Masimo and Denon Introduce White PerL™ and PerL Pro™ Earbuds, Redefining Style and Customization in Personalized Audio
Masimo (NASDAQ: MASI) and Denon have launched the White PerL and PerL Pro earbuds, promising cutting-edge personalized audio. Featuring Masimo’s Adaptive Acoustic Technology (AAT), these earbuds tailor sound based on individual hearing profiles, enhancing depth, detail, and clarity. Denon's legacy of audio excellence combines with Masimo's innovation for a superior listening experience. The earbuds offer active noise cancellation, social mode, and, in the Pro model, spatial audio and adaptive noise cancellation. Available now, the Denon PerL is priced at $199, and the PerL Pro at $349.
- Launch of innovative White PerL and PerL Pro earbuds combining Masimo's AAT and Denon's audio expertise.
- AAT technology provides personalized audio experiences based on individual hearing profiles.
- Denon PerL and PerL Pro offer advanced features like active noise cancellation and spatial audio.
- Competitive pricing of $199 for PerL and $349 for PerL Pro makes them accessible to a wider audience.
- Enhanced mechanical design reduces the common issue of earbuds falling off.
- The market for premium earbuds is highly competitive, posing challenges for Masimo and Denon.
- High price points may limit the target market to high-end consumers, potentially affecting sales volume.
- Potential user dependency on the Denon PerL Headphone app for optimal functionality may be a barrier.
Insights
Masimo and Denon's introduction of the White PerL™ and PerL Pro™ earbuds offers a significant leap in the personalization of audio devices. By integrating Masimo’s Adaptive Acoustic Technology™ (AAT™), these earbuds analyze the user’s hearing profile to tailor sound output, elevating the listening experience to a new level.
For investors: This technological advancement positions both companies at the forefront of the personalized audio market, showing a commitment to innovation. The technology not only enhances user experience but also may attract a dedicated customer base, particularly from audiophiles and individuals with unique hearing profiles.
Short-term: Expect an initial boost in sales due to the novelty and the unique features that differentiate these earbuds from competitors. This can lead to a temporary increase in stock value driven by market enthusiasm and consumer demand.
Long-term: Sustained success will depend on continuous innovation and effective marketing to maintain consumer interest. The integration of advanced technology could set a precedent for future products, offering a strong competitive edge.
Additionally, the premium pricing of $199 and $349 implies a high-margin product, which could positively impact the companies' revenue streams. However, success will depend on market acceptance and the perceived value of the personalized audio experience.
The collaboration merges Denon’s long-standing reputation in high-quality audio with Masimo’s technological prowess, suggesting a strategic alignment that can foster future innovations in the audio space.
The launch of Denon PerL™ and PerL Pro™ earbuds in collaboration with Masimo is a strategic move towards capturing the high-end segment of the audio market. This move leverages Denon’s established brand reputation and Masimo’s innovative technology to offer a unique value proposition.
For investors: The personalized audio market is growing, with increasing consumer demand for customized technology solutions. This product addresses a specific niche, potentially minimizing direct competition and creating a unique market space.
Benefits: The earbuds' unique selling points, such as personalized sound profiles and advanced noise cancellation, cater to an audience looking for premium, high-fidelity audio experiences. This could lead to strong brand loyalty and repeat purchases, important for sustained revenue growth.
Drawbacks: High pricing might limit the initial market to audiophiles and tech enthusiasts, possibly slowing mass-market penetration. Additionally, consumer skepticism regarding the tangible benefits of personalized audio experiences could hinder adoption rates.
Overall, this product represents a promising venture into personalized consumer electronics, aligning with current market trends towards customization and enhanced user experiences. The key to its success will be convincing consumers of the value offered by personalized audio technology.
The only earbuds on the market that analyze your hearing profile to generate truly custom sound made just for you
Denon PerL™ and PerL Pro™ (Photo: Business Wire)
The two Denon PerL models are engineered with Masimo’s proprietary Adaptive Acoustic Technology™ (AAT™) to deliver the only earbud that puts hearing personalization at the forefront of the listening experience. Masimo AAT works by detecting an individual’s inner ear response from carefully curated sound frequencies sent into the ear canal and then creating a custom hearing profile based on each individual’s hearing sensitivities – helping to enhance sound depth, detail, and clarity for a superior listening experience.
Joe Kiani, Founder and CEO of Masimo, stated, “PerL continues to propel us into a new era of personalized listening, and Masimo is proud to lead the charge. With our Adaptive Acoustic Technology integrated into Denon’s PerL earbuds, we’re not just changing the way we listen to music; we’re revolutionizing the future where every individual can enjoy sound tailored precisely to their unique hearing profile, setting a new standard for immersive audio.”
Masimo’s AAT has raised the bar to new heights for personalized audio. By harnessing Masimo’s expertise, Denon PerL goes beyond conventional audio tuning, ensuring that each user’s unique hearing profile is fully understood.
Your Music Tuned Your Way
From person to person, hearing differences impact the listening experience. Denon PerL with Masimo AAT automatically tunes the sound based upon each individual’s inner ear response to enhance sound depth, details, and clarity for a supreme personalized listening experience. The Denon PerL Headphone app for iOS and Android simplifies the creation of your personalized hearing profile through a step-by-step adjustment process. The app also allows you to adjust listening settings and change your bass and treble equalization preferences while still using your optimized hearing profile.
Elevating the Audio Experience with Denon’s Legacy of Excellence
Drawing from over a century of audio mastery, Denon ensures that both PerL models embody the brand’s signature sound superiority. By combining the brand’s renowned signature spacious and vivid sound with Masimo’s cutting-edge technology, Denon PerL offers unmatched depth, detail, and clarity every session.
