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MetLife Xcelerator Hits 4.5 Million Active Consumers and Surpasses $200M in Premiums

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MetLife (NYSE: MET) has announced the transformation of MetLife Xcelerator into a dedicated business unit in Latin America, marking a significant milestone in the company's New Frontier strategy. The platform, launched in November 2023, focuses on embedded insurance solutions and has already achieved remarkable success with over 4.5 million active customers and $200 million in premiums, fees, and other income.

Operating under a B4B2C model, Xcelerator integrates insurance solutions with strategic partners including digital banks, e-wallets, e-commerce platforms, and retailers. The unit is currently operational in Mexico, Brazil, and Chile, led by Javier Cabello and supported by a multidisciplinary team of experts.

The initiative aims to democratize insurance access through digital technology and strategic partnerships, creating fully customizable solutions that reduce time-to-market while addressing partner and consumer demands across the region.

MetLife (NYSE: MET) ha annunciato la trasformazione di MetLife Xcelerator in un'unità aziendale dedicata in America Latina, segnando un traguardo significativo nella strategia New Frontier dell'azienda. La piattaforma, lanciata a novembre 2023, si concentra su soluzioni di assicurazione integrate e ha già raggiunto un notevole successo con oltre 4,5 milioni di clienti attivi e 200 milioni di dollari in premi, commissioni e altri redditi.

Operando sotto un modello B4B2C, Xcelerator integra soluzioni assicurative con partner strategici tra cui banche digitali, portafogli elettronici, piattaforme di e-commerce e rivenditori. L'unità è attualmente operativa in Messico, Brasile e Cile, guidata da Javier Cabello e supportata da un team multidisciplinare di esperti.

L'iniziativa mira a democratizzare l'accesso all'assicurazione attraverso la tecnologia digitale e le partnership strategiche, creando soluzioni completamente personalizzabili che riducono il time-to-market, rispondendo alle esigenze dei partner e dei consumatori in tutta la regione.

MetLife (NYSE: MET) ha anunciado la transformación de MetLife Xcelerator en una unidad de negocio dedicada en América Latina, marcando un hito significativo en la estrategia New Frontier de la compañía. La plataforma, lanzada en noviembre de 2023, se centra en soluciones de seguros integrados y ya ha logrado un éxito notable con más de 4,5 millones de clientes activos y 200 millones de dólares en primas, tarifas y otros ingresos.

Operando bajo un modelo B4B2C, Xcelerator integra soluciones de seguros con socios estratégicos que incluyen bancos digitales, billeteras electrónicas, plataformas de comercio electrónico y minoristas. La unidad está actualmente operativa en México, Brasil y Chile, liderada por Javier Cabello y apoyada por un equipo multidisciplinario de expertos.

La iniciativa tiene como objetivo democratizar el acceso a los seguros a través de la tecnología digital y asociaciones estratégicas, creando soluciones completamente personalizables que reducen el tiempo de lanzamiento al mercado, mientras satisfacen las demandas de socios y consumidores en toda la región.

메트라이프 (NYSE: MET)는 메트라이프 엑셀러레이터를 라틴 아메리카 전담 사업부로 전환한다고 발표하며, 회사의 뉴 프론티어 전략에서 중요한 이정표를 세웠습니다. 2023년 11월에 출범한 이 플랫폼은 통합 보험 솔루션에 중점을 두고 있으며, 450만 명 이상의 활성 고객과 2억 달러의 보험료, 수수료 및 기타 수익을 달성하는 놀라운 성과를 올렸습니다.

B4B2C 모델로 운영되는 엑셀러레이터는 디지털 은행, 전자 지갑, 전자 상거래 플랫폼 및 소매업체와 같은 전략적 파트너와 함께 보험 솔루션을 통합합니다. 이 사업부는 현재 멕시코, 브라질, 칠레에서 운영되고 있으며, 하비에르 카벨로가 이끌고 다학제 전문가 팀이 지원하고 있습니다.

이 이니셔티브는 디지털 기술과 전략적 파트너십을 통해 보험 접근성을 민주화하고, 파트너와 소비자의 요구를 충족하면서 시장 출시 시간을 단축하는 완전히 맞춤형 솔루션을 창출하는 것을 목표로 하고 있습니다.

MetLife (NYSE: MET) a annoncé la transformation de MetLife Xcelerator en une unité commerciale dédiée en Amérique Latine, marquant une étape importante dans la stratégie New Frontier de l'entreprise. La plateforme, lancée en novembre 2023, se concentre sur des solutions d'assurance intégrées et a déjà connu un succès remarquable avec plus de 4,5 millions de clients actifs et 200 millions de dollars en primes, frais et autres revenus.

