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NOODLES & COMPANY NAMES STEPHEN KENNEDY EXECUTIVE VICE PRESIDENT OF MARKETING

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Noodles & Company (NASDAQ: NDLS) has appointed Stephen Kennedy as Executive Vice President of Marketing, effective November 18, 2024. Kennedy brings over two decades of experience, including significant roles at Bounteous, Nestle USA, and Domino's. At Domino's, he was instrumental in driving record sales growth through successful product launches and the Piece of the Pie Rewards program. At Nestle USA, he led Marketing Enablement initiatives, improving media ROI and e-commerce performance. CEO Drew Madsen highlighted Kennedy's expertise in digital innovation and customer engagement as key factors in strengthening brand relevance and driving profitable growth.

Noodles & Company (NASDAQ: NDLS) ha nominato Stephen Kennedy come Vicepresidente Esecutivo del Marketing, con decorrenza dal 18 novembre 2024. Kennedy porta con sé oltre due decenni di esperienza, inclusi ruoli significativi presso Bounteous, Nestlé USA e Domino's. Presso Domino's, è stato fondamentale per guidare una crescita record delle vendite attraverso lanci di prodotti di successo e il programma Piece of the Pie Rewards. In Nestlé USA, ha guidato iniziative di abilitazione al marketing, migliorando il ROI mediatico e le performance e-commerce. Il CEO Drew Madsen ha sottolineato che l'esperienza di Kennedy nell'innovazione digitale e nell'engagement del cliente è un fattore chiave per rafforzare la rilevanza del marchio e guidare una crescita redditizia.

Noodles & Company (NASDAQ: NDLS) ha nombrado a Stephen Kennedy como Vicepresidente Ejecutivo de Marketing, con efecto a partir del 18 de noviembre de 2024. Kennedy aporta más de dos décadas de experiencia, incluyendo roles significativos en Bounteous, Nestlé USA y Domino's. En Domino's, fue instrumental en impulsar un crecimiento récord en las ventas a través de lanzamientos exitosos de productos y el programa Piece of the Pie Rewards. En Nestlé USA, lideró iniciativas de habilitación de marketing, mejorando el ROI de medios y el rendimiento en e-commerce. El CEO Drew Madsen destacó que la experiencia de Kennedy en innovación digital y compromiso del cliente son factores clave para fortalecer la relevancia de la marca y fomentar un crecimiento rentable.

Noodles & Company (NASDAQ: NDLS)Stephen Kennedy를 마케팅 부문 부사장으로 임명했다고 발표했으며, 임기는 2024년 11월 18일부터 시작된다. 케네디는 Bounteous, Nestlé USA 및 Domino's에서의 중요한 역할을 포함하여 20년 이상의 경력을 가지고 있다. Domino's에서 그는 성공적인 제품 출시와 'Piece of the Pie Rewards' 프로그램을 통해 기록적인 매출 성장에 기여했다. Nestlé USA에서는 마케팅 지원 이니셔티브를 이끌어 미디어 ROI와 전자상거래 성과를 향상시켰다. CEO Drew Madsen은 케네디의 디지털 혁신 및 고객 참여의 전문성이 브랜드의 관련성을 강화하고 수익성 있는 성장을 이끄는 핵심 요소라고 강조했다.

Noodles & Company (NASDAQ: NDLS) a nommé Stephen Kennedy au poste de Vice-Président Exécutif du Marketing, avec effet au 18 novembre 2024. Kennedy possède plus de vingt ans d'expérience, notamment dans des postes significatifs chez Bounteous, Nestlé USA et Domino's. Chez Domino's, il a joué un rôle clé dans la réalisation d'une croissance des ventes record grâce à des lancements de produits réussis et au programme Piece of the Pie Rewards. Chez Nestlé USA, il a dirigé des initiatives d'activation marketing, améliorant le retour sur investissement des médias et les performances en commerce électronique. Le CEO Drew Madsen a souligné que l'expertise de Kennedy en innovation numérique et en engagement client était un facteur clé pour renforcer la pertinence de la marque et favoriser une croissance rentable.

Noodles & Company (NASDAQ: NDLS) hat Stephen Kennedy zum Executive Vice President für Marketing ernannt, mit Wirkung zum 18. November 2024. Kennedy bringt über zwei Jahrzehnte Erfahrung mit, einschließlich bedeutender Rollen bei Bounteous, Nestlé USA und Domino's. Bei Domino's war er maßgeblich daran beteiligt, ein Rekordwachstum bei den Verkäufen durch erfolgreiche Produkteinführungen und das Programm 'Piece of the Pie Rewards' voranzutreiben. Bei Nestlé USA leitete er Initiativen zur Marketingaktivierung, die die Medien-ROI und die E-Commerce-Leistung verbesserten. CEO Drew Madsen hob hervor, dass Kennedys Expertise in digitaler Innovation und Kundenengagement Schlüsselfaktoren zur Stärkung der Markenrelevanz und zur Förderung profitablen Wachstums sind.

