Shaun White Launches Inaugural Season For The Snow League In Partnership With Leading Global Hospitality Platform Marriott Bonvoy
The Snow League, the first professional winter sports league dedicated to snowboarding and skiing launched by Shaun White, has announced a partnership with Marriott Bonvoy as its official hotel and loyalty partner for the inaugural season. The league will debut at Aspen Snowmass on March 7-8, 2025.
As part of the collaboration, Marriott Bonvoy has launched four Moments experiences for the Aspen Snowmass competition, which members can redeem with points. These packages include private mountain experiences with White, VIP access to the Marriott Bonvoy suite, and three-night stays at W Aspen. The partnership will also provide league athletes with access to Marriott Bonvoy's hotel brands and experiences during Season One competitions, along with championship parties and other activations.
La Snow League, la prima lega professionale di sport invernali dedicata allo snowboard e allo sci lanciata da Shaun White, ha annunciato una partnership con Marriott Bonvoy come suo ufficiale partner alberghiero e di fedeltà per la stagione inaugurale. La lega farà il suo debutto ad Aspen Snowmass il 7-8 marzo 2025.
Come parte della collaborazione, Marriott Bonvoy ha lanciato quattro esperienze Moments per la competizione di Aspen Snowmass, che i membri possono riscattare con punti. Questi pacchetti includono esperienze private in montagna con White, accesso VIP alla suite Marriott Bonvoy e soggiorni di tre notti presso W Aspen. La partnership fornirà anche agli atleti della lega accesso ai marchi e alle esperienze alberghiere di Marriott Bonvoy durante le competizioni della Prima Stagione, insieme a feste di campionato e altre attivazioni.
La Liga de la Nieve, la primera liga profesional de deportes de invierno dedicada al snowboard y al esquí fundada por Shaun White, ha anunciado una asociación con Marriott Bonvoy como su socio hotelero y de lealtad oficial para la temporada inaugural. La liga debutará en Aspen Snowmass el 7 y 8 de marzo de 2025.
Como parte de la colaboración, Marriott Bonvoy ha lanzado cuatro experiencias Moments para la competencia de Aspen Snowmass, que los miembros pueden canjear con puntos. Estos paquetes incluyen experiencias privadas en la montaña con White, acceso VIP a la suite de Marriott Bonvoy y estancias de tres noches en W Aspen. La asociación también proporcionará a los atletas de la liga acceso a las marcas hoteleras y experiencias de Marriott Bonvoy durante las competiciones de la Temporada Uno, junto con fiestas de campeonato y otras activaciones.
눈 리그, 스노보드와 스키를 위해 숀 화이트가 개설한 첫 번째 전문 겨울 스포츠 리그가 첫 시즌의 공식 호텔 및 로열티 파트너로 메리어트 본보이와 파트너십을 체결했다고 발표했습니다. 이 리그는 2025년 3월 7-8일 아스펜 스노우마스에서 첫선을 보일 예정입니다.
협력의 일환으로, 메리어트 본보이는 아스펜 스노우마스 대회를 위한 4개의 Moments 경험을 출시했으며, 회원들은 포인트로 이를 교환할 수 있습니다. 이 패키지에는 화이트와의 개인 산악 경험, 메리어트 본보이 스위트에 대한 VIP 접근, W 아스펜에서의 3박 숙박이 포함되어 있습니다. 파트너십은 또한 시즌 1 대회 동안 리그 선수들에게 메리어트 본보이의 호텔 브랜드 및 경험에 대한 접근과 함께 챔피언십 파티 및 기타 활성화 이벤트를 제공합니다.
La Ligue de la Neige, la première ligue professionnelle de sports d'hiver dédiée au snowboard et au ski lancée par Shaun White, a annoncé un partenariat avec Marriott Bonvoy en tant que partenaire hôtelier et de fidélité officiel pour la saison inaugurale. La ligue fera ses débuts à Aspen Snowmass les 7 et 8 mars 2025.
Dans le cadre de cette collaboration, Marriott Bonvoy a lancé quatre expériences Moments pour la compétition d'Aspen Snowmass, que les membres peuvent échanger avec des points. Ces forfaits comprennent des expériences privées en montagne avec White, un accès VIP à la suite Marriott Bonvoy, et des séjours de trois nuits au W Aspen. Le partenariat fournira également aux athlètes de la ligue un accès aux marques hôtelières et aux expériences de Marriott Bonvoy pendant les compétitions de la Saison Un, ainsi que des fêtes de championnat et d'autres activations.
Die Snow League, die erste professionelle Wintersportliga, die dem Snowboarden und Skifahren gewidmet ist und von Shaun White ins Leben gerufen wurde, hat eine Partnerschaft mit Marriott Bonvoy als ihrem offiziellen Hotel- und Treuepartner für die erste Saison bekannt gegeben. Die Liga wird am 7. und 8. März 2025 in Aspen Snowmass ihr Debüt geben.
