Medallia Becomes the Official Feedback Partner for MotoAmerica

Rhea-AI Summary

Medallia (NYSE: MDLA) has become the Official Feedback Partner for MotoAmerica, North America's premier motorcycle road racing series. This partnership aims to enhance fan and racer experiences through Medallia's Quickstart Solutions, which facilitate real-time feedback via video, audio, and text. The collaboration is expected to leverage Medallia's powerful experience management tools to analyze customer and employee insights, driving informed decision-making for MotoAmerica.

Positive

• Partnership with MotoAmerica enhances brand visibility in motorsports.
• Utilization of Medallia Quickstart Solutions improves real-time feedback mechanisms.
• Opportunity to showcase advanced experience management tools to potential clients.

Negative

• None.

Medallia, Inc. (NYSE: MDLA), the global leader in customer and employee experience, today announced that Medallia will serve as the 2021 Official Feedback Partner for MotoAmerica, North America’s premier motorcycle road racing series.

“We partnered with MotoAmerica to tap into the raw excitement and explosive growth in motorsports in the United States,” said Medallia President and CEO Leslie Stretch. “Today, we are proud to announce that we are expanding that relationship to become the Official Feedback Partner for the rest of the season.”

As Official Feedback Partner, Medallia will provide MotoAmerica with Medallia Quickstart Solutions to capture feedback from fans, employees, and racers via video, audio, and text. MotoAmerica can add immediate value by capturing, analyzing, and reporting on customer, employee, and racer experiences to make real-time decisions and improvements.

“It was cool having Medallia onboard as a sponsor for our event at WeatherTech Raceway Laguna Seca, and it is awesome news that they liked the experience and the activation at Laguna Seca and want to turn that into even more involvement with our series,” said MotoAmerica President Wayne Rainey. “It was a great experience working with and getting to know the Medallia brand at Laguna, and we look forward to continuing the relationship and leveraging Medallia technology ourselves for the rest of the MotoAmerica rounds.”

Medallia Quickstart Solutions are a powerful set of pre-packaged experience management tools designed to help companies launch impactful customer and employee experience feedback programs in just a few days. Medallia Quickstart Solutions offer turnkey feedback capabilities - including rich video feedback and AI-powered text analytics - to deliver insights that drive intelligent business decisions. Medallia Quickstart Solutions include:

• Quickstart Customer Micropulse – get the clearest picture of how customers are doing in the moment with two quick questions, video and text
• Quickstart Fulfillment Experience – retain customers and increase purchase frequency with optimized and consistent fulfillment experiences
• Quickstart Employee Micropulse – captures continuous and actionable employee feedback to know what’s on employees’ minds in live-time

For information on Medallia, visit: https://www.medallia.com/.

About Medallia

Medallia (NYSE: MDLA) is the pioneer and market leader in customer, employee, citizen and patient experience. The company’s award-winning SaaS platform, Medallia Experience Cloud, is becoming the experience system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media and corporate messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities and drive revenue-impacting business decisions, providing clear and potent returns on investment. For more information visit www.medallia.com.

© 2021 Medallia, Inc. All rights reserved. Medallia®, the Medallia logo, and the names and marks associated with Medallia’s products are trademarks of Medallia. All other trademarks are the property of their respective owners.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210810005019/en/

FAQ

What is Medallia's partnership with MotoAmerica?

Medallia has partnered with MotoAmerica to serve as the Official Feedback Partner, providing tools to capture and analyze feedback from fans, employees, and racers.

How will Medallia enhance feedback for MotoAmerica?

Medallia will utilize its Quickstart Solutions to capture feedback via video, audio, and text, enabling real-time analysis and decision-making.

What are Medallia Quickstart Solutions?

Medallia Quickstart Solutions are pre-packaged tools designed to launch customer and employee experience feedback programs quickly and efficiently.

When was the partnership with MotoAmerica announced?

The partnership was announced on August 10, 2021.

What benefits does Medallia expect from this partnership?

Medallia anticipates increased brand visibility and opportunities to showcase its experience management tools through its involvement in MotoAmerica.