Natural Grocers® Makes a Splash with New Private-Label Whole-Shell Organic Mussels
Natural Grocers has announced the launch of its new private-label Organic Mussels as part of its frozen seafood line. The blue-shell mussels are sustainably rope-grown in Chile, fully cooked, and retail for $4.99 per 16 oz packet.
The product features several key attributes including Best Aquaculture Practices Certification, organic and non-GMO certification, and contains no artificial flavorings, additives, preservatives, or synthetic colors. The mussels are high in protein and low in fat per serving.
This launch expands the Natural Grocers Brand portfolio, which has grown to over 800 products since its 2016 inception. The company has also recently added Organic Coconut Water to its private-label line and plans to introduce three new varieties of chips soon.
Natural Grocers ha annunciato il lancio del suo nuovo prodotto a marchio privato Cozze Biologiche come parte della sua linea di frutti di mare surgelati. Le cozze con guscio blu sono coltivate in modo sostenibile con corde in Cile, completamente cotte, e vengono vendute a $4.99 per confezione da 16 oz.
Il prodotto presenta diversi attributi chiave, tra cui la Certificazione delle Migliori Pratiche di Acquacoltura, certificazione biologica e non OGM, e non contiene aromi artificiali, additivi, conservanti o coloranti sintetici. Le cozze sono ricche di proteine e povere di grassi per porzione.
Questo lancio espande il portafoglio del Marchio Natural Grocers, che è cresciuto a oltre 800 prodotti dalla sua creazione nel 2016. L'azienda ha recentemente aggiunto anche l'Acqua di Cocco Biologica alla sua linea a marchio privato e prevede di introdurre presto tre nuove varietà di patatine.
Natural Grocers ha anunciado el lanzamiento de su nueva marca privada Mejillones Orgánicos como parte de su línea de mariscos congelados. Los mejillones de concha azul son cultivados de manera sostenible en Chile, completamente cocidos, y se venden a $4.99 por paquete de 16 oz.
El producto cuenta con varias características clave, incluida la Certificación de Mejores Prácticas de Acuicultura, certificación orgánica y no OGM, y no contiene saborizantes artificiales, aditivos, conservantes ni colores sintéticos. Los mejillones son altos en proteínas y bajos en grasa por porción.
Este lanzamiento amplía el portafolio de la Marca Natural Grocers, que ha crecido a más de 800 productos desde su creación en 2016. La empresa también ha agregado recientemente Agua de Coco Orgánica a su línea de marca privada y planea introducir pronto tres nuevas variedades de papas fritas.
내추럴 그로서스는 냉동 해산물 라인의 일환으로 새로운 프라이빗 브랜드 유기농 홍합 출시를 발표했습니다. 블루쉘 홍합은 칠레에서 지속 가능하게 로프 재배되며, 완전히 조리된 상태로 16온스 패키지당 $4.99에 판매됩니다.
이 제품은 최고의 수산 양식 인증, 유기농 및 비GMO 인증을 포함한 여러 주요 특징을 갖추고 있으며, 인공 향료, 첨가물, 방부제 또는 합성 색소가 포함되어 있지 않습니다. 홍합은 1회 제공량당 단백질이 풍부하고 지방이 낮습니다.
이번 출시로 내추럴 그로서스 브랜드 포트폴리오가 확장되어 2016년 설립 이후 800개 이상의 제품으로 성장했습니다. 회사는 최근 프라이빗 브랜드 라인에 유기농 코코넛 워터를 추가했으며, 곧 세 가지 새로운 감자 칩 품종을 출시할 계획입니다.
Natural Grocers a annoncé le lancement de sa nouvelle marque distributeur Moules Biologiques dans le cadre de sa gamme de fruits de mer surgelés. Les moules à coquille bleue sont cultivées de manière durable sur corde au Chili, entièrement cuites, et se vendent à 4,99 $ pour un paquet de 16 oz.