Im Rahmen der Zusammenarbeit hat Marriott Bonvoy vier Moments-Erlebnisse für den Wettbewerb in Aspen Snowmass gestartet, die Mitglieder mit Punkten einlösen können. Diese Pakete umfassen private Berg-Erlebnisse mit White, VIP-Zugang zur Marriott Bonvoy-Suite und dreitägige Aufenthalte im W Aspen. Die Partnerschaft wird den Athleten der Liga auch den Zugang zu den Hotelmarken und Erlebnissen von Marriott Bonvoy während der Wettbewerbe der ersten Saison ermöglichen, sowie zu Meisterschaftspartys und weiteren Aktivitäten.
- Partnership with established global hospitality platform enhances brand visibility
- Creation of exclusive VIP experiences can generate additional revenue through points redemption
- Access to Marriott's extensive network of ski resorts worldwide
- None.
The exclusive collaboration will bring passionate snowboarders and skiers closer to the world's best athletes and offer personal experiences with White
The new league, launched by White, will kick off in Aspen Snowmass March 7-8, 2025, featuring elite athletes, state-of-the-art venues, and a competition format designed to captivate audiences both in person and globally.
"We are excited to partner with Marriott Bonvoy as a founding sponsor of our new league," said Omer Atesmen, CEO of The Snow League. "Marriott Bonvoy's dedication to creating exceptional experiences worldwide aligns perfectly with our vision for this league, and we look forward to working together to inspire fans and athletes around the world."
With a legacy of delivering exceptional guest experiences, Marriott Bonvoy is poised to elevate The Snow League's debut season through premium hospitality offerings, enhanced fan experiences, and initiatives that celebrate the vibrant culture of snowboarding and freeskiing. Marriott Bonvoy recently launched four Marriott Bonvoy Moments experiences for the Aspen Snowmass competition that members can redeem with points earned from travel and everyday activities. Each package includes a private mountain experience with White, VIP access to the Marriott Bonvoy suite to watch the inaugural Snow League competition, a three-night stay at
"The Snow League is set to be the next global sports phenomenon and Marriott Bonvoy members will have unparalleled access to its debut season," said Peggy Roe, Executive Vice President and Chief Customer Officer, Marriott International. "Travel brings fans closer to the action, whether that is music, culinary, adventure, or sports. Marriott Bonvoy's mission is to provide our members with access unlike any other and we know this partnership with Shaun and The Snow League will be unforgettable."
In addition to exclusive access to Snow League events, Marriott Bonvoy will be offering league athletes opportunities to experience Marriott Bonvoy's incredible collection of hotel brands and experiences during Season One competitions and co-hosting Championship parties and other activations throughout the season.
Snow sports enthusiasts looking to stay close to the action all winter long can explore Marriott Bonvoy's incredible portfolio of ski resorts around the world found here.
ABOUT THE SNOW LEAGUE
Launched in June 2024, The Snow League is the first professional winter sports league entirely dedicated to snowboarding and freeskiing. Founded by three-time Olympic gold medal winning snowboarder and entrepreneur Shaun White, the league's first season will feature a four-event global competition format, with the inaugural competition kicking off at Aspen Snowmass' Buttermilk Mountain in March 2025, and continuing at top winter resorts worldwide. The first season will feature men's and women's snowboard halfpipe competitions at all four events. Freeskiing will be introduced during the league's second event in late 2025, and will be included in all future events. Athletes will compete to accumulate points based on their results from each event to be tallied together at the end of the season to crown The Snow League World Champion. The Snow League is represented by Range Sports to advise on its media rights and commercial partnerships strategy and execution
NBC Sports and Peacock will present The Snow League's inaugural event from Aspen Snowmass. NBC Sports will present the four events of the league's first season live on Peacock, with encore presentations on the NBC broadcast network. Broadcast times and location will be announced closer to the start of the competition.
For more information, please visit www.thesnowleague.com and purchase tickets to the event here. Follow The Snow League on X, Instagram, Facebook and YouTube.
ABOUT MARRIOTT BONVOY
Marriott Bonvoy, Marriott International's award-winning travel program and marketplace, gives members access to transformative, eye-opening experiences around the corner and across the globe. Marriott Bonvoy's portfolio of more than 30 extraordinary hotel brands offers renowned hospitality in the most memorable destinations in the world. Members can earn points for stays at hotels and resorts, including all- inclusive resorts and premium home rentals, as well as through everyday purchases with co-branded credit cards. Members can redeem their points for experiences including future stays, Marriott Bonvoy Moments™, or through partners for luxurious products from Marriott Bonvoy Boutiques®. With the Marriott Bonvoy app, members enjoy a level of personalization and contactless experience that allows them to travel with peace of mind. To enroll for free or for more information about Marriott Bonvoy, visit marriottbonvoy.com. To download the Marriott Bonvoy app, go here. Travelers can also connect with Marriott Bonvoy on Facebook, X, Instagram and TikTok.
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SOURCE Marriott International, Inc.
FAQ
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