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National CineMedia (NCM) announces the winners of the 2024 US Young Lions competition, with a significant increase in participation. The winning teams will represent TEAM USA at the global Young Lions competition at the Cannes Lions International Festival of Creativity. The competition focused on creating innovative campaigns for the Young Lions Non-profit Partner, Gold House, and their A100 List. NCM also introduced the TEAM USA Advisors program to mentor the winners. The US Lions Community will be launched at Cannes Lions, offering networking and career growth opportunities for young creatives and industry leaders.
National CineMedia (NCM) annuncia i vincitori della competizione US Young Lions del 2024, con un notevole aumento di partecipazione. Le squadre vincitrici rappresenteranno il TEAM USA alla competizione globale Young Lions al Festival Internazionale della Creatività di Cannes Lions. La competizione si è concentrata sulla creazione di campagne innovative per il Partner Non-profit dei Young Lions, Gold House, e la loro Lista A100. NCM ha anche introdotto il programma TEAM USA Advisors per fare da mentore ai vincitori. La Comunità dei Lions USA verrà lanciata al Cannes Lions, offrendo opportunità di networking e crescita professionale per giovani creativi e leader del settore.
National CineMedia (NCM) anuncia a los ganadores del concurso US Young Lions 2024, con un significativo incremento en la participación. Los equipos ganadores representarán al TEAM USA en la competencia global Young Lions en el Festival Internacional de Creatividad Cannes Lions. La competencia se centró en crear campañas innovadoras para el Socio Sin Ánimo de Lucro de Young Lions, Gold House, y su Lista A100. NCM también presentó el programa de Asesores TEAM USA para mentorizar a los ganadores. La Comunidad de Lions de EE. UU. se lanzará en Cannes Lions, ofreciendo oportunidades de networking y desarrollo profesional para jóvenes creativos y líderes de la industria.
내셔널 시네미디어(NCM)가 2024년 미국 영 라이언스 경쟁의 우승자들을 발표했으며, 참가자 수가 크게 증가했습니다. 우승 팀은 칸 라이언스 국제 창의성 페스티벌에서 글로벌 영 라이언스 경쟁에서 TEAM USA를 대표할 것입니다. 이번 대회는 영 라이언스의 비영리 파트너인 골드 하우스와 그들의 A100 리스트를 위한 혁신적인 캠페인을 만드는 데 중점을 두었습니다. NCM은 또한 우승자들을 멘토링하기 위해 TEAM USA 어드바이저 프로그램을 도입했습니다. 미국 라이언스 커뮤니티는 칸 라이언스에서 출범할 예정이며, 젊은 창작자들과 업계 리더들을 위한 네트워킹 및 경력 성장 기회를 제공할 것입니다.
National CineMedia (NCM) annonce les gagnants du concours des Young Lions des États-Unis pour 2024, avec une augmentation significative de la participation. Les équipes gagnantes représenteront l'équipe des États-Unis lors de la compétition mondiale des Young Lions au Festival International de la Créativité des Cannes Lions. Le concours s'est concentré sur la création de campagnes innovantes pour le partenaire à but non lucratif des Young Lions, Gold House, et leur liste A100. NCM a également introduit le programme des conseillers TEAM USA pour encadrer les gagnants. La communauté des Lions des États-Unis sera lancée aux Cannes Lions, offrant des opportunités de réseautage et de croissance professionnelle pour les jeunes créatifs et les leaders de l'industrie.
National CineMedia (NCM) gibt die Gewinner des US Young Lions Wettbewerbs 2024 bekannt, mit einem signifikanten Anstieg der Teilnehmerzahlen. Die Gewinnerteams werden TEAM USA beim globalen Young Lions Wettbewerb auf dem Cannes Lions International Festival of Creativity vertreten. Der Wettbewerb konzentrierte sich auf die Erstellung innovativer Kampagnen für den Non-Profit-Partner der Young Lions, Gold House, und deren A100 Liste. NCM führte außerdem das TEAM USA Advisors Programm ein, um die Gewinner zu betreuen. Die US Lions Community wird auf den Cannes Lions ins Leben gerufen und bietet Vernetzungs- und Karrierewachstumschancen für junge Kreative und Branchenführer.
