540

 

 

49,637,258

 

 

49,364,755

 

 

 

49,551,061 

PERION NETWORK LTD. AND ITS SUBSIDIARIES

 

CONDENSED CONSOLIDATED BALANCE SHEETS

In thousands

 

 

 

June 30,

 

December 31,

 

 

2024

 

2023

 

 

(Unaudited)

 

(Audited)

ASSETS

 

 

 

Current Assets

 

 

 

 

Cash and cash equivalents

$

145,985

 

$

187,609

 

Restricted cash

 

1,114

 

 

1,339

 

Short-term bank deposits

 

184,738

 

 

207,450

 

Marketable securities

 

76,331

 

 

77,616

 

Accounts receivable, net

 

147,864

 

 

231,539

 

Prepaid expenses and other current assets

 

24,418

 

 

21,033

 

Total Current Assets

 

580,450

 

 

726,586

 

 

 

 

 

Long-Term Assets

 

 

 

 

Property and equipment, net

 

4,406

 

 

3,179

 

Operating lease right-of-use assets

 

22,968

 

 

6,609

 

Goodwill and intangible assets, net

 

322,911

 

 

336,627

 

Deferred taxes

 

5,984

 

 

4,180

 

Other assets

 

390

 

 

85

 

Total Long-Term Assets

 

356,659

 

 

350,680

Total Assets

$

937,109

 

$

1,077,266

 

 

 

 

 

LIABILITIES AND SHAREHOLDERS' EQUITY

 

 

 

Current Liabilities

 

 

 

 

Accounts payable

$

115,565

 

$

217,181

 

Accrued expenses and other liabilities

 

27,043

 

 

42,636

 

Short-term operating lease liability

 

4,617

 

 

4,198

 

Deferred revenue

 

2,543

 

 

2,297

 

Short-term payment obligation related to acquisitions

 

27,403

 

 

73,716

 

Total Current Liabilities

 

177,171

 

 

340,028

 

 

 

 

 

Long-Term Liabilities

 

 

 

 

Long-term operating lease liability

 

19,504

 

 

3,448

 

Other long-term liabilities

 

14,427

 

 

15,643

 

Total Long-Term Liabilities

 

33,931

 

 

19,091

Total Liabilities

 

211,102

 

 

359,119

 

 

 

 

 

Shareholders' equity

 

 

 

 

Ordinary shares

 

423

 

 

413

 

Additional paid-in capital

 

553,553

 

 

530,620

 

Treasury shares at cost

 

(21,054)

 

 

(1,002)

 

Accumulated other comprehensive loss

 

(673)

 

 

(83)

 

Retained earnings

 

193,758

 

 

188,199

Total Shareholders' Equity

 

726,007

 

 

718,147

Total Liabilities and Shareholders' Equity

$

937,109

 

$

 

1,077,266 

PERION NETWORK LTD. AND ITS SUBSIDIARIES

 

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

In thousands

 

 

 

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

2024

 

2023

 

 

(Unaudited)

 

(Unaudited)

 

(Unaudited)

 

(Unaudited)

 

 

 

 

 

 

 

 

 

Cash flows from operating activities

 

 

 

 

 

 

Net Income (loss)

$

(6,209)

 

$

21,406

 

$

5,559

 

$

45,191

Adjustments required to reconcile net income to net cash provided by operating activities:

 

 

 

 

 

 

 

 

Depreciation and amortization

 

4,773

 

 

3,405

 

 

9,331

 

 

6,766

 

Stock-based compensation expense

 

5,686

 

 

3,100

 

 

11,105

 

 

6,502

 

Foreign currency translation

 

7

 

 

(11)

 

 

29

 

 

(13)

 

Accrued interest, net

 

1,043

 

 

2,150

 

 

2,781

 

 

(2,031)

 

Deferred taxes, net

 

(1,403)

 

 

(554)

 

 

(1,835)

 

 

(476)

 

Accrued severance pay, net

 

(246)

 

 

(1,873)

 

