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Back by Popular Demand, The Cubano Makes its Toasty Return at Potbelly

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Potbelly (NASDAQ: PBPB) announces the return of its popular Cubano sandwich starting April 3, 2023. The Cubano features hand-pulled roasted pork, smoked ham, Swiss cheese, brown deli mustard, and sliced pickles, all toasted at 500 degrees. Customers are encouraged to order the limited-time sandwich online, in shops, or through delivery services while supplies last. Chief Marketing Officer David Daniels highlighted customer demand for the Cubano, emphasizing Potbelly's commitment to quality ingredients. Fans can also join the Potbelly Perks program for rewards and offers. The company operates over 400 shops in the U.S.

Positive
  • The Cubano sandwich returns due to strong customer demand, potentially boosting sales.
  • The offering enhances Potbelly's menu variety and appeals to loyal customers.
  • The company continues to engage customers through the Potbelly Perks program.
Negative
  • None.

CHICAGO, April 4, 2023 /PRNewswire/ -- Potbelly (NASDAQ: PBPB) is bringing back its take on the classic this April. Starting Monday, April 3, Potbelly fans can order the Cubano, Potbelly style.

The famous sandwich is served the Potbelly way – always toasted at 500 degrees. The Cubano consists of hearty portions of hand-pulled roasted pork and smoked ham topped with Swiss cheese, brown deli mustard and sliced pickle. Since this is a limited time offer, Cubano fans should order before it's too late.

"Our customers have been asking us to bring back The Cubano since we offered the sandwich last year," said David Daniels, CMO of Potbelly. "The Cubano is a classic recipe, and our seasoned, hand-pulled pork is the star. We pride ourselves on our quality ingredients and are pleased to announce the return of this toasty delight to our premium sandwich lineup this spring."

The Cubano will be available while supplies last, and can be purchased in shop and online at potbelly.com/order, through all delivery service providers and on the Potbelly mobile app.

Fans can also join Potbelly Perks to earn free sandwiches, cookies and special offers throughout the year. To sign up for the Potbelly Perks reward program, visit www.potbelly.com/perks. For more information on Potbelly, visit www.potbelly.com.

About Potbelly
Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers' smiles for more than 40 years with warm, toasty sandwiches, signature salads, hand-scooped ice cream in creamy shakes, customized just the way customers want them. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country, with more than 400 company-owned shops in the United States. Additionally, Potbelly franchisees operate over 40 shops in the United States. For more information, please visit our website at www.potbelly.com.

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SOURCE Potbelly Corporation

FAQ

When does Potbelly's Cubano sandwich return?

The Cubano sandwich returns on April 3, 2023.

What is included in Potbelly's Cubano sandwich?

The Cubano sandwich features hand-pulled roasted pork, smoked ham, Swiss cheese, brown deli mustard, and sliced pickles.

How can customers order the Cubano sandwich?

Customers can order the Cubano sandwich online, in shops, or via delivery services.

Is the Cubano sandwich a limited-time offer?

Yes, the Cubano sandwich is available for a limited time while supplies last.

What rewards does the Potbelly Perks program offer?

The Potbelly Perks program offers free sandwiches, cookies, and special offers to members.

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