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Sharpie® is Pushing Creativity to the Limit at Art Battle® Los Angeles

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Sharpie®, part of Newell Brands (NWL), is sponsoring Art Battle® Los Angeles on August 24, 2024. The event features a live art competition where artists use Sharpie Creative Markers to compete for prizes and the Champion title. The Sharpie Bus, commemorating the brand's 60th anniversary, will be present for attendees to explore and test the new markers.

The competition includes three 20-minute rounds judged by the audience and event judges, with over $5,000 in prizes. This event is part of Sharpie's 'The World Is Your Canvas' Tour, showcasing the brand's commitment to creativity and innovation in marking and writing instruments.

Sharpie®, parte di Newell Brands (NWL), è sponsor di Art Battle® Los Angeles il 24 agosto 2024. L'evento presenta una competizione artistica dal vivo in cui gli artisti utilizzano i Pennarelli Creativi Sharpie per competere in cerca di premi e del titolo di Campione. L'autobus Sharpie, in commemorazione del 60° anniversario del marchio, sarà presente affinché i partecipanti possano esplorare e testare i nuovi pennarelli.

La competizione include tre round di 20 minuti giudicati dal pubblico e da giudici dell'evento, con oltre $5.000 in premi. Questo evento fa parte del 'The World Is Your Canvas' Tour di Sharpie, che mette in evidenza l'impegno del marchio per la creatività e l'innovazione negli strumenti di marcatura e scrittura.

Sharpie®, parte de Newell Brands (NWL), patrocina Art Battle® Los Ángeles el 24 de agosto de 2024. El evento presenta una competencia de arte en vivo donde los artistas utilizan Marcadores Creativos Sharpie para competir por premios y el título de Campeón. El autobús Sharpie, conmemorando el 60º aniversario de la marca, estará presente para que los asistentes exploren y prueben los nuevos marcadores.

La competencia incluye tres rondas de 20 minutos juzgadas por el público y los jueces del evento, con más de $5,000 en premios. Este evento es parte de la gira 'The World Is Your Canvas' de Sharpie, que muestra el compromiso de la marca con la creatividad y la innovación en instrumentos de marcado y escritura.

Sharpie®, Newell Brands (NWL)의 일환으로, 2024년 8월 24일 로스앤젤레스에서 열리는 Art Battle®의 후원사입니다. 이 이벤트는 예술가들이 Sharpie 크리에이티브 마커를 사용하여 상금과 챔피언 타틀을 놓고 경쟁하는 라이브 예술 대회입니다. 브랜드의 60주년을 기념하는 Sharpie 버스가 참석자들이 새로운 마커를 탐색하고 테스트할 수 있도록 함께 합니다.

경쟁은 20분 동안의 세 라운드로 진행되며, 관객과 이벤트 심사위원이 심사합니다. 상금은 5,000달러 이상입니다. 이 이벤트는 Sharpie의 'The World Is Your Canvas' 투어의 일환으로, 마킹 및 쓰기 도구에서의 창의성과 혁신에 대한 브랜드의 헌신을 보여줍니다.

Sharpie®, faisant partie de Newell Brands (NWL), sponsorise l'Art Battle® Los Angeles le 24 août 2024. L'événement met en avant une compétition d'art en direct où les artistes utilisent les Marqueurs Créatifs Sharpie pour gagner des prix et le titre de Champion. Le bus Sharpie, en commémoration du 60e anniversaire de la marque, sera présent pour que les participants puissent explorer et tester les nouveaux marqueurs.

La compétition comprend trois rondes de 20 minutes jugées par le public et des juges de l'événement, avec plus de 5 000 $ en prix. Cet événement fait partie de la tournée 'The World Is Your Canvas' de Sharpie, mettant en valeur l'engagement de la marque envers la créativité et l'innovation dans les instruments de marquage et d'écriture.

Sharpie®, ein Teil von Newell Brands (NWL), ist Sponsor der Art Battle® Los Angeles am 24. August 2024. Bei der Veranstaltung handelt es sich um einen Live-Kunstwettbewerb, bei dem Künstler Sharpie Creative Markers verwenden, um um Preise und den Titel des Champions zu kämpfen. Der Sharpie Bus, der das 60-jährige Jubiläum der Marke feiert, wird anwesend sein, damit die Teilnehmer die neuen Marker erkunden und testen können.

