REAL SIMPLE Announces First-Ever REAL SIMPLE Sleep Awards

Rhea-AI Summary

Meredith Corporation (NYSE: MDP) announced the inaugural REAL SIMPLE Sleep Awards, showcasing 11 top products aimed at enhancing sleep quality. The selection process involved rigorous testing and evaluation by REAL SIMPLE editors, focusing on innovation and effectiveness. Notably, 60% of women reported sleep difficulties linked to the pandemic. The Sleep Awards highlight affordable, inventive solutions, including advanced bedding and sleep tech. The winners will be featured in the February 2021 issue, which is currently on newsstands.

Positive

• Launch of the inaugural REAL SIMPLE Sleep Awards, enhancing brand visibility.
• Showcasing 11 innovative products aimed at solving sleep problems.
• Products selected through thorough testing, emphasizing quality and effectiveness.

Negative

• None.

NEW YORK, Jan. 27, 2021 /PRNewswire/ -- Meredith Corporation's (NYSE: MDP) REAL SIMPLE today announced The Sleep Awards featuring the top bedding, sleep tech and more innovations to sleep better and wake up refreshed. REAL SIMPLE editors inspected and analyzed over 65 products and narrowed it down to the top 11 on the market. These products feature unique cooling features, relaxation techniques and more, to help consumers calmly and comfortably drift off to sleep. The honorees will be featured in the February 2021 issue on newsstands now and the full list can be viewed online here.

"A good night's sleep is essential to our health and well-being and these editor-approved products aim to make hitting the pillow easier. Our first-ever Sleep Awards expand on what REAL SIMPLE does best – making life simpler through expertly-curated ideas and products," said Editor in Chief Liz Vaccariello.

Research conducted by the Meredith Data Studio reports 60% of Meredith women note having had difficulty sleeping since the pandemic began and having good sleeping patterns currently ranked #1 among them for 'what is a healthy life' – ahead of healthy eating, happiness, strong emotional relationships and limiting bad habits. Featured in the 2021 list are state-of-the-art products that are affordable, effective, and solve sleep problems that many women and families face, such as a comforter that is designed to each individual's preferences for dueling couples and an alarm clock that analyzes room temperature, noise levels, light and humidity. To generate the final list for the Sleep Awards, editors and testers rated these products on their innovativeness and effectiveness in creating a peaceful sleep environment.

The February issue of REAL SIMPLE is on newsstands now and the list can be read below and at REALSIMPLE.com.

REAL SIMPLE's Sleep Awards:

Best Bedding

• Comma Home Bamboo Weighted Blanket
• Sleep Number Create Your Perfect Comforter
• My Sheets Rock The Regulator Cooling Sheets

Best Sound Machines

• LectroFan Classic
• Bose Sleepbuds II

Best Relaxation App

• Sleep by Headspace

Best Pajamas

• Soma Cool Nights

Best Pillow Spray

• This Works Deep Sleep Pillow Spray

Best Alarm Clocks

• Philips SmartSleep Connected Sleep and Wake-Up Light
• Loftie

Best Wearable Tech

• Fitbit Sense

ABOUT REAL SIMPLE
REAL SIMPLE makes life easier and more meaningful for today's busy woman, providing inspiring ideas and practical solutions to help her simplify her life. REAL SIMPLE understands the modern woman, creating a positive, supportive community in which women can connect and share their ideas. Through print and digital, REAL SIMPLE reaches an audience of nearly 14 million every month. Follow REAL SIMPLE on Facebook; Twitter; Pinterest; and Instagram.

ABOUT MEREDITH CORPORATION'S NATIONAL MEDIA GROUP
Engaging 95 percent of American women across every stage and every day of their lives, Meredith Corporation's National Media Group is home to 40+ iconic brands, including PEOPLE, Better Homes & Gardens, Allrecipes, Southern Living, REAL SIMPLE and Magnolia Journal. The company provides trusted content and experiences that resonate with a massive, highly receptive audience, reaching consumers where they are across digital, magazines, social platforms, video, audio and connected home assistants. Meredith's powerful brands have enabled the company to become the No. 2 licensor globally, including more than 3,500 SKUs of branded products at Walmart. Meredith's businesses also include leading affinity marketer Synapse, award-winning creative content studio Foundry and the Meredith Data Studio. 

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SOURCE Meredith Corporation

FAQ

What are the REAL SIMPLE Sleep Awards announced by Meredith Corporation?

The REAL SIMPLE Sleep Awards highlight 11 top products aimed at enhancing sleep quality, selected through rigorous testing.

How many products were reviewed for the REAL SIMPLE Sleep Awards?

Over 65 products were inspected and analyzed by REAL SIMPLE editors for the Sleep Awards.

When will the February 2021 issue featuring the Sleep Awards be available?

The February 2021 issue of REAL SIMPLE, featuring the Sleep Awards, is currently available on newsstands.

What percentage of women reported sleep difficulties since the pandemic began?

According to research by Meredith Data Studio, 60% of women noted having difficulty sleeping since the pandemic.

What is the primary focus of the REAL SIMPLE Sleep Awards?

The Sleep Awards aim to showcase innovative and effective products to help consumers improve their sleep.