Oliveda International, Inc. (OLVI) Announces Olive Tree People Inc. Subsidiary Growth of Over 400% in the First Quarter of 2025
Oliveda International (OLVI) reported exceptional growth for its subsidiary Olive Tree People, achieving over 400% growth in Q1 2025, following $104.5 million in U.S. sales last year. The company announced several strategic initiatives for 2025, including:
- Opening of Olive Tree People Experience stores
- Expansion into Canada and Europe
- Launch of Olive Rose brand products at New York Fashion Week
- Introduction of new Oliveda products and a pet brand
To support growth, OLVI acquired land with 1,580 150-year-old mountain olive trees in Q1 2025, adding to their existing 31,000+ trees. The company plans to obtain eco-certification for all trees before production. Additionally, marketing initiatives include upcoming photo shoots with Vanity Fair and Vogue in April and May 2025.
Oliveda International (OLVI) ha riportato una crescita eccezionale per la sua filiale Olive Tree People, raggiungendo oltre 400% di crescita nel primo trimestre del 2025, dopo $104,5 milioni di vendite negli Stati Uniti lo scorso anno. L'azienda ha annunciato diverse iniziative strategiche per il 2025, tra cui:
- Apertura di negozi Olive Tree People Experience
- Espansione in Canada e Europa
- Lancio dei prodotti del marchio Olive Rose durante la New York Fashion Week
- Introduzione di nuovi prodotti Oliveda e di un marchio per animali domestici
Per supportare la crescita, OLVI ha acquisito terreni con 1.580 ulivi montani di 150 anni nel primo trimestre del 2025, aggiungendo ai loro oltre 31.000 alberi esistenti. L'azienda prevede di ottenere la certificazione ecologica per tutti gli alberi prima della produzione. Inoltre, le iniziative di marketing includono prossime sessioni fotografiche con Vanity Fair e Vogue ad aprile e maggio 2025.
Oliveda International (OLVI) reportó un crecimiento excepcional para su subsidiaria Olive Tree People, logrando más de 400% de crecimiento en el primer trimestre de 2025, tras $104.5 millones en ventas en EE. UU. el año pasado. La compañía anunció varias iniciativas estratégicas para 2025, que incluyen:
- Apertura de tiendas Olive Tree People Experience
- Expansión a Canadá y Europa
- Lanzamiento de productos de la marca Olive Rose en la New York Fashion Week
- Introducción de nuevos productos de Oliveda y una marca para mascotas
Para apoyar el crecimiento, OLVI adquirió terrenos con 1.580 olivos de montaña de 150 años en el primer trimestre de 2025, sumando a sus más de 31,000 árboles existentes. La compañía planea obtener la certificación ecológica para todos los árboles antes de la producción. Además, las iniciativas de marketing incluyen próximas sesiones fotográficas con Vanity Fair y Vogue en abril y mayo de 2025.
올리베다 인터내셔널 (OLVI)는 자회사인 올리브 트리 피플(Olive Tree People)이 2025년 1분기에 400% 이상의 성장을 달성했다고 보고했습니다. 이는 지난해 미국에서 1억 4천5백만 달러의 매출을 올린 결과입니다. 회사는 2025년을 위한 여러 전략적 이니셔티브를 발표했습니다. 여기에는:
- 올리브 트리 피플 체험 매장 개설
- 캐나다 및 유럽으로의 확장
- 뉴욕 패션 위크에서 올리브 로즈 브랜드 제품 출시
- 신제품 올리베다 제품 및 반려동물 브랜드 도입
성장을 지원하기 위해 OLVI는 2025년 1분기에 150세의 산 올리브 나무 1,580그루가 있는 토지를 인수하여 기존의 31,000그루 이상의 나무에 추가했습니다. 회사는 생산 전에 모든 나무에 대한 친환경 인증을 받을 계획입니다. 또한, 마케팅 이니셔티브로는 2025년 4월과 5월에 Vanity Fair 및 Vogue와의 사진 촬영이 포함됩니다.
Oliveda International (OLVI) a signalé une croissance exceptionnelle pour sa filiale Olive Tree People, atteignant plus de 400% de croissance au premier trimestre 2025, après 104,5 millions de dollars de ventes aux États-Unis l'année dernière. L'entreprise a annoncé plusieurs initiatives stratégiques pour 2025, notamment :
- Ouverture de magasins Olive Tree People Experience
- Expansion au Canada et en Europe
- Lancement de produits de la marque Olive Rose lors de la New York Fashion Week
- Introduction de nouveaux produits Oliveda et d'une marque pour animaux de compagnie
Pour soutenir sa croissance, OLVI a acquis des terres avec 1 580 oliviers de montagne âgés de 150 ans au premier trimestre 2025, ajoutant à ses plus de 31 000 arbres existants. L'entreprise prévoit d'obtenir une certification écologique pour tous les arbres avant la production. De plus, les initiatives marketing incluent des séances photo à venir avec Vanity Fair et Vogue en avril et mai 2025.