Der Wettbewerb umfasst drei Runden von je 20 Minuten, die von Publikum und Juroren der Veranstaltung bewertet werden, mit über 5.000 $ an Preisen. Dieses Event ist Teil von Sharpies 'The World Is Your Canvas' Tour, die das Engagement der Marke für Kreativität und Innovation bei Markierungs- und Schreibinstrumenten zeigt.

Positive
  • Sharpie is leveraging its brand through sponsorship of a high-profile art event, potentially increasing brand visibility and sales
  • The event aligns with Sharpie's product line, particularly showcasing the new Sharpie Creative Markers
  • The Sharpie Bus tour may drive consumer engagement and brand loyalty across multiple U.S. locations
Negative
  • None.

Artists and audiences will gather for an unforgettable night of creativity, competition, and community sponsored by Sharpie Creative Markers

ATLANTA, Aug. 20, 2024 /PRNewswire/ -- On Saturday, Aug. 24, Sharpie®, part of the Newell Brands global portfolio, is sponsoring Art Battle® at a flagship Los Angeles event. The creativity-fueled evening will feature three rounds of live art competition. Armed with an arsenal of Sharpie products, including the New Sharpie Creative Markers, and Art Battle paint, top LA and national artists will step to their easels to compete against the clock for audience votes, prizes, and the title of Champion.

"Sharpie Creative Markers unleash a new way to create at Art Battle by popping with bold color on nearly any surface," said Gina Lázaro, Vice President, Brand Management, Writing at Newell Brands. "These paint-like acrylic markers give artists in this competition the opportunity to freely express themselves using tools that can turn any canvas into a work of art."

"The New Sharpie Creative Marker is a phenomenal tool for our artists as they create live," shared Simon Plashkes, Co-Founder at Art Battle. "The bullet tip is way ahead of the competition, and the brush tip is like nothing we have seen before - it truly empowers an entirely new array of strategies in time-limited competition."

Art Battle attendees and artists can visit the Sharpie Bus, a creativity hub on wheels built to commemorate the brand's 60th anniversary and inspire future artists across the country. There, fans can learn more about the iconic brand history and test out the 12 vivid colors and paint-like ink in the New Sharpie Creative Markers themselves.

Through the end of the year, the Sharpie Bus will stop at some of the most creative events and festivals across the U.S. including Art Battle LA as the latest stop on "The World Is Your Canvas" Tour. Follow along with the Sharpie Bus journey by visiting letsgetcreative.com/bus-tour to see where it's headed next! 

How To Attend
Art Battle LA will take place on Saturday, Aug. 24 at Academy LA, located at 6021 Hollywood Blvd. Doors open at 5 p.m. and the first round of competition begins at 6 p.m. With three 20-minute rounds scored by the audience and event judges, over $5,000 in prizes will be awarded, including a year's worth of Sharpie products. Learn more about Art Battle LA and purchase tickets here.

About Sharpie®
In 1964, the iconic Sharpie Fine Point black marker became the first pen-style permanent marker, and today Sharpie offers a wide selection of permanent markers, pens, highlighters, and more, for the classroom, office, and home. Designed for precision and performance, Sharpie marking and writing instruments are offered in a variety of specialty and art styles. Sharpie is part of the Newell Brands global portfolio of leading brands. For more information, visit www.Sharpie.com.  

About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie®, Graco®, Coleman®, Rubbermaid Commercial Products®, Yankee Candle®, Paper Mate®, FoodSaver®, Dymo®, EXPO®, Elmer's®, Oster®, NUK®, Spontex® and Campingaz®. Newell Brands is focused on delighting consumers by lighting up everyday moments. 

About Art Battle®
Since 2001, the world's live art competition has excited and engaged audiences and artists alike. At more than 3,000 events worldwide, a view inside the creative process of 10,000+ artists has been revealed.

This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.

 

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SOURCE Newell Brands

FAQ

When and where is Sharpie sponsoring Art Battle Los Angeles?

Sharpie is sponsoring Art Battle Los Angeles on Saturday, August 24, 2024, at Academy LA, located at 6021 Hollywood Blvd.

What new product is Sharpie featuring at the Art Battle event?

Sharpie is featuring their new Sharpie Creative Markers, which offer paint-like acrylic ink in 12 vivid colors.

How is Sharpie celebrating its 60th anniversary?

Sharpie is celebrating its 60th anniversary with the Sharpie Bus, a mobile creativity hub that's touring creative events and festivals across the U.S.

What is the total prize value for the Art Battle Los Angeles competition?

The Art Battle Los Angeles competition offers over $5,000 in prizes, including a year's worth of Sharpie products.

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