Positive
  • Appointment of experienced marketing executive with proven track record in digital innovation
  • Previous success in driving record sales growth at Domino's
  • Demonstrated expertise in loyalty programs and digital marketing strategies
  • Strong background in improving media ROI and e-commerce performance at Nestle USA
Negative
  • None.
  • At Dominos, Kennedy held leadership roles in strategy and insights, loyalty, digital marketing and media, and digital innovation during nine years of explosive growth for the brand.
  • At Nestle USA, Kennedy led their Marketing Enablement COE, providing brand building, creative development, media planning and buying, digital strategy and experience, and eCommerce marketing support for North American brands.

BROOMFIELD, Colo., Oct. 30, 2024 /PRNewswire/ -- Noodles & Company (NASDAQ: NDLS) has appointed Stephen Kennedy as Executive Vice President of Marketing, starting November 18, 2024, to lead the company's brand strategy and customer growth initiatives.

"Stephen is a transformational marketing leader with over two decades of experience driving growth for iconic brands," said Drew Madsen, CEO at Noodles & Company. "We're excited to add his expertise in digital innovation and customer engagement to our team as we deepen our brand relevance, capture new customers, and drive sustained, profitable growth."

Kennedy most recently served as Vice President of Growth and Strategy at Bounteous, where he spearheaded digital strategies that enhanced brand experiences. At Nestle USA, he led the Marketing Enablement and Consumer Experience teams, increasing media ROI, social engagement, and e-commerce sales through data-driven strategies and a digital-first marketing approach.

At Domino's, Kennedy was pivotal in helping drive record sales growth for the company. In various leadership roles, he guided the insights team on successful product launches and promotions, including Domino's Pan Pizza and the $5.99 Mix and Match deal. Kennedy also spearheaded the pilot, launch, and management of the award-winning Piece of the Pie Rewards program, overseeing all owned and paid digital marketing efforts.

Prior to his time at Domino's, Kennedy worked in brand strategy and insights at General Motors. He began his career in marketing at Borders Group Inc. where he managed CRM and loyalty marketing teams.

Kennedy's accomplishments have contributed to numerous awards from organizations such as Loyalty 360, The ARF David Ogilvy Awards, The Effie Awards, The American Advertising Federation, The In-House Agency Forum, Communication Arts, and Restaurant Business Tech Accelerator.

Kennedy said, "As I step into the EVP of Marketing role at Noodles & Company, I'm filled with excitement and a deep sense of confidence in our future. Noodles & Company is a unique brand with a powerful legacy, created by inspired team members and franchisees passionate about bringing Uncommon Goodness to guests. I'm thrilled to build upon this strength and to lead the marketing transformation charge. Together, we will amplify our brand relevance and deepen our connection with guests. With a shared vision for growth and an unwavering commitment to guests and franchisees, I'm confident that Noodles best days lie ahead."

About Noodles & Company
Since 1995, Noodles & Company has been serving guests Uncommon Goodness and noodles your way, with noodles and flavors you know and love and new ones you're about to discover. From indulgent Wisconsin Mac & Cheese to craveable Japanese Pan Noodles, Noodles serves a world of flavor in every bowl. Made up of more than 450 restaurants and 8,000 passionate team members, Noodles is dedicated to nourishing and inspiring every guest who walks through the door. To learn more or find the location nearest you, visit www.noodles.com.

Contacts:
Investor Relations
investorrelations@noodles.com

Danielle Moore
Press@noodles.com

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SOURCE Noodles & Company

FAQ

When will Stephen Kennedy start as EVP of Marketing at Noodles & Company (NDLS)?

Stephen Kennedy will start as Executive Vice President of Marketing at Noodles & Company on November 18, 2024.

What were Stephen Kennedy's major achievements at Domino's before joining NDLS?

At Domino's, Kennedy drove record sales growth, led successful product launches including Pan Pizza and the $5.99 Mix and Match deal, and managed the Piece of the Pie Rewards program.

What was Stephen Kennedy's role at Nestle USA before joining Noodles & Company (NDLS)?

At Nestle USA, Kennedy led the Marketing Enablement and Consumer Experience teams, where he increased media ROI, social engagement, and e-commerce sales through data-driven strategies.

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