Oliveda International (OLVI) berichtete von einem außergewöhnlichen Wachstum seiner Tochtergesellschaft Olive Tree People, die im ersten Quartal 2025 über 400% Wachstum erzielte, nachdem im letzten Jahr 104,5 Millionen Dollar Umsatz in den USA erzielt wurden. Das Unternehmen kündigte mehrere strategische Initiativen für 2025 an, darunter:
- Eröffnung von Olive Tree People Experience-Stores
- Expansion nach Kanada und Europa
- Markteinführung von Olive Rose-Produkten während der New York Fashion Week
- Einführung neuer Oliveda-Produkte und einer Haustiermarke
Um das Wachstum zu unterstützen, erwarb OLVI im ersten Quartal 2025 Grundstücke mit 1.580 150 Jahre alten Bergolivenbäumen, die zu den bereits bestehenden über 31.000 Bäumen hinzugefügt wurden. Das Unternehmen plant, für alle Bäume vor der Produktion eine Umweltzertifizierung zu erhalten. Darüber hinaus umfassen die Marketinginitiativen bevorstehende Fotoshootings mit Vanity Fair und Vogue im April und Mai 2025.
- 400% growth in Q1 2025
- $104.5 million U.S. sales in previous year
- Acquisition of 1,580 additional mature olive trees
- Geographic expansion into Canada and Europe
- Product line expansion with new brands and categories
- None.
SANTA MONICA, CA, April 02, 2025 (GLOBE NEWSWIRE) -- Oliveda International, Inc. (OTC Pink: OLVI) today announced that after a sensational second year in the United States with sales of over
Founder Thomas Lommel: “We expect many new highlights in 2025, such as the opening of our unique Olive Tree People Experience stores, the expansion into Canada and Europe, and the presentations of our Olive Rose brand with many other products such as blushes, contour concealers, etc. at New York Fashion Week in September 2025.
“We also plan to launch additional Oliveda products both inside and topically, as well as the presentations of a completely new pet brand at the end of 2025.
“In order to sustainably serve this growth, we already acquired additional land with 1,580 150-year-old mountain olive trees in the first quarter of 2025. These, like all our other 31,000-plus mountain olive trees, will now be eco-certified so that they can then be put into production.
“We will continue to intensify our waterless beauty education because we believe that every one of the approximately 169 million women in the U.S. and beyond deserve to learn the difference between waterless beauty and conventional beauty.
“For this reason, we have planned several photo shoots in April and May, such as our Vanity Fair shoot in April 2025 and the Vogue treehouse shoot in May 2025.
“We bring the water that we don't use in our products to the people in Africa by building water wells on site, and we began building more wells in the first quarter of 2025.”
About Oliveda International, Inc.
Oliveda International, Inc. and its subsidiary, Olive Tree People Inc., as well as the European companies, Olive Tree People Europe AG and Oliveda Deutschland GmbH, as well as Olive Tree Farmers SL, were founded by the German real estate investor Thomas Lommel and have more than 20 years of experience in management and organic certification growing mountain olive trees, in the extraction of first-class, internationally award-winning extra virgin olive oils, the extraction of hydroxytyrosol, and in the production and distribution of cosmetic and holistic waterless products related to the olive tree. Lommel is the inventor of the Olive Tree Therapy 10 years in 14 days as well as the inventor of olive matcha, which is based on the ground olive leaf. Also unique is the coffee replacement developed by Lommel, which is based on olive leaf and hydroxytyrosol. In addition, Lommel is successfully active in the rapidly growing mindfulness industry with the olive tree sound bath meditation he developed and the frequencies of his olive trees, which he makes available worldwide.
In addition to the registered beauty brands, Oliveda and LA Dope, as well as Re:connected to Nature, The Intuition of Nature, and Olive Mush, to name just a few brands, Lommel is the region's largest conservationist and protector of over 30,000 one-hundred-year-old mountain olive trees, and, with his Thomas Lommel Foundation, he brings the water that he does not use into his waterless beauty products to the people of Africa by building water wells on site.
In addition to online sales and a Europe-wide branch network of thousands of retail stores, Oliveda Deutschland GmbH operates its own flagship stores in Berlin and Düsseldorf.
The brand's treatment concepts are unique worldwide, and their effectiveness has been confirmed by conventional medicine. Read our book The Olive Tree Therapy 10 Years in 14 Days. Waterless beauty has been called “The Next Big Thing” in articles in U.S. Vogue, Harper's Bazaar, InStyle, Elle, Madame, Forbes, and many other industry publications, as well as by Mintel, a world-leading futurology institute. Gigi Hadid and many other celebrities are already Oliveda fans and support its success. Further information on Oliveda International, Inc. and its subsidiaries and associate companies and brands can be found at www.olivetreepeople.com
Forward-Looking Statements
This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company’s filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made. The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.
OLVI Investor Relations 619-202-7456 olvi@advanceprgroup.com
FAQ
What was Olive Tree People's revenue growth in Q1 2025?
What are OLVI's expansion plans for 2025?
How many mountain olive trees does OLVI now own after the Q1 2025 acquisition?
What new product launches is OLVI planning for 2025?
