NCR Named a Global Leader in 2021 RBR Branch Transformation Report
NCR Corporation (NYSE: NCR) has been recognized as a global leader in the RBR Branch Transformation 2021 report, highlighting its significant role in the financial industry. NCR holds a 53% market share in Assisted Self Service Terminals globally, excluding China, and leads in key markets such as the U.S., Canada, Turkey, and Saudi Arabia. The report underscores NCR's successful strategy in blending digital and physical banking solutions, enhancing customer experiences while reducing costs, ultimately strengthening its competitive position.
- NCR recognized as a global leader in the RBR Branch Transformation 2021 report.
- Holds 53% market share in Assisted Self Service Terminals globally, excluding China.
- Leading position in major markets: U.S., Canada, Turkey, and Saudi Arabia.
- Strategy of integrating digital and physical banking channels is enhancing customer experiences.
- None.
NCR Corporation (NYSE: NCR), a global enterprise technology provider for the financial industry, today announced it has been named a global leader in the RBR Branch Transformation 2021 report. The report examines the dynamics of branch transformation, including the impact of the COVID-19 pandemic. This recognition builds on NCR’s continued leadership in ATM ship share into 2021.
“NCR’s recognition in RBR’s report underscores that NCR is a leader in helping financial institutions combine their digital and physical assets – ATM, mobile, online and branch – to create connected experiences for their customers and bankers,” said Frank Hauck, president and general manager, Global Banking, NCR Corporation. “Our strategy of driving growth in software and services has been a key factor in outperforming others and maintaining our leadership position in ATM ship share in 2020.”
According to the RBR report, NCR is the largest provider of Assisted Self Service Terminals globally, excluding China, with
“Many institutions are critically appraising the value and purpose of their branch, assessing how customers experience physical outlets, access services and how the role of the branch can evolve,” said Dominic Hirsch, Managing Director, RBR.
NCR ATMs have emerged as a strategic enabler for branch transformation by blending Financial Institutions’ (FIs) physical and digital banking channels to improve customer experience and loyalty at a lower cost point while delivering the modern, innovative services that strengthen competitive advantages for FIs.
About RBR
RBR is a strategic research and consulting firm with three decades of experience in banking and retail automation, cards and payments. It assists its clients by providing independent advice and intelligence through published reports, consulting, newsletters and events.
About NCR Corporation
NCR Corporation (NYSE: NCR) is a leading software- and services-led enterprise provider in the financial, retail and hospitality industries. NCR is headquartered in Atlanta, Ga., with 36,000 employees globally. NCR is a trademark of NCR Corporation in the United States and other countries.
Web site: www.ncr.com
Twitter: @NCRCorporation
Facebook: www.facebook.com/ncrcorp
LinkedIn: www.linkedin.com/company/ncr-corporation
YouTube: www.youtube.com/user/ncrcorporation
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