Norwegian Cruise Line Launches 'EMBARK - The Series'
Norwegian Cruise Line has launched a new docuseries titled "EMBARK – The Series," which invites the public to connect with the brand as it prepares for its comeback. The series begins with "EMBARK NCL Spotlight Series," showcasing the renowned entertainment available on its cruises. The first episode features a reunion performance by "The Choir of Man" at London's Garrick Theatre, streamed live on Nov. 19, 2020, at 9 p.m. EST, with on-demand access starting Nov. 20.
- The docuseries aims to engage customers and showcase Norwegian's entertainment options.
- Features high-profile performances, potentially boosting brand visibility and customer interest.
- The emphasis on virtual entertainment suggests ongoing challenges in the cruise industry, indicating potential revenue impact.
MIAMI, Nov. 12, 2020 /PRNewswire/ -- Norwegian Cruise Line today announced a new docuseries, "EMBARK – The Series," inviting the public to experience the Brand and enjoy a front row seat to its highly-anticipated comeback.
Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8667851-norwegian-cruise-line-launches-embark-the-series/
The docuseries kicks off with an "EMBARK NCL Spotlight Series," two episodes showcasing the iconic Broadway and West End caliber entertainment found across the Norwegian fleet. The first episode invites viewers into London's historic West End Garrick Theatre for a special reunion that brings "The Choir of Man" cast together for the first time in many months. The episode will include performances of guest favorites as well as an inside look at how the cast is managing through this historic time.
Highly praised for its high energy, live music and foot stomping choreography, "The Choir of Man" is an immersive pub experience featuring ordinary guys who perform everything from sing-along classics to classic rock. Traditionally set in a neighborhood pub, the show highlights the importance of community and human connection through a series of songs, poetry and intimate conversations.
"Entertainment unites us, allowing us to forget our worries, even if just for a short while," said Richard Ambrose, senior vice president of entertainment and cruise programming at Norwegian Cruise Line. "We have long been advocates for the entertainment community and are committed to providing high-caliber performances for our guests. While theaters are closed and gatherings are limited, we want to support our fellow performers while connecting with guests in a meaningful way. In the end, we are in this together."
Produced and directed by Nic Doodson, one of the creative minds behind "The Choir of Man," the nearly 40-minute episode will first stream live at www.ncl.com/embark on Thursday, Nov. 19, 2020, at 9 p.m. EST, before being made available on-demand.
"'The Choir of Man' family and I were thrilled when NCL asked us to come together to create an exclusive performance that guests could enjoy from home until they have the chance to cruise again," said Doodson. "The world of theater has had a particularly hard year, so this opportunity to sing, dance and perform together again was an incredible feeling. I hope that the positive and uplifting energy comes across and inspires those tuning in to continue to look ahead to brighter days. The cast appreciated this opportunity to reconnect and now more than ever are looking forward to entertaining guests again soon in our pub on land, at sea or wherever people enjoy gathering with those closest to them."
Further details regarding "EMBARK – The Series," will be shared in the coming weeks.
For the additional assets and press materials, click here.
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SOURCE Norwegian Cruise Line
