Sunbelt Rentals Powers Sustainability at Tortuga Music Festival with Expanded Onsite Innovations
Sunbelt Rentals is enhancing its sustainability initiatives at the 2025 Rock the Ocean's Tortuga Music Festival in Fort Lauderdale, FL (April 4-6). As title sponsor of the Conservation Village, the company is implementing comprehensive low-emission equipment solutions including:
- Battery Energy Storage Systems (BESS)
- Solar-powered light towers
- Amber lighting for sea turtle protection
- Ground protection mats
The festival's environmental impact in 2024 was significant, eliminating over 170,000 single-use plastic cups and 126,000 plastic bottles, reducing waste by more than 80%. According to Karen Beadle, SVP of Sustainability, Sunbelt's business model supports the sharing economy while providing access to lower-emitting equipment. The Conservation Village will feature interactive exhibits focused on marine conservation, aligning with consumer preferences as 70% of fans are more likely to support environmentally conscious brands.
Sunbelt Rentals sta potenziando le sue iniziative di sostenibilità al Rock the Ocean's Tortuga Music Festival del 2025 a Fort Lauderdale, FL (4-6 aprile). In qualità di sponsor principale del Conservation Village, l'azienda sta implementando soluzioni complete di attrezzature a basse emissioni, tra cui:
- Sistemi di accumulo di energia a batteria (BESS)
- Torri di illuminazione alimentate a energia solare
- Illuminazione ambra per la protezione delle tartarughe marine
- Tappetini di protezione per il suolo
L'impatto ambientale del festival nel 2024 è stato significativo, con l'eliminazione di oltre 170.000 bicchieri di plastica monouso e 126.000 bottiglie di plastica, riducendo i rifiuti di oltre l'80%. Secondo Karen Beadle, SVP di Sostenibilità, il modello di business di Sunbelt supporta l'economia della condivisione, fornendo al contempo accesso a attrezzature a basse emissioni. Il Conservation Village presenterà esposizioni interattive focalizzate sulla conservazione marina, allineandosi con le preferenze dei consumatori, poiché il 70% dei fan è più propenso a supportare marchi ecologicamente responsabili.
Sunbelt Rentals está mejorando sus iniciativas de sostenibilidad en el Rock the Ocean's Tortuga Music Festival de 2025 en Fort Lauderdale, FL (4-6 de abril). Como patrocinador principal de la Conservation Village, la empresa está implementando soluciones integrales de equipos de bajas emisiones, que incluyen:
- Sistemas de Almacenamiento de Energía de Batería (BESS)
- Torres de luz alimentadas por energía solar
- Iluminación ámbar para la protección de las tortugas marinas
- Alfombrillas de protección del suelo
El impacto ambiental del festival en 2024 fue significativo, eliminando más de 170,000 vasos de plástico de un solo uso y 126,000 botellas de plástico, reduciendo los residuos en más del 80%. Según Karen Beadle, SVP de Sostenibilidad, el modelo de negocio de Sunbelt apoya la economía colaborativa mientras proporciona acceso a equipos de bajas emisiones. La Conservation Village contará con exhibiciones interactivas centradas en la conservación marina, alineándose con las preferencias de los consumidores, ya que el 70% de los aficionados es más propenso a apoyar marcas ambientalmente responsables.
