Realtor.com® Appoints Mickey Neuberger as Chief Marketing Officer
SANTA CLARA, Calif., June 30, 2020 /PRNewswire/ -- Realtor.com has appointed Mickey Neuberger as its new Chief Marketing Officer. Neuberger brings over 25 years of experience from notable companies like eBay, where he achieved significant growth in marketing performance. Reporting to CEO David Doctorow, Mickey aims to enhance realtor.com's marketing strategy, focusing on making the home buying and selling process easier and more rewarding. His background includes a BS in Computer Science and a BA in Economics, along with an MBA from UC Berkeley.
- Mickey Neuberger's extensive marketing experience may drive growth.
- Previous successes at eBay suggest strong leadership potential.
- Focus on improving performance and engagement in digital marketing.
- Transition period may cause temporary disruption in marketing initiatives.
SANTA CLARA, Calif., June 30, 2020 /PRNewswire/ -- Realtor.com® today announced it has named Mickey Neuberger as its chief marketing officer. In his role, Mickey will drive realtor.com®'s marketing strategy in its mission to make buying, selling and living in homes easier and more rewarding for everyone and report to CEO David Doctorow.
Mickey brings 25 years of experience to realtor.com®, having held various senior marketing and product leadership roles at organizations such as 24 Hour Fitness, Loyalty Lab, Travelocity, and most recently eBay, as Vice President Global Marketing. At eBay, he built the CRM practice from the ground up, doubling its share of site, and led the Performance Marketing team's turnaround from flat to double digit growth, while dramatically improving employee satisfaction by over 50 percent.
"Given the importance of both performance and engagement in digital marketing, I'm thrilled to have someone with Mickey's broad background leading the team," Doctorow said. "Mickey brings a tremendous amount of marketing, product, and technology experience, as well as strong leadership skills. There's no doubt that his ability to drive results along with his operational mindset and creative approach will move us forward in our mission."
"I'm honored to join realtor.com® and represent such a formidable brand and company that helps people find, sell, and live in their homes," said Mickey. "I am beyond excited for the unique opportunity to help shape the future of online real estate and make a difference in driving equality in the industry."
Mickey will be based in the company's Santa Clara location once its offices reopen.
Mickey holds a BS in Computer Science and BA in Economics from the University of Pennsylvania, and an MBA from the Haas School of Business at UC Berkeley.
About realtor.com®
Realtor.com® makes buying, selling and living in homes easier and more rewarding for everyone. Realtor.com® pioneered the world of digital real estate 20 years ago, and today through its website and mobile apps is a trusted source for the information, tools and professional expertise that help people move confidently through every step of their home journey. Using proprietary data science and machine learning technology, realtor.com® pairs buyers and sellers with local agents in their market, helping take the guesswork out of buying and selling a home. For professionals, realtor.com® is a trusted provider of consumer connections and branding solutions that help them succeed in today's on-demand world. Realtor.com® is operated by News Corp [Nasdaq: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual license from the National Association of REALTORS®. For more information, visit realtor.com®.
Media Contacts:
Lexie Holbert, lexie.puckett@move.com
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SOURCE realtor.com
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