Verona Sunset Is Named the 2025 Wedding Color of the Year
Rhea-AI Summary
BRIDES and Minted Weddings have unveiled Verona Sunset as the 2025 Wedding Color of the Year. This warm, citrusy hue, inspired by Italian aperitivi and the romantic backdrop of Romeo and Juliet, is set to influence wedding celebrations in 2025. To mark this debut, a new wedding stationery collection in four styles—Modern Prep, Artfully Hand-Drawn, Contemporary Color, and Whimsical Romance—has been launched. The collection includes save the dates, wedding invitations, and thank you cards, allowing couples to incorporate Verona Sunset into every aspect of their wedding. Additionally, BRIDES has released actionable content to help couples integrate this vibrant shade into their celebrations, featuring ideas from leading wedding planners. Minted notes a threefold increase in orange-hued stationery orders and a 50% rise in Italy-related searches, highlighting the trend's growing popularity.
Positive
- New wedding stationery collection launched, featuring Verona Sunset.
- Threefold increase in orange-hued wedding stationery orders.
- 50% rise in Italy-related searches among wedding consumers.
Negative
- None.
BRIDES and Minted Weddings Identify Sunset Hue That Will Inspire Wedding Celebrations in 2025 and Beyond
To celebrate the color's debut, Minted Weddings and BRIDES have teamed up to launch a new wedding stationery collection featuring four distinctive styles: Modern Prep, Artfully Hand-Drawn, Contemporary Color, and Whimsical Romance. From save the dates and wedding invitation suites to day-of stationery and thank you cards, couples can seamlessly tie the bright, orange-tinged Verona Sunset into every aspect of their celebration.
"At BRIDES, we love to see couples push boundaries and plan colorful, unique weddings. Today's pairs are putting their personalities and modern trends front and center on their big days, and we're excited to share the up-and-coming shade that will inspire their planning journeys. Whether you want to host a bold and bright event or are looking for small, impactful ways to add pops of color to your ceremony and reception, we invite you to get to know Verona Sunset," said Gabriella Rello Duffy, Senior Editorial Director at BRIDES.
As part of the collaboration, BRIDES launched a package of actionable content for anyone who wants to incorporate Verona Sunset into their wedding celebration, with inspiring ideas and helpful how-tos. Couples can read about how the color was chosen, find inspiration for how to use it, get insight from leading wedding planners about the color, learn how to incorporate the shade into their wedding fashion, and explore honeymoon inspiration from the beautiful city of
"Minted is thrilled to debut our second annual Wedding Color of the Year in partnership with the trusted wedding experts at BRIDES. Minted's data insights—sourced from design challenges, consumer voting and real wedding customers—uniquely qualify us to identify trends and we predict the bold Verona Sunset to dominate the wedding landscape in 2025," said Melissa
Verona Sunset is the second-annual Wedding Color of the Year from BRIDES and Minted Weddings. To shop the Minted + BRIDES 2025 Wedding Color of the Year collection, please visit minted.com/brides.
Follow @mintedweddings and @brides on Instagram and Pinterest for exclusive wedding inspiration and advice on how to integrate Verona Sunset into celebrations.
Collection images, including the Verona Sunset color swatch, can be found here, courtesy of Minted Weddings.
ABOUT BRIDES:
BRIDES inspires and guides over three million monthly users as they make decisions from pre-engagement through the honeymoon. BRIDES is committed to bringing readers an inclusive look at the world of weddings, with every type of couple, every type of wedding and every type of celebration. BRIDES is part of the Dotdash Meredith publishing family. For more information, visit BRIDES.com.
ABOUT MINTED:
Minted is a premium goods marketplace, committed to discovering and fostering the world's untapped creative talent and bringing it to market. The company's wedding, holiday, gifts, art, stationery, and home furnishings products have reached more than 75 million homes worldwide. Using Minted's crowdsourcing technology, consumers are empowered to vote for the designs they love and want to see sold, ensuring that Minted continuously sells fresh and trend-forward products. The winning designs are manufactured by Minted, enabling artists from around the world to sell their work while letting Minted do the rest. Since launching in 2007, the company has expanded to serve consumers in new categories including wall art, textiles, digital content, home decor, and home furnishings. Minted also builds traditional retail distribution for its independent artist community, partnering with major retailers and consumer products brands. The company has raised more than
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SOURCE Dotdash Meredith
FAQ
What is the 2025 Wedding Color of the Year?
What styles are included in the new wedding stationery collection featuring Verona Sunset?
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