Le produit présente plusieurs caractéristiques clés, notamment la certification des Meilleures Pratiques en Aquaculture, la certification biologique et sans OGM, et ne contient aucun arôme artificiel, additif, conservateur ou colorant synthétique. Les moules sont riches en protéines et faibles en matières grasses par portion.
Ce lancement élargit le portefeuille de la Marque Natural Grocers, qui a connu une croissance de plus de 800 produits depuis sa création en 2016. L'entreprise a également récemment ajouté de l'Eau de Coco Biologique à sa gamme de marques distributeurs et prévoit d'introduire bientôt trois nouvelles variétés de chips.
Natural Grocers hat die Einführung seiner neuen Eigenmarke Bio-Muscheln als Teil seiner Tiefkühl-Meeresfrüchte-Linie bekannt gegeben. Die blauen Muscheln werden nachhaltig an Seilen in Chile gezüchtet, sind vollständig gekocht und kosten $4.99 pro 16 oz Paket.
Das Produkt verfügt über mehrere wichtige Eigenschaften, darunter die Zertifizierung nach den besten Aquakulturpraktiken, biologische und nicht-GMO-Zertifizierung und enthält keine künstlichen Aromen, Zusatzstoffe, Konservierungsstoffe oder synthetischen Farbstoffe. Die Muscheln sind pro Portion proteinreich und fettarm.
Dieser Launch erweitert das Portfolio der Natural Grocers Marke, die seit ihrer Gründung im Jahr 2016 auf über 800 Produkte gewachsen ist. Das Unternehmen hat kürzlich auch Bio-Kokoswasser in seine Eigenmarkenlinie aufgenommen und plant, bald drei neue Chip-Sorten einzuführen.
- Launch of new private-label product expanding frozen seafood line
- Premium positioning with organic and sustainability certifications
- Private label brand growth to 800+ products
- New product pipeline with upcoming chip varieties
- None.
Rope-grown, fully cooked, and packed with nutrients—a simple way to elevate home-cooked seafood
FLEX YOUR CHEF MUSCLES WITHOUT THE FUSS
"Whether you're a seasoned seafood lover or just dipping your toes in, these blue-shell mussels make it effortless to enjoy restaurant-quality flavor at home—without the hassle or high price tag," said Raquel Isely, vice president of marketing at Natural Grocers.
"Our commitment to quality starts with our supplier, whose roots are anchored in ocean stewardship, traceability, and sustainability. They oversee every step of the process—from the farms to custom-designed transport vessels. The mussels are rope-grown on a custom-built pier at their dedicated facility, promoting maximum freshness, less stress on the mussel meat, and a cleaner final product. This meticulous attention to detail upholds our rigorous standards that define all fish and seafood products at Natural Grocers."
ATTRIBUTES OF ORGANIC MUSSELS
- Blue Shell Mussels
- Rope-Grown in Waters of
Chile - Best Aquaculture Practices Certification
- Certified Organic, Non-GMO
- Sustainably Harvested
- No Artificial Flavorings, Additives or Preservatives, or Synthetic Colors
- High in Protein, Low in Fat (per serving)
- 16 oz packet (
$4.99
RECENT ADDITIONS AND COMING SOON
Since its launch in 2016, the Natural Grocers Brand has grown to feature more than 800 high-quality products, available exclusively at Natural Grocers stores. Learn more about Natural Grocers' product standards here. Recent additions to the private-label line include Organic Coconut Water, with even more premium-quality, Always Affordable products on the way—like three new varieties of Natural Grocers Brand Chips
- Click here for a media kit, courtesy of Natural Grocers.
- To learn more about Natural Grocers' grocery standards, click here.
- To request media samples, or for any press-related questions, please contact Katie Macarelli: kmacarelli@naturalgrocers.com.
ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its 5 Founding Principles—including its "Commitment to Community" and "Commitment to Crew". In fiscal year 2024, the Company invested more than
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SOURCE Natural Grocers by Vitamin Cottage, Inc.
FAQ
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