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Talent Solutions Right Management Launches "The Right Way": A Human-Centered Approach to Workforce Transformation

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ManpowerGroup (NYSE: MAN) subsidiary Talent Solutions Right Management has unveiled 'The Right Way' - a strategic brand evolution focusing on human-centered workforce transformation. The new framework integrates data-driven insights, career-focused coaching, and measurable outcomes to align business strategy with workforce development.

The brand refresh includes a new visual identity featuring 'The Right Way loop' design element, modernized typography, and color palette. The company's approach is built on three solution areas: Assessment & Analytics, Executive & Leadership Coaching, and Career Transition & Outplacement.

According to Caroline Pfeiffer Marinho, SVP of Right Management Global, the reimagining aims to transform organizations through people-focused career development. The refreshed approach will be implemented across all global markets starting April 2025.

ManpowerGroup (NYSE: MAN), tramite la sua controllata Talent Solutions Right Management, ha presentato 'The Right Way' - un'evoluzione strategica del marchio incentrata sulla trasformazione della forza lavoro con un approccio umano. Il nuovo modello integra analisi basate sui dati, coaching orientato alla carriera e risultati misurabili per allineare la strategia aziendale allo sviluppo del personale.

Il restyling del brand comprende una nuova identità visiva con l'elemento grafico 'The Right Way loop', una tipografia aggiornata e una palette di colori moderna. L'approccio dell'azienda si fonda su tre aree di soluzioni: Assessment & Analytics, Executive & Leadership Coaching, e Career Transition & Outplacement.

Secondo Caroline Pfeiffer Marinho, SVP di Right Management Global, la rinnovata visione punta a trasformare le organizzazioni attraverso lo sviluppo professionale centrato sulle persone. Il nuovo approccio sarà implementato in tutti i mercati globali a partire da aprile 2025.

ManpowerGroup (NYSE: MAN), a través de su filial Talent Solutions Right Management, ha presentado 'The Right Way', una evolución estratégica de marca centrada en la transformación laboral con un enfoque humano. El nuevo marco integra conocimientos basados en datos, coaching orientado a la carrera y resultados medibles para alinear la estrategia empresarial con el desarrollo de la fuerza laboral.

La renovación de la marca incluye una nueva identidad visual con el elemento de diseño 'The Right Way loop', tipografía modernizada y una paleta de colores actualizada. El enfoque de la compañía se basa en tres áreas de solución: Assessment & Analytics, Executive & Leadership Coaching, y Career Transition & Outplacement.

Según Caroline Pfeiffer Marinho, SVP de Right Management Global, esta reinvención busca transformar las organizaciones mediante el desarrollo profesional centrado en las personas. El nuevo enfoque se implementará en todos los mercados globales a partir de abril de 2025.

ManpowerGroup(NYSE: MAN)의 자회사 Talent Solutions Right Management가 'The Right Way'라는 전략적 브랜드 진화를 발표했습니다. 이는 인간 중심의 인력 혁신에 초점을 맞춘 접근법입니다. 새로운 프레임워크는 데이터 기반 인사이트, 경력 중심 코칭, 측정 가능한 결과를 통합하여 비즈니스 전략과 인력 개발을 일치시킵니다.

브랜드 리프레시는 'The Right Way loop' 디자인 요소, 현대적인 타이포그래피, 색상 팔레트를 포함한 새로운 시각적 아이덴티티를 특징으로 합니다. 회사의 접근법은 평가 및 분석(Assessment & Analytics), 임원 및 리더십 코칭(Executive & Leadership Coaching), 경력 전환 및 아웃플레이스먼트(Career Transition & Outplacement) 세 가지 솔루션 영역으로 구성됩니다.

Right Management Global의 SVP인 Caroline Pfeiffer Marinho에 따르면, 이번 재구상은 사람 중심의 경력 개발을 통해 조직을 변화시키는 것을 목표로 합니다. 새롭게 개편된 접근법은 2025년 4월부터 전 세계 모든 시장에 적용될 예정입니다.

ManpowerGroup (NYSE : MAN), via sa filiale Talent Solutions Right Management, a dévoilé 'The Right Way' – une évolution stratégique de marque axée sur la transformation des effectifs centrée sur l'humain. Ce nouveau cadre intègre des analyses basées sur les données, un coaching orienté carrière et des résultats mesurables afin d'aligner la stratégie d'entreprise avec le développement des talents.

Le rafraîchissement de la marque inclut une nouvelle identité visuelle avec l'élément de design 'The Right Way loop', une typographie modernisée et une palette de couleurs actualisée. L'approche de l'entreprise repose sur trois domaines de solutions : Assessment & Analytics, Executive & Leadership Coaching, et Career Transition & Outplacement.

Selon Caroline Pfeiffer Marinho, SVP de Right Management Global, cette réinvention vise à transformer les organisations grâce à un développement de carrière centré sur les personnes. La nouvelle approche sera déployée sur tous les marchés mondiaux à partir d'avril 2025.

ManpowerGroup (NYSE: MAN) Tochtergesellschaft Talent Solutions Right Management hat 'The Right Way' vorgestellt – eine strategische Markenentwicklung mit Fokus auf eine menschzentrierte Transformation der Arbeitswelt. Der neue Rahmen integriert datenbasierte Erkenntnisse, karriereorientiertes Coaching und messbare Ergebnisse, um die Geschäftsstrategie mit der Personalentwicklung in Einklang zu bringen.

