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Potbelly Heads into Fall with a Deli Classic

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Potbelly (NASDAQ: PBPB) has reintroduced its popular Pastrami Sandwich for a limited time, starting October 3, 2022. The sandwich features spiced, smoked beef topped with Swiss cheese, pickles, and mustard, served toasted at 500 degrees. A special promotion for Potbelly Perks members on October 11 allows them to buy one Original Pastrami Sandwich and receive another sandwich for free. Customers can order the sandwich online or at local stores while supplies last. Potbelly continues to serve its signature products in over 440 shops across the U.S.

Positive
  • Reintroduction of the popular Pastrami Sandwich is likely to attract more customers.
  • Promotional offer for loyalty program could boost sales and customer engagement.
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  • None.

Fan Favorite Pastrami Sandwich Returns to Menu for Limited Time

CHICAGO, Oct. 4, 2022 /PRNewswire/ -- Potbelly (NASDAQ: PBPB) ("Potbelly" or the "Company") is bringing the 'strami back! A hit with Potbelly fans, the Pastrami Sandwich made its anticipated return on Monday, Oct. 3rd for a limited time.

Layered with signature spiced and smoked beef, the savory Pastrami Sandwich is topped with Swiss cheese, pickles and mustard, then served Potbelly style, always toasted at 500 degrees.

"At Potbelly, we are always putting tasty twists on classic sandwiches." said David Daniels, CMO of Potbelly. "As the temperature drops this time of year and our fans are seeking the toasty, warm comfort of our craveable oven-toasted sandwiches, we felt it was the perfect time to bring back our Pastrami sandwich."

The tasty, toasty excitement will heat up on Tuesday, Oct. 11, when Potbelly Perks members who buy one Original Pastrami Sandwich get any Original-sized sandwich of equal or lesser value free. If you're not a member already, don't fret, it's not too late to sign up and receive this offer.

The Pastrami Sandwich will be available in all shops across the country while supplies last. Fans can order online by visiting www.potbelly.com/order, through the app, which is available through the Apple App Store or Google Play Store, or in their local Potbelly shop. To sign up for the Potbelly Perks reward program, visit www.potbelly.com/perks.

On top of earning points towards free sandwiches, with every purchase, Perks members also get exclusive offers and rewards throughout the year.

Sign up for Potbelly Perks and earn a free sandwich after your first purchase.

For more information on Potbelly, visit www.potbelly.com.

About Potbelly

Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers' smiles with warm, toasty sandwiches, signature salads, hand-dipped shakes and other fresh menu items, customized just the way customers want them, for more than 40 years. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country, with 400 company-owned shops in the United States. Additionally, Potbelly franchisees operate over 40 shops in the United States. For more information, please visit our website at www.potbelly.com.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/potbelly-heads-into-fall-with-a-deli-classic-301639668.html

SOURCE Potbelly Corporation

FAQ

What is the launch date for the Pastrami Sandwich at Potbelly?

The Pastrami Sandwich made its return on October 3, 2022.

Is there a promotion for the Pastrami Sandwich at Potbelly?

Yes, on October 11, Potbelly Perks members can buy one Pastrami Sandwich and get another one free.

Where can I order the Pastrami Sandwich from Potbelly?

Customers can order the Pastrami Sandwich online, through the Potbelly app, or at local Potbelly shops.

How long will the Pastrami Sandwich be available at Potbelly?

The Pastrami Sandwich will be available while supplies last.

What are the ingredients in the Pastrami Sandwich?

The Pastrami Sandwich includes spiced smoked beef, Swiss cheese, pickles, and mustard.

Potbelly Corporation

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