Unparalleled Versatility and Functionality
In addition to personalized sound, the Denon PerL earbuds boast an array of features designed to adapt to the user’s lifestyle seamlessly. One of the problems with many earbuds is that they easily fall off the ear. This problem has been substantially reduced due to Denon PerL’s unique mechanical design.
Whether immersing oneself in music with active noise cancellation or staying connected to the surroundings with social mode, Denon PerL has features to accommodate a variety of lifestyles. Enjoy advanced functions with Denon PerL Pro such as spatial audio, which creates a more immersive surround sound atmosphere in a compact and comfortable format, and adaptive active noise cancellation that dynamically adjusts to each user’s environment.
Discover the power of truly personalized listening, as Denon redefines the audio experience. The new color of Denon PerL and Denon PerL Pro is now available at www.Denon.com for
@Masimo | #Masimo
About Denon
Denon, a leading manufacturer of premium audio equipment, is dedicated to delivering the ultimate listening experience to music lovers worldwide. Since 1910, Denon has been at the forefront of technological advancements in audio engineering, setting the standard for high-quality sound systems that are built to last and cater to the diverse needs of music enthusiasts, from audiophiles to casual listeners. For more information, visit Denon.com.
About Masimo
Masimo (NASDAQ: MASI) is a global medical technology company that develops and produces a wide array of industry-leading monitoring technologies, including innovative measurements, sensors, patient monitors, and automation and connectivity solutions. In addition, Masimo Consumer Audio is home to eight legendary audio brands, including Bowers & Wilkins, Denon, Marantz, and Polk Audio. Our mission is to improve life, improve patient outcomes, and reduce the cost of care. Masimo SET® Measure-through Motion and Low Perfusion™ pulse oximetry, introduced in 1995, has been shown in over 100 independent and objective studies to outperform other pulse oximetry technologies.1 Masimo SET® has also been shown to help clinicians reduce severe retinopathy of prematurity in neonates,2 improve CCHD screening in newborns3 and, when used for continuous monitoring with Masimo Patient SafetyNet™ in post-surgical wards, reduce rapid response team activations, ICU transfers, and costs.4-7 Masimo SET® is estimated to be used on more than 200 million patients in leading hospitals and other healthcare settings around the world,8 and is the primary pulse oximetry at 9 of the top 10 hospitals as ranked in the 2022-23
- Published clinical studies on pulse oximetry and the benefits of Masimo SET® can be found on our website at http://www.masimo.com. Comparative studies include independent and objective studies which are comprised of abstracts presented at scientific meetings and peer-reviewed journal articles.
- Castillo A et al. Prevention of Retinopathy of Prematurity in Preterm Infants through Changes in Clinical Practice and SpO2 Technology. Acta Paediatr. 2011 Feb;100(2):188-92.
- de-Wahl Granelli A et al. Impact of pulse oximetry screening on the detection of duct dependent congenital heart disease: a Swedish prospective screening study in 39,821 newborns. BMJ. 2009;Jan 8;338.
- Taenzer A et al. Impact of pulse oximetry surveillance on rescue events and intensive care unit transfers: a before-and-after concurrence study. Anesthesiology. 2010:112(2):282-287.
- Taenzer A et al. Postoperative Monitoring – The Dartmouth Experience. Anesthesia Patient Safety Foundation Newsletter. Spring-Summer 2012.
- McGrath S et al. Surveillance Monitoring Management for General Care Units: Strategy, Design, and Implementation. The Joint Commission Journal on Quality and Patient Safety. 2016 Jul;42(7):293-302.
- McGrath S et al. Inpatient Respiratory Arrest Associated With Sedative and Analgesic Medications: Impact of Continuous Monitoring on Patient Mortality and Severe Morbidity. J Patient Saf. 2020 14 Mar. DOI: 10.1097/PTS.0000000000000696.
- Estimate: Masimo data on file.
- http://health.usnews.com/health-care/best-hospitals/articles/best-hospitals-honor-roll-and-overview.
Forward-Looking Statements
This press release includes forward-looking statements as defined in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, in connection with the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, among others, statements regarding the potential effectiveness of Masimo AAT™ and its incorporation into the two Denon PerL models. These forward-looking statements are based on current expectations about future events affecting us and are subject to risks and uncertainties, all of which are difficult to predict and many of which are beyond our control and could cause our actual results to differ materially and adversely from those expressed in our forward-looking statements as a result of various risk factors, including, but not limited to: risks related to our belief that Masimo's unique technologies, including AAT, as well as the incorporation of such technologies into Denon Perl Models, contribute to better listening experience; risks related to our belief that Masimo noninvasive medical breakthroughs provide cost-effective solutions and unique advantages; risks related to COVID-19; as well as other factors discussed in the "Risk Factors" section of our most recent reports filed with the Securities and Exchange Commission ("SEC"), which may be obtained for free at the SEC's website at www.sec.gov. Although we believe that the expectations reflected in our forward-looking statements are reasonable, we do not know whether our expectations will prove correct. All forward-looking statements included in this press release are expressly qualified in their entirety by the foregoing cautionary statements. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of today's date. We do not undertake any obligation to update, amend or clarify these statements or the "Risk Factors" contained in our most recent reports filed with the SEC, whether as a result of new information, future events or otherwise, except as may be required under the applicable securities laws.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240516300869/en/
Media Contact:
Masimo
Matt Whewell
720-838-0691
Matt.whewell@masimo.com
Source: Masimo
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