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OREO THINS and Microsoft 365 Make a Film about Dogs and Office Life. Wait, what??

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OREO has unveiled a short film titled "Return to Pawfice" aimed at providing a light-hearted break for adults, particularly in the context of post-Halloween work routines. The film, released on November 1, 2022, features eight playful dogs taking over the OREO office in East Hanover, New Jersey. This initiative is part of a collaboration with Microsoft 365 to promote the THINVITE program, offering snack breaks for employees. Fans can view the 15-minute video on platforms like YouTube and participate in the THINVITE events scheduled for November 2 and 3.

Positive
  • Engaging marketing strategy through a short film enhances brand visibility.
  • Collaboration with Microsoft 365 aligns OREO with modern work trends.
  • Potential for increased consumer engagement through THINVITE events.
Negative
  • None.

Debut of "Return to Pawfice" Short Film Offers a Midday Snack Break Through the Eyes, Ears (and tails) of Eight Playful Pups

EAST HANOVER, N.J., Nov. 1, 2022 /PRNewswire/ -- Halloween's over and feeling a little down? Not this year! Trick or treating hangover and routine office life a little hard to take? Well, the ultimate OREO cookie for adults is extending the tricks today with an entertaining short film and perfectly pleasing 'pet-ertainment' for those looking for a little more treat to fill their afternoon.

"Return to Pawfice" debuted today at 2pm ET/ 11am PT (notably when calendars are often crowded, and breaks are practically 'nil according to the Microsoft Work Trend Index report) as part of a collaboration between OREO THINS and Microsoft 365. The smile-inducing content is available to those interested in enjoying a 15-minute pause paws on "adulting," and is sure to get everyone's inner tail wagging with delight.

Another Microsoft Work Trend Index report also found short breaks are the key to avoiding work meeting fatigue. The video showcases a day-in-the (office)-life as eight playful pups take over the real-life office that's home to OREO in East Hanover, New Jersey – and features cameos from Double Stuf the Golden Doodle, OREO the Dalmatian, Clippy the Basset Hound and some of the cutest interns in the snacking business.

Pawfice Teams Call Still

This epic office takeover was unveiled through the THINVITE, a collaboration between OREO THINS and Microsoft 365 to help adults enjoy a snack break.

The "Return to Pawfice" short video can be viewed here, and fans can still sign up for THINVITE at OREO.com/THINVITE for an afternoon pick-me-up tomorrow, November 2 and November 3, from 2 – 2:15pm ET.

About OREO®
OREO® is the world's favorite cookie, available in more than 100 countries around the globe. Over 60 billion OREO® cookies are sold each year with more than 20 billion of those cookies sold in the U.S. annually. An estimated 500 billion OREO® cookies have been sold since the first OREO® biscuit was developed in 1912. For more information, follow OREO® on Facebook/OREOUnitedStates, Twitter @OREO or on Instagram @OREO.

About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2020 net revenues of approximately $27 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO®, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/oreo-thins-and-microsoft-365-make-a-film-about-dogs-and-office-life-wait-what-301665216.html

SOURCE Mondelez International

FAQ

What is the 'Return to Pawfice' film about?

The film showcases playful dogs taking over the OREO office, aimed at providing a fun break for adults post-Halloween.

When was the 'Return to Pawfice' film released?

It debuted on November 1, 2022.

What is the THINVITE program related to OREO?

THINVITE is a program in collaboration with Microsoft 365 that offers snack breaks for employees.

Where can I watch the 'Return to Pawfice' film?

The film can be viewed on YouTube and other platforms.

When are the upcoming THINVITE events scheduled?

THINVITE events are scheduled for November 2 and 3, 2022.

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