Das Marken-Update umfasst eine neue visuelle Identität mit dem Designelement 'The Right Way loop', modernisierte Typografie und eine aktualisierte Farbpalette. Der Ansatz des Unternehmens basiert auf drei Lösungsbereichen: Assessment & Analytics, Executive & Leadership Coaching sowie Career Transition & Outplacement.

Caroline Pfeiffer Marinho, SVP von Right Management Global, erklärt, dass die Neugestaltung darauf abzielt, Organisationen durch menschenzentrierte Karriereentwicklung zu transformieren. Der überarbeitete Ansatz wird ab April 2025 in allen globalen Märkten eingeführt.

Positive
  • Strategic brand evolution strengthens market positioning
  • Implementation of advanced technology for workforce intelligence
  • Expansion of service offerings across three comprehensive solution areas
Negative
  • None.

MILWAUKEE, April 22, 2025 /PRNewswire/ -- Talent Solutions Right Management, a global talent management provider of outplacement, coaching, and assessment solutions and part of the ManpowerGroup (NYSE: MAN) family of brands, today unveiled its strategic brand evolution, "The Right Way" – a human-centered, data-backed framework designed to align business strategy with workforce development for sustained organizational success.

The updated brand strategy emphasizes Right Management's commitment to transforming organizations through people-focused career development. At the heart of the new identity is the distinctive "The Right Way loop" – a powerful design element featuring crisp typography, and a vibrant, modernized color palette. This weaves together the Right Management name with the brand narrative, creating a unique visual symbol of purpose, positioning, and identity. The Right Way loop will become instantly recognizable across all brand touchpoints.

"Our refreshed approach is guided by the insight that there is a 'Right Way,' a human-centered, career-focused way, to help shape your workforce and empower employees to transform organizations for the future," said Caroline Pfeiffer Marinho, SVP, Right Management, Global. "This comprehensive brand reimagining goes beyond a simple visual update. It's about refining our story, messaging, and market presence to stand out and showcase our leadership in the industry. It is founded in our belief that the 'Right Way' to transform an organization is through its people; and that stellar careers create outstanding organizations."

A Human-Centered, Data-Driven Approach
Right Management's evolved approach is built on three foundational pillars:

  1. Data-Driven Insights: Advanced technology providing actionable workforce intelligence
  2. Career-Focused Coaching: Personalized development programs that nurture meaningful careers
  3. Measurable Outcomes: Creating stronger bonds between people and organizations with tangible results

These pillars support three comprehensive solution areas:

  • Assessment & Analytics: Global deployment of best-in-class assessment tools with strategic data analysis to guide talent investment decisions
  • Executive & Leadership Coaching: High-touch coaching delivered through an optimized technology platform with appropriate visibility into development journeys
  • Career Transition & Outplacement: Compassionate, comprehensive support for employees at all levels transitioning to their next career opportunity

"Our 'State of Careers' report reveals that today's employees have fundamentally reevaluated what they want from work," Karel van der Mandele, SVP, Right Management, North America noted. "They seek meaningful career journeys, coaching and development, and organizations aligned with their values. Right Management bridges the gap between engagement and long-term loyalty through human-centered solutions built on empathy and understanding."

The brand evolution strengthens Right Management's market positioning while delivering a more distinctive experience for clients, candidates, and partners. The refreshed approach will be implemented across all global markets starting this month.

For more information about Right Management's evolved approach, visit mpgtalentsolutions.com/en/our-brands/right-management and right.com/en

ABOUT TALENT SOLUTIONS RIGHT MANAGEMENT
Talent Solutions combines our leading global offerings – RPO, TAPFIN-MSP and Right Management – to help organizations address their complex workforce needs. Talent Solutions leverages our deep industry expertise and understanding of what talent wants to provide end-to-end, data-driven capabilities across the talent lifecycle. From talent attraction and acquisition to upskilling, development and retention, we provide seamless delivery, leveraging best-in-class technology and extensive workforce insights across multiple countries at scale. Right Management, part of the ManpowerGroup® family of brands – including Manpower and Experis – is our global talent management offering for outplacement, career management and leader development solutions.

For more information, visit right.com, or follow us on LinkedIn and Facebook.

ABOUT MANPOWERGROUP
ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, and Talent Solutions – creates substantially more value for candidates and clients across more than 70 countries and territories and has done so for more than 75 years. We are recognized consistently for our diversity – as a best place to work for Women, Inclusion, Equality, and Disability, and in 2025 ManpowerGroup was named one of the World's Most Ethical Companies for the 16th time – all confirming our position as the brand of choice for in-demand talent. 

For more information, visit www.manpowergroup.com, or follow us on LinkedIn, Facebook, and Bluesky.

 

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SOURCE ManpowerGroup

FAQ

What is The Right Way framework launched by ManpowerGroup's Right Management in 2025?

The Right Way is a human-centered, data-backed framework that aligns business strategy with workforce development, focusing on data-driven insights, career-focused coaching, and measurable outcomes.

What are the three main solution areas in Right Management's new brand strategy?

The three solution areas are Assessment & Analytics, Executive & Leadership Coaching, and Career Transition & Outplacement services.

When will ManpowerGroup (MAN) implement The Right Way brand evolution globally?

The refreshed approach will be implemented across all global markets starting April 2025.

What are the three foundational pillars of Right Management's evolved approach?

The three pillars are Data-Driven Insights for workforce intelligence, Career-Focused Coaching for personalized development, and Measurable Outcomes for creating stronger organizational bonds.
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