Macy's Inc. - M STOCK NEWS

Bloomingdale's has officially launched its holiday season campaign, titled Best Holiday Ever, celebrating its 150th anniversary. Starting with a window display unveiling on November 17, the flagship store will showcase festive elements and host a performance by Billy Porter. Various in-store and digital events will include breakfast with Santa, exclusive shopping experiences, and collaborations with notable figures like Ayesha Curry. The campaign also supports charitable efforts, partnering with organizations like No Kid Hungry and the Child Mind Institute.

Macy’s will bring back beloved holiday traditions, including visits from Santa Claus and iconic holiday displays, across various locations including Chicago, New York, Philadelphia, and San Francisco. The festive season kicks off with the lighting of the 115th annual Great Tree in Chicago on November 5. The Macy’s Santaland digital experience returns, allowing children nationwide to interact with Santa virtually. Reservations will be required for in-store Santa visits. The holiday activities are set to delight families and continue the retail giant's long-standing tradition of joyous celebrations.

Bloomingdale's has announced the opening of its second "Bloomie's" store on November 17, 2022, at Westfield Old Orchard Mall, Chicago. This 51,000 square-foot store offers a curated shopping experience with a focus on top brands and innovative services. Bloomie's will feature men's and women's fashion, home collections, and a new restaurant, bCafé. To celebrate its launch, Bloomie's will host "10 Days of Bloomie's" with various events and collaborations, including a partnership with No Kid Hungry. The store aims to enhance the shopping experience through personalized customer service.

Macy's, in collaboration with VeeFriends, is launching a limited series of collectible plush and vinyl characters created by Gary Vaynerchuk. Available from October 17, the collection can be pre-ordered at Macy's stores and online. Prices range from $9.99 to $29.99. Each figure features a QR code linking to 3D animated content. Vaynerchuk's characters aim to inspire positive traits in consumers. In-store appearances are scheduled for Chicago and New York City on October 17 and 21, respectively, with NFT token holders receiving a complimentary figure.

Bloomingdale's is continuing its commitment to breast cancer awareness by launching its annual Pink Campaign as part of its 150th Anniversary. On October 8, the retailer will host PINK Yoga and PINK Parties across select stores, aiming to raise awareness and funds for The Breast Cancer Research Foundation and The Tutu Project. Over 18 years, Bloomingdale's has raised over $16 million for breast cancer initiatives. The campaign also includes the Give Pink, Get More program, offering rewards for Bloomingdale's credit cardholders who contribute.

Macy's has launched a curated digital marketplace on macys.com, enhancing its e-commerce offerings with over 400 new brands across more than 20 product categories. This initiative reflects Macy's commitment to providing a seamless shopping experience while integrating third-party sellers into its platform. Key categories include apparel, beauty, electronics, and home goods. The marketplace aims to elevate customer experience and support sustainable, diverse brands, with 20% of sellers being from underrepresented enterprises.

To begin the holiday season, Macy’s and Toys“R”Us have unveiled Geoffrey’s 2022 Hot Toy List. The list features 100 top toys including brands like Barbie, LEGO, and Disney, and will be available at all Macy’s stores starting October 15. Highlighted events and a sweepstakes will run from September 26 to October 6 to enhance the shopping experience.

Macy’s, Inc. announced plans to hire over 41,000 seasonal positions for the upcoming holiday season across its stores and supply chain locations. This figure aligns with prior years, ensuring a consistent job market. The hiring process is streamlined, allowing applications to take just five minutes and job offers to be made within 48 hours. Seasonal positions could lead to permanent roles, as evidenced by 10,300 seasonal colleagues being converted last year. Macy’s emphasizes competitive pay starting at $15 per hour and various benefits.

On its 150th anniversary, Bloomingdale's launches b the change, a new platform for social purpose and sustainability. It introduces the Bloomingdale's x FIT Sustainable Innovation Fund in partnership with the Fashion Institute of Technology (FIT), aiming to enhance sustainability and support youth initiatives. The platform comprises three pillars: b sustainable, b inclusive, and b the future, focusing on resource conservation, equity, and mental health advocacy. The retailer aims to raise $2 million for philanthropic partners through events this September.