Fonctionnant selon un modèle B4B2C, Xcelerator intègre des solutions d'assurance avec des partenaires stratégiques, y compris des banques numériques, des portefeuilles électroniques, des plateformes de commerce électronique et des détaillants. L'unité est actuellement opérationnelle au Mexique, au Brésil et au Chili, dirigée par Javier Cabello et soutenue par une équipe pluridisciplinaire d'experts.

L'initiative vise à démocratiser l'accès à l'assurance grâce à la technologie numérique et à des partenariats stratégiques, créant des solutions entièrement personnalisables qui réduisent le délai de mise sur le marché tout en répondant aux demandes des partenaires et des consommateurs dans toute la région.

MetLife (NYSE: MET) hat die Transformation von MetLife Xcelerator in eine dedizierte Geschäftseinheit in Lateinamerika angekündigt, was einen bedeutenden Meilenstein in der New Frontier-Strategie des Unternehmens darstellt. Die im November 2023 gestartete Plattform konzentriert sich auf integrierte Versicherungslösungen und hat bereits bemerkenswerte Erfolge mit über 4,5 Millionen aktiven Kunden und 200 Millionen Dollar an Prämien, Gebühren und anderen Einnahmen erzielt.

Xcelerator operiert unter einem B4B2C-Modell und integriert Versicherungslösungen mit strategischen Partnern, darunter digitale Banken, E-Wallets, E-Commerce-Plattformen und Einzelhändler. Die Einheit ist derzeit in Mexiko, Brasilien und Chile tätig, geleitet von Javier Cabello und unterstützt von einem multidisziplinären Expertenteam.

Die Initiative zielt darauf ab, den Zugang zu Versicherungen durch digitale Technologie und strategische Partnerschaften zu demokratisieren und vollständig anpassbare Lösungen zu schaffen, die die Markteinführungszeit verkürzen und gleichzeitig den Anforderungen von Partnern und Verbrauchern in der gesamten Region gerecht werden.

Positive
  • Generated over $200M in premiums, fees, and other income
  • Rapid customer acquisition with 4.5M active users
  • Successful expansion into three major Latin American markets
  • Strategic partnerships with digital banks, e-wallets, and e-commerce platforms
Negative
  • None.

Insights

MetLife's transformation of its Xcelerator platform into a dedicated business unit represents a significant strategic advancement with measurable financial impact. The platform has already demonstrated impressive traction, reaching 4.5 million active customers and generating over $200 million in PFOs (Premiums, Fees, and Other income) since its November 2023 launch.

This performance metric is particularly noteworthy given the relatively short timeframe—achieving this scale in approximately 16 months indicates strong market reception and effective execution. The B4B2C (Business-for-Business-to-Consumer) model employed by Xcelerator creates a capital-efficient growth engine by leveraging existing customer relationships of partner platforms rather than building direct consumer acquisition channels from scratch.

The strategic elevation from platform to business unit signals corporate confidence in the embedded insurance model and commitment to further investment. By creating organizational infrastructure under dedicated leadership, MetLife is positioning the initiative for accelerated growth while maintaining operational autonomy.

The geographic expansion from initial markets to operations now spanning Brazil, Mexico, and Chile demonstrates scalability across different regulatory environments. For investors, this represents a meaningful growth vector in Latin America, a region traditionally characterized by low insurance penetration rates but rapidly increasing digital adoption—creating a favorable market opportunity.

While the $200 million revenue figure is impressive for a new initiative, context regarding margin profile and customer acquisition economics would provide a more complete picture of the unit's financial contribution beyond top-line growth.

  • MetLife Xcelerator evolves and transforms into a business unit to transform embedded insurance in the region.
  • Driving insurance inclusion through disruptive technology, strategic partnerships, and a fully digital access model as part of MetLife’s New Frontier strategy.

NEW YORK--(BUSINESS WIRE)-- MetLife, a global leader in insurance solutions, announces the creation of a new regional business unit in Latin America by the name of MetLife Xcelerator, marking a significant milestone in the evolution of the MetLife Xcelerator platform and execution of the company’s New Frontier strategy. Designed to lead the transformation of embedded insurance and democratize access to financial protection, the MetLife Xcelerator platform, launched in November 2023, is redefining the insurance ecosystem by using advanced technology and an agile model to connect millions of people to more accessible, personalized insurance solutions.

