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Maxar Appoints Colleen Campbell as Chief Marketing Officer

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Maxar Technologies (NYSE:MAXR) has appointed Colleen Campbell as Chief Marketing Officer. Campbell brings extensive marketing experience from her previous roles at Alion Science and Technology and Northrop Grumman. In her new position, she will oversee marketing strategies focused on business growth, customer retention, and market development. CEO Dan Jablonsky expressed excitement about her joining the executive team during this transformative period. Campbell aims to enhance Maxar's marketing and communications, contributing to the company's legacy in Earth intelligence and space technology.

Positive
  • Colleen Campbell's extensive marketing experience is expected to drive business growth.
  • Campbell's focus on customer retention and new market development may strengthen Maxar's competitive position.
Negative
  • Concerns may arise regarding continuity and experience gaps in leadership.

Maxar Technologies (NYSE:MAXR) (TSX:MAXR), a trusted partner and innovator in Earth Intelligence and Space Infrastructure, today announced it has appointed Colleen Campbell as its Chief Marketing Officer (CMO).

Campbell most recently served as Vice President of Marketing and Communications at Alion Science and Technology, a leading defense contractor specializing in AI, C5ISR, electronic warfare, cyber and military training solutions. She led marketing, media relations, advertising, communications, sponsorships and events for Alion’s three business groups.

Prior to that, Campbell was Director of Digital Strategy and Integrated Communications at Northrop Grumman Corporation, where she was responsible for global brand management, advertising, digital marketing and communications. At the Glover Park Group, she served as lead interactive strategist and the head of digital research, creating comprehensive online communications strategies and campaign measurement programs for global NGOs, Fortune 100 corporations and national trade associations. And as Vice President of Digital Strategy for Ogilvy Public Relations, she oversaw strategic planning and execution for federal accounts. Campbell has a bachelor’s degree in Political Communications from George Washington University and a master’s degree in Communication, Culture and Technology from Georgetown University.

In her new role as Maxar CMO, Campbell will oversee the company’s global marketing and communications strategy, including executive communications, internal communications, media relations, marketing initiatives, digital strategy and corporate reputation management. Her focus will be on business growth, customer retention, new market development, employee engagement and talent acquisition.

“We are excited for Colleen to join our Executive Leadership Team at such a transformative time for the company,” said Dan Jablonsky, Maxar CEO. “She brings a wealth of experience across the full spectrum of marketing domains that will be instrumental as we continue to execute our growth strategy and unlock value within customer applications from national security and intelligence to commercial mapping and navigation.”

“Maxar has an incredible legacy of leadership and innovation in Earth intelligence and space technology,” said Campbell. “It’s an honor to lead the marketing and communications organization, and I look forward to helping to chart a course for the company’s next phase of growth.”

About Maxar

Maxar is a trusted partner and innovator in Earth Intelligence and Space Infrastructure. We deliver disruptive value to government and commercial customers to help them monitor, understand and navigate our changing planet; deliver global broadband communications; and explore and advance the use of space. Our unique approach combines decades of deep mission understanding and a proven commercial and defense foundation to deploy solutions and deliver insights with unrivaled speed, scale and cost effectiveness. Maxar’s 4,400 team members in over 20 global locations are inspired to harness the potential of space to help our customers create a better world. Maxar trades on the New York Stock Exchange and Toronto Stock Exchange as MAXR. For more information, visit www.maxar.com.

Forward-Looking Statements

Certain statements and other information included in this release constitute "forward-looking information" or "forward-looking statements" (collectively, "forward-looking statements") under applicable securities laws. Statements including words such as "may", "will", "could", "should", "would", "plan", "potential", "intend", "anticipate", "believe", "estimate" or "expect" and other words, terms and phrases of similar meaning are often intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. Forward-looking statements involve estimates, expectations, projections, goals, forecasts, assumptions, risks and uncertainties, as well as other statements referring to or including forward-looking information included in this presentation.

Forward-looking statements are subject to various risks and uncertainties which could cause actual results to differ materially from the anticipated results or expectations expressed in this presentation. As a result, although management of the Company believes that the expectations and assumptions on which such forward-looking statements are based are reasonable, undue reliance should not be placed on the forward-looking statements because the Company can give no assurance that they will prove to be correct. The risks that could cause actual results to differ materially from current expectations include, but are not limited to, the risk factors and other disclosures about the Company and its business included in the Company's continuous disclosure materials filed from time to time with U.S. securities and Canadian regulatory authorities, which are available online under the Company's EDGAR profile at www.sec.gov, under the Company's SEDAR profile at www.sedar.com or on the Company's website at www.maxar.com.

The forward-looking statements contained in this release are expressly qualified in their entirety by the foregoing cautionary statements. All such forward-looking statements are based upon data available as of the date of this presentation or other specified date and speak only as of such date. The Company disclaims any intention or obligation to update or revise any forward-looking statements in this presentation as a result of new information or future events, except as may be required under applicable securities legislation.

FAQ

Who is Colleen Campbell, and what is her role at Maxar?

Colleen Campbell has been appointed as Chief Marketing Officer at Maxar, focusing on global marketing and communications strategy.

What experience does Colleen Campbell bring to Maxar?

Campbell previously served as Vice President of Marketing at Alion Science and Technology and held key marketing roles at Northrop Grumman.

What are Colleen Campbell's priorities as CMO of Maxar?

Her priorities include business growth, customer retention, new market development, and enhancing corporate reputation.

How might Colleen Campbell's appointment impact Maxar's future?

Her extensive background is expected to contribute to Maxar's growth strategy and improve its marketing effectiveness.

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