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MGM RESORTS LEADS THE CHARGE AT LAS VEGAS GRAND PRIX WITH EXCLUSIVE EVENTS AND STAR POWER

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MGM Resorts International successfully hosted the second Las Vegas Grand Prix, featuring exclusive events and experiences across its properties. The sold-out Bellagio Fountain Club served as the premier viewing destination, attracting numerous celebrities and top F1 drivers including Max Verstappen, George Russell, Lewis Hamilton, and Carlos Sainz. The event showcased world-renowned chefs and unique experiences like Carlos Sainz' Smooth Operator Dance Lounge at ARIA and the popular Shoey Bar at Bellagio. The weekend culminated with race winners celebrating at the Bellagio Fountain Club Winner's Stage, complete with fountain displays and fireworks.

MGM Resorts International ha ospitato con successo il secondo Gran Premio di Las Vegas, offrendo eventi esclusivi e esperienze nelle sue strutture. Il Bellagio Fountain Club, tutto esaurito, è stato il principale punto di osservazione, attirando numerose celebrità e i migliori piloti di F1 tra cui Max Verstappen, George Russell, Lewis Hamilton e Carlos Sainz. L'evento ha presentato chef di fama mondiale e esperienze uniche come il Smooth Operator Dance Lounge di Carlos Sainz all'ARIA e il popolare Shoey Bar al Bellagio. Il weekend si è concluso con i vincitori della gara che hanno festeggiato sul palco dei vincitori del Bellagio Fountain Club, completato da spettacolari giochi d'acqua e fuochi d'artificio.

MGM Resorts International organizó con éxito el segundo Gran Premio de Las Vegas, presentando eventos exclusivos y experiencias en sus propiedades. El Bellagio Fountain Club, con entradas agotadas, fue el destino principal para ver la carrera, atrayendo a numerosas celebridades y a los mejores pilotos de F1, incluidos Max Verstappen, George Russell, Lewis Hamilton y Carlos Sainz. El evento mostró chefs de renombre mundial y experiencias únicas como el Smooth Operator Dance Lounge de Carlos Sainz en ARIA y el popular Shoey Bar en Bellagio. El fin de semana culminó con los ganadores de la carrera celebrando en el escenario de los ganadores del Bellagio Fountain Club, con impresionantes exhibiciones de fuentes y fuegos artificiales.

MGM 리조트 인터내셔널이 두 번째 라스베가스 그랑프리를 성공적으로 개최하며, 자사 시설에서 독점 이벤트와 경험을 선보였습니다. 벨라지오 분수 클럽은 매진된 주요 관람 장소로, 맥스 베르타펜, 조지 러셀, 루이스 해밀턴, 카를로스 사인즈를 포함한 많은 유명인과 F1 최고 드라이버들이 모였습니다. 이 행사는 세계적으로 유명한 셰프들과 카를로스 사인즈의 스무스 오퍼레이터 댄스 라운지(ARIA) 및 벨라지오의 유명한 쇼이 바와 같은 독특한 경험들을 선보였습니다. 주말의 하이라이트는 벨라지오 분수 클럽에서 우승자들이 기념하는 무대에서 분수 쇼와 불꽃놀이가 어우러진 모습으로 마무리되었습니다.

MGM Resorts International a réussi à organiser le deuxième Grand Prix de Las Vegas, présentant des événements exclusifs et des expériences sur ses propriétés. Le Bellagio Fountain Club, complet, a été la principale destination pour profiter de la vue, attirant de nombreuses célébrités et des pilotes de F1 de premier plan, dont Max Verstappen, George Russell, Lewis Hamilton et Carlos Sainz. L'événement a présenté des chefs de renommée mondiale et des expériences uniques telles que le Smooth Operator Dance Lounge de Carlos Sainz à l'ARIA et le populaire Shoey Bar au Bellagio. Le week-end s'est terminé par une célébration des vainqueurs de la course sur la scène des gagnants du Bellagio Fountain Club, accompagnée de spectacles de fontaines et de feux d'artifice.