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National CineMedia to Launch the Official US Lions Community at Cannes Lions Festival
Senior Executives From Google, Grey, Papa Johns, Translation and Uber Are Named as Inaugural TEAM USA Advisors
NEW YORK--(BUSINESS WIRE)--
National CineMedia (NCM), the largest cinema advertising platform in the country and the US representative to the Cannes Lions International Festival of Creativity, announces the winners of the 2024 US Young Lions competition. Over 500 teams comprised of young professionals across the advertising, digital, media, creative and PR industries registered for the competition this year, up 20% year over year. There were 333 official competition entries, an increase of 17% compared to last year. The five winning teams were named and honored last night by NCM at the TEAM USA Winners Announcement event, hosted by Initiative, with all 25 finalist teams in attendance.
The winners will compete in person as TEAM USA in the global Young Lions competition at the Cannes Lions International Festival of Creativity, the world’s leading celebration of creative marketing and communications, taking place from June 17-21 in Cannes, France.
2024 US Cannes Lions Young Lions Winning Teams Comprising TEAM USA:
Digital: Jessica Nugent, TBWA\Chiat\Day LA & Rachel Findlay, TBWA\Chiat\Day LA
Film: Emma LeMay, Weber Shandwick & John Chavez, Weber Shandwick
Media: Cara Miller, Initiative & Christian Savino, Initiative
PR: Morgan Biles, Weber Shandwick & Lena Church, Weber Shandwick
Print: Chloe Bayhack, FCB New York & Victoria Rocha, FCB New York
The TEAM USA winners and their work, along with a list of all 2nd and 3rd place awards, can be seen here.
Participants were tasked with crafting an innovative campaign to propel the 2024 Young Lions Non-profit Partner, Gold House, and their seminal A100 List, to new heights, with a focus on captivating Gen Z audiences. The A100 honors the 100 most impactful Asian Pacific leaders across industries and distills their contributions to changing culture and society. For the first time, the Young Lions Non-profit Partner has committed to utilize competition work in-market. Gold House will be implementing elements of the campaign idea from3rd place Digital Team, Riya Gupta and Payton Cianfarano, both of Burrell, in their A100 marketing strategy this May.
This year, NCM announced TEAM USA Advisors, a new mentorship program that will provide the US winners with personal guidance in advance of the global Young Lions competition. The chosen executive leaders each have a unique connection to Cannes Lions and a commitment to advising the next generation of the industry’s rising stars. The 2024 TEAM USA Advisors are:
Digital: Laura Maness, Global CEO, Grey
Film: Jonathan Johnsongriffin, Vice President, Global Brand & Creative, Google
Media: Jaclyn Ruelle, Vice President, Head of Brand, Papa Johns
Print: École Weinstein, Global Creative Lead, Delivery, Uber
Global CEO of Grey and TEAM USA Digital Young Lions Advisor, Laura Maness said, “Winning is a mindset. It requires self-belief, grit and focus on progress. More than half of the competition will come down to framing the challenge and preparing for the unexpected. I’m looking forward to helping my Digital team get ahead by getting them mentally ready — as Honest Abe would say, ‘give me six hours to chop down a tree and I will spend the first four sharpening the axe’."
NCM to Launch the US Lions Community at Cannes
Following two years of investment and redesign of the US Young Lions program, NCM will be formally launching the US Lions Community at the Cannes Lions International Festival of Creativity this June. With the vision to bring together, inspire and educate young creatives and established industry leaders alike, the US Young Lions program now includes a Mentorship Program with webinar content from a wide variety of agencies and brands, the TEAM USA Advisors program with one-to-one guidance to support the competition winners, an application process to become a US Young Lions juror, along with a growing number of partnerships, sponsorships and special events. The US Lions Community will offer ongoing value as a vital hub of networking, thought leadership, and career growth opportunities to US brands, agencies, media companies and other organizations within the advertising industry.
“We redesigned the Young Lions competition experience two years ago to raise awareness, drive greater participation, and deepen industry support to help advance and amplify young, diverse talent in advertising. This growing community brings together past and present competitors, jurors, partners and sponsors,” shared Amy Tunick, CMO at NCM. “We are thrilled to see the impact of this effort and the value it brings to the entire US Lions Community, which includes professionals at all phases of their career.”