Under the leadership of Javier Cabello, recently appointed as head of MetLife Xcelerator in Latin America, this dedicated business unit—supported by a multidisciplinary team of experts in technology, data, customer experience, marketing, and product development—is enabling the agile delivery of scalable solutions that reduce time-to-market and address the dynamic demands of partners and consumers across the region.

A New Model for an Evolving Market

As highlighted during MetLife’s Investor Day in December 2024, MetLife Xcelerator is a cornerstone of the New Frontier strategy, which emphasizes distribution innovation as a key enabler for future growth. With an innovative approach rooted in the B4B2C (Business-for-Business-to-Consumer) model, Xcelerator enhances the value proposition of strategic partners such as digital banks, e-wallets, e-commerce platforms, retailers, and traditional financial institutions. By seamlessly integrating insurance solutions into partners’ products and services, Xcelerator creates fully digital and customized experiences for end users.

MetLife Xcelerator is a unique, innovative platform that operates with the speed and agility of a startup while leveraging MetLife’s global scale and expertise,” commented Naomi Johnson, MetLife Latin America’s Head of Strategy and Transformation. “We made investments in technology and the team to innovate at speed, ensuring seamless integration for our partners and creating a new standard for embedded insurance in the region.”

MetLife Xcelerator boosts customer loyalty and satisfaction by providing a best-in-class customer experience while offering business partners a competitive edge through a simple, flexible, and fully customizable integration of embedded insurance solutions into their offerings. As Eric Clurfain, MetLife Latin America’s Regional President, noted, “MetLife Xcelerator accelerated our growth in Brazil, and we’re now very excited to deploy and scale these capabilities across the region and beyond.”

A Commitment to Insurance Democratization

At a time when technology and strategic partnerships are reshaping the global insurance market, MetLife Xcelerator stands out as a key enabler of financial and insurance inclusion in Latin America. The unit exemplifies MetLife’s dedication to building digital ecosystems that make insurance accessible to all, regardless of geographic or socioeconomic barriers.

Since its launch just over a year ago, MetLife Xcelerator has achieved significant results, with operations live in Mexico, Brazil, and Chile with over 4.5 million in-force customers, and more than $200 million in PFOs (Premiums, Fees, and Other income). Looking ahead, Xcelerator is poised to capture value in rapidly emerging markets such as retailers, telecommunications companies, and digital marketplaces while deepening its presence in core financial services partnerships.

With the New Frontier strategy as its foundation, MetLife Xcelerator represents not only a growth engine for the company and its partners but also a powerful example of how innovation can close financial protection gaps and drive equitable outcomes in a region with tremendous growth potential. “We are redefining how people access insurance,” said Cabello. “With a fully digital approach that is faster, more accessible, and personalized, we are bringing financial protection to millions of people and setting a new standard for embedded insurance in the region.”

To learn more about MetLife Xcelerator, visit https://www.metlife.com/us/lp/xcelerator-es/

About MetLife

MetLife, Inc. (NYSE: MET), through its subsidiaries and affiliates (“MetLife”), is one of the world’s leading financial services companies, providing insurance, annuities, employee benefits and asset management to help individual and institutional customers build a more confident future. Founded in 1868, MetLife has operations in more than 40 markets globally and holds leading positions in the United States, Asia, Latin America, Europe and the Middle East.

For media in the U.S. and LatAm, please contact:

Santiago Airasca

VP, Communications LatAm

santiago.airasca@metlife.com.ar

Source: MetLife

FAQ

How many active customers does MetLife Xcelerator (MET) currently serve?

MetLife Xcelerator currently serves over 4.5 million active customers across Mexico, Brazil, and Chile.

What is the total premium revenue generated by MetLife Xcelerator (MET)?

MetLife Xcelerator has generated more than $200 million in Premiums, Fees, and Other income (PFOs).

When was MetLife Xcelerator (MET) launched and in which countries does it operate?

MetLife Xcelerator was launched in November 2023 and currently operates in Mexico, Brazil, and Chile.

What is the business model of MetLife Xcelerator (MET)?

MetLife Xcelerator operates on a B4B2C (Business-for-Business-to-Consumer) model, integrating insurance solutions with digital banks, e-wallets, e-commerce platforms, and retailers.

Who leads MetLife Xcelerator's (MET) operations in Latin America?

Javier Cabello leads MetLife Xcelerator as the head of operations in Latin America.
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