 

(404)

 

 

(275)

 

Restructuring costs

 

6,895

 

 

-

 

 

6,895

 

 

-

 

Gain from sale of property and equipment

 

-

 

 

(5)

 

 

(8)

 

 

(17)

 

Net changes in operating assets and liabilities

 

(31,080)

 

 

19,754

 

 

(47,091)

 

 

9,504

Net cash provided by (used in) operating activities

$

(20,534)

 

$

47,372

 

$

(13,638)

 

$

65,151

 

 

 

 

 

 

 

 

 

Cash flows from investing activities

 

 

 

 

 

 

 

Purchases of property and equipment, net of sales

 

(692)

 

 

(217)

 

 

(1,131)

 

 

(351)

 

Investment in marketable securities, net of sales

 

3,644

 

 

(20,789)

 

 

1,709

 

 

(72,195)

 

Short-term deposits, net

 

40,401

 

 

26,000

 

 

22,712

 

 

28,100

Net cash provided by (used in) investing activities

$

43,353

 

$

4,994

 

$

23,290

 

$

(44,446)

 

 

 

 

 

 

 

 

 

Cash flows from financing activities

 

 

 

 

 

 

 

Proceeds from exercise of stock-based compensation

 

107

 

 

125

 

 

366

 

 

2,188

 

Payments of contingent consideration

 

(31,702)

 

 

-

 

 

(31,702)

 

 

(13,256)

 

Purchase of treasury stock

 

(20,052)

 

 

-

 

 

(20,052)

 

 

-

Net cash provided by (used in) financing activities

$

(51,647)

 

$

125

 

$

(51,388)

 

$

(11,068)

 

 

 

 

 

 

 

 

 

Effect of exchange rate changes on cash and cash equivalents and restricted cash

 

(35)

 

 

8

 

 

(113)

 

 

85

Net increase (decrease) in cash and cash equivalents and restricted cash

 

(28,863)

 

 

52,499

 

 

(41,849)

 

 

9,722

Cash and cash equivalents and restricted cash at beginning of period

 

175,962

 

 

134,744

 

 

188,948

 

 

177,521

Cash and cash equivalents and restricted cash at end of period

$

147,099

 

$

187,243

 

$

147,099

 

$

 

187,243 

PERION NETWORK LTD. AND ITS SUBSIDIARIES

 

RECONCILIATION OF GAAP TO NON-GAAP RESULTS

In thousands (except share and per share data)

 

 

 

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

2024

 

2023

 

 

(Unaudited)

 

(Unaudited)

 

 

 

 

 

 

 

 

 

Revenue

$

108,691

 

$

178,470

 

$

266,511

 

$

323,620

 

Traffic acquisition costs and media buy

 

58,933

 

 

101,482

 

 

156,552

 

 

181,357

Contribution ex-TAC

$

49,758

 

$

76,988

 

$

109,959

 

$

142,263

 

 

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

2024

 

2023

 

 

(Unaudited)

 

(Unaudited)

 

 

 

 

 

 

 

 

 

GAAP Income (loss) from Operations

$

(12,909)

 

$

19,886

 

$

(4,404)

 

$

44,390

 

Stock-based compensation expenses

 

5,686

 

 

3,100

 

 

11,105

 

 

6,502

 

Retention and other acquisition related expenses

 

1,713

 

 

250

 

 

3,509

 

 

257

 

Change in fair value of contingent consideration

 

1,541

 

 

14,602

 

 

1,541

 

 

14,602

 

Amortization of acquired intangible assets

 

4,259

 

 

2,992

 

 

8,345

 

 

5,955

 

Restructuring costs

 

6,895

 

 

-

 

 

6,895

 

 

-

 

Depreciation

 

514

 

 

413

 

 

986

 

 

811

Adjusted EBITDA

$

7,699

 

$

41,243

 

$

27,977

 

$

 

72,517 

PERION NETWORK LTD. AND ITS SUBSIDIARIES

 