Sunbelt Rentals는 2025년 Rock the Ocean's Tortuga Music Festival에서 지속 가능성 이니셔티브를 강화하고 있습니다. 플로리다주 포트 로더데일에서 (4월 4-6일) Conservation Village의 타이틀 스폰서로서 회사는 다음과 같은 포괄적인 저배출 장비 솔루션을 구현하고 있습니다:
- 배터리 에너지 저장 시스템 (BESS)
- 태양광 조명 타워
- 바다 거북 보호를 위한 앰버 조명
- 지면 보호 매트
Sunbelt Rentals renforce ses initiatives de durabilité lors du Rock the Ocean's Tortuga Music Festival de 2025 à Fort Lauderdale, FL (4-6 avril). En tant que sponsor principal du Conservation Village, l'entreprise met en œuvre des solutions complètes d'équipements à faibles émissions, notamment :
- Systèmes de stockage d'énergie par batterie (BESS)
- Tours d'éclairage alimentées par énergie solaire
- Éclairage ambre pour la protection des tortues marines
- Tapis de protection du sol
L'impact environnemental du festival en 2024 a été significatif, éliminant plus de 170 000 gobelets en plastique à usage unique et 126 000 bouteilles en plastique, réduisant les déchets de plus de 80%. Selon Karen Beadle, SVP de la durabilité, le modèle commercial de Sunbelt soutient l'économie de partage tout en offrant un accès à des équipements à faibles émissions. Le Conservation Village présentera des expositions interactives axées sur la conservation marine, en accord avec les préférences des consommateurs, car 70% des fans sont plus susceptibles de soutenir des marques soucieuses de l'environnement.
Sunbelt Rentals verstärkt seine Nachhaltigkeitsinitiativen beim Rock the Ocean's Tortuga Music Festival 2025 in Fort Lauderdale, FL (4.-6. April). Als Hauptsponsor des Conservation Village implementiert das Unternehmen umfassende Lösungen für emissionsarme Geräte, darunter:
- Batterie-Energiespeichersysteme (BESS)
- Solarbetriebene Lichtmasten
- Bernsteinbeleuchtung zum Schutz der Meeresschildkröten
- Bodenschutzmatten
Die Umweltauswirkungen des Festivals im Jahr 2024 waren erheblich, da über 170.000 Einwegplastikbecher und 126.000 Plastikflaschen beseitigt wurden, wodurch der Abfall um mehr als 80% reduziert wurde. Laut Karen Beadle, SVP für Nachhaltigkeit, unterstützt das Geschäftsmodell von Sunbelt die Sharing Economy und bietet gleichzeitig Zugang zu emissionsarmen Geräten. Das Conservation Village wird interaktive Ausstellungen zur Meereskonservierung präsentieren, die den Verbraucherpräferenzen entsprechen, da 70% der Fans eher umweltbewusste Marken unterstützen.
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"Our business model inherently supports the sharing economy, providing our customers access to lower-emitting equipment and innovative solutions that help them achieve their sustainability goals," said Karen Beadle, SVP of Sustainability at Sunbelt Rentals. "We are proud to work with Tortuga Music Festival and support their mission of ocean conservation and demonstrate how rental instead of ownership can be a force for positive environmental change."
Expanding the Impact Onsite
This year, Sunbelt Rentals is bringing a comprehensive suite of low-emission equipment to Tortuga, designed to minimize environmental impact while powering a premium fan experience. These include:
- Battery Energy Storage Systems (BESS) to reduce diesel generator usage
- Solar-powered light towers with zero emissions
- Amber lighting filters to protect from disorienting sea turtle hatchlings
- Ground protection mats to preserve sand and nesting areas
Fans Can Join the Movement
Festivalgoers can engage directly at Rock the Ocean's Conservation Village Powered by Sunbelt, where interactive exhibits highlight marine conservation efforts and everyday ways fans can protect ocean ecosystems.
Throughout the event, Sunbelt Rentals will display messaging highlighting the festival's dedication to environmental stewardship—reinforcing a message that resonates with fans:
A Shared Commitment to Conservation
Set against
"Sunbelt has become the perfect partner to power what we're building at Rock The Ocean's Conservation Village," said Chris Stacey, Founder of Rock the Ocean's Tortuga Music Festival. "They share our passion for protecting the planet, and their sustainable approach to events makes them a natural fit."
To learn more about Sunbelt Rentals and its commitment to providing innovative solutions that support sustainability goals, visit our website here. For more information about Rock The Ocean, please visit https://www.rocktheocean.com/.
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