MGM Resorts International hat erfolgreich den zweiten Las Vegas Grand Prix ausgerichtet und exklusive Veranstaltungen sowie Erlebnisse an seinen Standorten angeboten. Der Bellagio Fountain Club, der ausverkauft war, diente als Hauptbeobachtungsort und zog zahlreiche Prominente sowie Top-F1-Fahrer wie Max Verstappen, George Russell, Lewis Hamilton und Carlos Sainz an. Die Veranstaltung bot weltberühmte Köche und einzigartige Erlebnisse wie die Smooth Operator Dance Lounge von Carlos Sainz im ARIA und die beliebte Shoey Bar im Bellagio. Das Wochenende endete mit den Siegern des Rennens, die auf der Gewinnerbühne des Bellagio Fountain Clubs feierten, ergänzt durch beeindruckende Brunnenvorführungen und Feuerwerke.

Positive
  • Successful sold-out event at Bellagio Fountain Club indicating strong revenue generation
  • High-profile celebrity attendance boosting brand visibility and marketing value
  • Multiple revenue streams through various exclusive experiences across properties
  • Strategic positioning of venues along race circuit maximizing event value
Negative
  • None.

Insights

The Las Vegas Grand Prix event demonstrates MGM Resorts' successful execution of high-profile entertainment experiences, particularly through the sold-out Bellagio Fountain Club. The event's success in attracting A-list celebrities, professional athletes and F1 drivers indicates strong revenue potential from premium experiences. The expansion of themed venues like Carlos Sainz' Smooth Operator Dance Lounge and the Shoey Bar shows MGM's ability to monetize F1-related entertainment beyond race viewing.

The strategic positioning of exclusive viewing areas and VIP experiences across multiple MGM properties maximizes revenue opportunities while enhancing the company's brand as a premier entertainment destination. This successful integration of F1 events across the MGM portfolio strengthens their competitive position in the Las Vegas market and showcases their ability to execute large-scale, premium events that drive significant foot traffic and spending.

Sold-Out Bellagio Fountain Club Headlines Race Weekend Experiences with Celebrity Chefs, Top Drivers, Stars and More

Click here to download high-res images (credit: MGM Resorts)

Click here to download b-roll from Bellagio Fountain Club, Fountain Walk, Boulevard Experience and Shoey Bar (footage courtesy of MGM Resorts)

LAS VEGAS, Nov. 25, 2024 /PRNewswire/ -- As the checkered flag waves on the second year of the Las Vegas Grand Prix, MGM Resorts International has once again delivered as the ultimate race-weekend destination. Fans, celebrities and even top drivers - including Max Verstappen, George Russell, Lewis Hamilton and Carlos Sainz – took part in the unforgettable experiences the company curated across the Las Vegas Strip. From exclusive viewing opportunities and immersive fan experiences to unique culinary and entertainment events, MGM Resorts' properties were at the core of Grand Prix action.

The sold-out Bellagio Fountain Club was the ultimate luxury destination for race weekend, delivering an unrivaled viewing experience attracting celebs and athletes including Chris Stapleton, Aaron Paul, Seth Rogen, Coco Jones, Eva Longoria, Big Boi, Cedric The Entertainer, Canelo Alvarez, Donnie Wahlberg, Jenny McCarthy, Jazz Chisholm, Mark Vientos, Starling Marte, Dexter Fowler, Francis Tiafoe, Rory Mcllroy, Eddie Huang and more. Positioned in front of the iconic Bellagio Fountains and only feet from the circuit's longest straightaway—where drivers reached breathtaking top speeds—the venue placed guests at the center of the action. Enhancing the experience was an extraordinary culinary lineup featuring some of the world's greatest chefs and MGM Resorts' partners. Jean-Georges Vongerichten; Mario Carbone; David Chang; Wolfgang Puck; Masaharu Morimoto; Yannick Alleno; Alain Ducasse; Michael Mina; Bryan & Michael Voltaggio; Akira Back; Bricia Lopez; TJ Steele; Nancy Silverton; Christina Tosi; Olivia Tiedemann; Mark, Donnie & Paul Wahlberg led an ever-evolving dining program, personally preparing their iconic dishes and engaging with guests throughout the weekend.

As the race came to an incredible finish, four-time world champion Max Verstappen, Las Vegas Grand Prix winner George Russell, P2 Lewis Hamilton and P3 Carlos Sainz all headed to the Las Vegas Grand Prix Winner's Stage at Bellagio Fountain Club to celebrate their wins as the race logo and the drivers' images were projected on the iconic Fountains and fireworks filled the sky.