RECONCILIATION OF GAAP TO NON-GAAP RESULTS

In thousands (except share and per share data)

 

 

 

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

2024

 

2023

 

 

(Unaudited)

 

(Unaudited)

 

 

 

 

 

 

 

 

 

GAAP Net Income (loss)

$

(6,209)

 

$

21,406

 

$

5,559

 

$

45,191

 

Stock-based compensation expenses

 

5,686

 

 

3,100

 

 

11,105

 

 

6,502

 

Amortization of acquired intangible assets

 

4,259

 

 

2,992

 

 

8,345

 

 

5,955

 

Retention and other acquisition related expenses

 

1,713

 

 

250

 

 

3,509

 

 

257

 

Change in fair value of contingent consideration

 

1,541

 

 

14,602

 

 

1,541

 

 

14,602

 

Restructuring costs

 

6,895

 

 

-

 

 

6,895

 

 

-

 

Foreign exchange losses (gains) associated with ASC-842

 

(155)

 

 

(81)

 

 

(165)

 

 

(198)

 

Revaluation of acquisition related contingent consideration

 

-

 

 

147

 

 

-

 

 

292

 

Taxes on the above items

 

(303)

 

 

(289)

 

 

(801)

 

 

(574)

Non-GAAP Net Income

$

13,427

 

$

42,127

 

$

35,988

 

$

72,027

 

 

 

 

 

 

 

 

 

Non-GAAP diluted earnings per share

$

0.26

 

$

0.84

 

$

0.71

 

$

1.45

 

 

 

 

 

 

 

 

 

Shares used in computing non-GAAP diluted earnings per share

 

51,215,652

 

 

49,922,156

 

 

50,876,487

 

 

49,832,074

PERION NETWORK LTD. AND ITS SUBSIDIARIES

 

RECONCILIATION OF GAAP TO NON-GAAP RESULTS

In thousands (except share and per share data)

 

 

 

Three months ended

 

Six months ended

 

 

June 30,

 

June 30,

 

 

2024

 

2023

 

2024

 

2023

 

 

(Unaudited)

 

(Unaudited)

 

 

 

 

 

 

 

 

 

Net cash provided by (used in) operating activities

$

(20,534)

 

$

47,372

 

$

(13,638)

 

$

65,151

 

Purchases of property and equipment, net of sales

 

(692)

 

 

(217)

 

 

(1,131)

 

 

(351)

 

Purchase of property and equipment related to our new corporate headquarter office

 

181

 

 

-

 

 

181

 

 

-

 

Portion of the cash payment of contingent consideration in excess of the acquisition date fair value

 

9,642

 

 

-

 

 

9,642

 

 

-

Adjusted Free Cash Flow

$

(11,403)

 

$

47,155

 

$

(4,946)

 

$

64,800

 

Perion Network Ltd.

Dudi Musler, VP of Investor Relations

+972 (54) 7876785

dudim@perion.com

Source: Perion Network Ltd.

FAQ

What was Perion's revenue for Q2 2024?

Perion's total revenue for Q2 2024 was $108.7 million, a 39% decrease from $178.5 million in Q2 2023.

How did Perion's Retail Media revenue perform in Q2 2024?

Perion's Retail Media revenue increased by 75% year-over-year to $17.6 million in Q2 2024, representing 24% of Advertising Solutions revenue.

What was Perion's (PERI) GAAP net income/loss for Q2 2024?

Perion (PERI) reported a GAAP net loss of $6.2 million for Q2 2024, compared to a net income of $21.4 million in Q2 2023.

Has Perion (PERI) updated its guidance for 2024?

Perion (PERI) reiterated its full-year 2024 guidance, projecting revenue between $490 to $510 million and Adjusted EBITDA of $48 to $52 million.

What changes in leadership did Perion announce for August 1, 2024?

Perion announced that current CFO Maoz Sigron will be promoted to COO, and SVP of Finance Elad Tzubery will be promoted to CFO, both effective August 1, 2024.

Perion Network Ltd.

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