This year Delta Air Lines joined the US Lions Community as the official 2024 Travel Sponsor of the US Young Lions competition, and will be providing domestic and international flights for finalists and the TEAM USA winners heading to Cannes. The IAB NewFronts has come on board as the official 2024 Young Lions US Jury Networking Partner, and will be hosting NCM and Young Lions jurors at the annual conference for a panel conversation about Gen Z and premium video followed by a cocktail reception on Wednesday, May 1. Initiative, an official 2024 Event Sponsor of the US Young Lions competition, hosted the TEAM USA Winners Announcement event last night at their New York office. In addition, our Young Lions category sponsors Digitas (Digital), Pereira & O’Dell (Film), UM (Media), Weber Shandwick (PR), and Monotype (Print), are all key partners who support the competition and ensure TEAM USA is able to attend the Cannes Lions Festival in June.
On the Ground at Cannes Lions
NCM will be activating at the 2024 Festival in Cannes on behalf of the US Lions Community with the following events:
Monday, June 17 – NCM hosts the TEAM USA Welcome Reception at the Known Villa
Tuesday, June 18 – NCM presents the US Lions Community Celebration hosted by Delta Air Lines and ATTN: at the Brands & Culture Villa
About National CineMedia
National CineMedia (NCM) is the largest cinema advertising platform in the US. With unparalleled reach and scale, NCM connects brands to sought-after young, diverse audiences through the power of movies and pop culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM’s Noovie® Show is presented exclusively in 42 leading national and regional theater circuits including the only three national chains, AMC Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal Entertainment Group (a subsidiary of Cineworld Group PLC, LON: CINE). NCM’s cinema platform consists of more than 18,400 screens in over 1,450 theaters in 190 Designated Market Areas® (all of the Top 50). National CineMedia, Inc. (NASDAQ:NCMI) owns and is the managing member of, National CineMedia, LLC. For more information, visit www.ncm.com
Who are the winners of the 2024 US Young Lions competition announced by National CineMedia (NCM)?
The winners of the 2024 US Young Lions competition announced by National CineMedia (NCM) are Digital: Jessica Nugent, TBWA\\Chiat\\Day LA & Rachel Findlay, TBWA\\Chiat\\Day LA; Film: Emma LeMay, Weber Shandwick & John Chavez, Weber Shandwick; Media: Cara Miller, Initiative & Christian Savino, Initiative; PR: Morgan Biles, Weber Shandwick & Lena Church, Weber Shandwick; Print: Chloe Bayhack, FCB New York & Victoria Rocha, FCB New York.
What was the focus of the 2024 US Young Lions competition announced by National CineMedia (NCM)?
The focus of the 2024 US Young Lions competition announced by National CineMedia (NCM) was to create innovative campaigns for the Young Lions Non-profit Partner, Gold House, and their A100 List, targeting Gen Z audiences.
What is the US Lions Community launched by National CineMedia (NCM) at the Cannes Lions International Festival of Creativity?
The US Lions Community launched by National CineMedia (NCM) at the Cannes Lions International Festival of Creativity aims to bring together, inspire, and educate young creatives and established industry leaders. It includes a Mentorship Program, TEAM USA Advisors program, an application process to become a US Young Lions juror, partnerships, sponsorships, and special events.
Who are the TEAM USA Advisors introduced by National CineMedia (NCM) for the 2024 US Young Lions competition winners?
The TEAM USA Advisors introduced by National CineMedia (NCM) for the 2024 US Young Lions competition winners are Digital: Laura Maness, Global CEO, Grey; Film: Jonathan Johnsongriffin, Vice President, Global Brand & Creative, Google; Media: Jaclyn Ruelle, Vice President, Head of Brand, Papa Johns; PR: Chaucer Barnes, Chief Marketing Officer, Translation; Print: École Weinstein, Global Creative Lead, Delivery, Uber.
Which companies have partnered with National CineMedia (NCM) for the 2024 US Young Lions competition?
Delta Air Lines joined as the official 2024 Travel Sponsor of the US Young Lions competition, providing flights for finalists and TEAM USA winners. The IAB NewFronts is the official 2024 Young Lions US Jury Networking Partner, hosting NCM and Young Lions jurors at the annual conference.