"Thousands of MGM Resorts employees collaborated to elevate the Las Vegas Grand Prix to unprecedented heights in its second year, delivering results that exceeded all expectations," said Andrew Lanzino, MGM Resorts' Vice President of Citywide Events Strategy. "This weekend was more than just an event—it was a collection of unforgettable 'wow' moments for our guests, solidifying its place as one of the most remarkable weekends of the year for our resorts and our city."

At ARIA Resort & Casino, the buzz continued with Carlos Sainz' Smooth Operator Dance Lounge, an homage to his racing nickname famously earned from singing the song while passing competition. On Wednesday, Sainz made unforgettable memories for hundreds of fans as he surprised the crowd walking into the party at midnight grooving to the namesake tune played by a DJ and an accompanying live saxophonist. The crowd cheered within the neon-lit venue with photos of the charismatic driver throughout.

Bellagio's Shoey Bar was back and bigger than ever as fans lined up to drink the signature cocktail out of a limited-edition racing shoe designed in collaboration between MGM Resorts and Sparco. Celebrities Donnie Wahlberg, Jenny McCarthy, Eva Longoria and Big Boi were seen at the Shoey Bar enjoying the celebratory tradition made popular by Australian driver Daniel Ricciardo, who upstaged the traditional champagne celebration on the podium during the German Grand Prix in 2016.

Additional unique racing activities curated by MGM Resorts took place throughout The Strip including The Cosmopolitan of Las Vegas' Boulevard Experience rooftop watch party and a daily cocktail circuit at its destination bars; a Mercedes experience in ARIA's lobby; a Williams Racing fan zone on the Brooklyn Bridge; and many more.

For additional information, please visit MGM Resorts' newsroom.

About MGM Resorts International
MGM Resorts International (NYSE: MGM) is an S&P 500® global gaming and entertainment company with national and international locations featuring best-in-class hotels and casinos, state-of-the-art meetings and conference spaces, incredible live and theatrical entertainment experiences, and an extensive array of restaurant, nightlife and retail offerings. MGM Resorts creates immersive, iconic experiences through its suite of Las Vegas-inspired brands. The MGM Resorts portfolio encompasses 31 unique hotel and gaming destinations globally, including some of the most recognizable resort brands in the industry. The Company's 50/50 venture, BetMGM, LLC, offers U.S. sports betting and online gaming through market-leading brands, including BetMGM and partypoker, and the Company's subsidiary, LeoVegas AB, offers sports betting and online gaming through market-leading brands in several jurisdictions throughout Europe. The Company is currently pursuing targeted expansion in Asia through the integrated resort opportunity in Japan. Through its "Focused on What Matters: Embracing Humanity and Protecting the Planet" philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make a bigger difference in the lives of its employees, guests, and in the communities where it operates. The global employees of MGM Resorts are proud of their company for being recognized as one of FORTUNE® Magazine's World's Most Admired Companies®. For more information, please visit us at www.mgmresorts.com. Please also connect with us @MGMResortsIntl on Twitter as well as Facebook and Instagram.

Media Contacts:
Natalie Mounier/Robert Flicker
Kirvin Doak Communications
mgm@kirvindoak.com

 

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SOURCE MGM Resorts International

FAQ

What exclusive events did MGM (MGM) host during the 2024 Las Vegas Grand Prix?

MGM hosted several exclusive events including the sold-out Bellagio Fountain Club, Carlos Sainz' Smooth Operator Dance Lounge at ARIA, the Shoey Bar at Bellagio, and various viewing experiences across their properties.

Which F1 drivers attended MGM's (MGM) Las Vegas Grand Prix events in 2024?

Max Verstappen, George Russell, Lewis Hamilton, and Carlos Sainz attended MGM's events, with the winners celebrating at the Bellagio Fountain Club Winner's Stage.

What special features were offered at MGM's (MGM) Bellagio Fountain Club during the Las Vegas Grand Prix?

The Bellagio Fountain Club offered premium race viewing near the circuit's longest straightaway, celebrity chef dining experiences, and served as the winner's celebration venue with fountain displays and fireworks.

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