Lantronix Selects Redtree Solutions Ltd to Serve as a Manufacturer’s Rep for Its Open-Q Family of Embedded Compute Solutions in EMEA
Lantronix (NASDAQ: LTRX) has announced a strategic partnership with Redtree Solutions, EMEA's largest manufacturer representative, to distribute its Open-Q™ embedded compute System-on-Module (SOM) and Development Kit solutions across Europe, the Middle East and Africa.
The partnership aims to expand Lantronix's market presence in EMEA by providing broader access to their advanced SOMs and Development kits, which offer developers the fastest, easiest, and most cost-effective path for product creation. Kurt Hoff, VP of Global Sales & Marketing at Lantronix, emphasized that this alliance will help meet the growing demand for cost-effective embedded compute development solutions.
Lantronix (NASDAQ: LTRX) ha annunciato una partnership strategica con Redtree Solutions, il più grande rappresentante di produttori in EMEA, per distribuire i suoi sistemi Open-Q™ embedded compute System-on-Module (SOM) e le soluzioni del Development Kit in tutta Europa, Medio Oriente e Africa.
La partnership mira ad ampliare la presenza di mercato di Lantronix in EMEA, offrendo un accesso più ampio ai loro avanzati SOM e Development Kit, che forniscono agli sviluppatori il percorso più veloce, semplice ed economico per la creazione di prodotti. Kurt Hoff, VP delle Vendite e Marketing Globale di Lantronix, ha sottolineato che questa alleanza aiuterà a soddisfare la crescente domanda di soluzioni di sviluppo embedded compute a costi contenuti.
Lantronix (NASDAQ: LTRX) ha anunciado una asociación estratégica con Redtree Solutions, el mayor representante de fabricantes en EMEA, para distribuir sus sistemas Open-Q™ embedded compute System-on-Module (SOM) y soluciones de Development Kit en toda Europa, Oriente Medio y África.
La asociación tiene como objetivo expandir la presencia de mercado de Lantronix en EMEA, proporcionando un acceso más amplio a sus avanzados SOM y Development Kits, que ofrecen a los desarrolladores el camino más rápido, fácil y rentable para la creación de productos. Kurt Hoff, VP de Ventas y Marketing Global de Lantronix, enfatizó que esta alianza ayudará a satisfacer la creciente demanda de soluciones de desarrollo de computación embebida a bajo costo.
Lantronix (NASDAQ: LTRX)는 EMEA 최대의 제조업체 대표인 Redtree Solutions와 전략적 파트너십을 체결하고, 유럽, 중동 및 아프리카 전역에 Open-Q™ 임베디드 컴퓨트 시스템 온 모듈 (SOM) 및 개발 키트 솔루션을 배포한다고 발표했습니다.
이번 파트너십은 Lantronix의 EMEA 시장 존재감을 확대하고, 개발자들에게 제품 개발을 위한 가장 빠르고 간편하며 비용 효율적인 경로를 제공하는 고급 SOM 및 개발 키트에 대한 폭넓은 접근을 제공하는 것을 목표로 합니다. Lantronix의 글로벌 영업 및 마케팅 부사장인 Kurt Hoff는 이 동맹이 비용 효율적인 임베디드 컴퓨트 개발 솔루션에 대한 증가하는 수요를 충족하는 데 도움이 될 것이라고 강조했습니다.
Lantronix (NASDAQ: LTRX) a annoncé un partenariat stratégique avec Redtree Solutions, le plus grand représentant de fabricants en EMEA, pour distribuer ses systèmes Open-Q™ embedded compute System-on-Module (SOM) et ses solutions de Development Kit à travers l'Europe, le Moyen-Orient et l'Afrique.
Ce partenariat vise à élargir la présence de Lantronix sur le marché EMEA en offrant un accès plus large à leurs SOM et Development Kits avancés, qui offrent aux développeurs le chemin le plus rapide, le plus facile et le plus rentable pour la création de produits. Kurt Hoff, VP des Ventes et du Marketing Global chez Lantronix, a souligné que cette alliance aidera à répondre à la demande croissante de solutions de développement de calcul embarqué à coût réduit.
Lantronix (NASDAQ: LTRX) hat eine strategische Partnerschaft mit Redtree Solutions, dem größten Herstellervertreter in EMEA, angekündigt, um seine Open-Q™ Embedded Compute System-on-Module (SOM) und Entwicklungskit-Lösungen in ganz Europa, dem Nahen Osten und Afrika zu vertreiben.
Das Ziel der Partnerschaft ist es, die Marktpräsenz von Lantronix in EMEA zu erweitern, indem ein breiterer Zugang zu ihren fortschrittlichen SOMs und Entwicklungskits bereitgestellt wird, die Entwicklern den schnellsten, einfachsten und kostengünstigsten Weg zur Produktentwicklung bieten. Kurt Hoff, VP für Global Sales & Marketing bei Lantronix, betonte, dass diese Allianz helfen wird, der wachsenden Nachfrage nach kosteneffizienten Embedded-Computing-Entwicklungslösungen gerecht zu werden.
- Strategic expansion into EMEA market through largest manufacturer representative
- Enhanced distribution network for Open-Q products
- Access to Redtree's extensive customer relationships
- None.
IRVINE, Calif., Feb. 26, 2025 (GLOBE NEWSWIRE) -- Lantronix Inc. (NASDAQ: LTRX), a global leader of compute and connectivity for IoT solutions enabling AI Edge Intelligence, today announced a strategic partnership with Redtree Solutions, the largest manufacturer representative in EMEA, to represent its Open-Q™ embedded compute System-on-Module (SOM) and Development Kit solutions throughout Europe, the Middle East and Africa (EMEA).
Designed to broaden Lantronix’s market presence in EMEA, this relationship expands access to Lantronix’s advanced SOMs and Development kits, which provide the fastest, easiest and most cost-effective path for developers to create ground-breaking products.
“In response to the growing demand for cost-effective embedded compute development solutions, we are delighted to add Redtree Solutions to our network of trusted partners and are excited about growing our business with them in EMEA,” said Kurt Hoff, VP of Global Sales & Marketing at Lantronix.
“By leveraging Redtree Solutions’ embedded connect expertise and expansive customer relationships, this alliance is poised to accelerate the adoption of Lantronix’s Open-Q solutions across EMEA,” Hoff added. “This relationship represents a significant milestone in Lantronix’s ongoing commitment to deliver innovative solutions throughout EMEA and the world at large.”
“We are pleased to partner with Lantronix and add the immense value in offering Lantronix’s world-class embedded compute solutions to our mutual customers,” said Steve Judge, president of Redtree Solutions. “This collaboration aligns perfectly with our mission to deliver leading-edge technologies that enable our customers to innovate, differentiate and speed breakthrough solutions to market.”
About Redtree Solutions Ltd.
Redtree Solutions, founded in 2006 and now a group company within Crest Holding BV, is the largest Pan-European representative company in the Semiconductor Industry. It has greater than 48 people at your service, speak local languages, and cover more than 20 countries across EMEA, with more than 500 active customers from the Electronic Industry. Redtree invests in next-generation technologies for the benefit of its customers’ success. Its application team is devoted to helping customers find the most optimized architecture for their electronic systems use cases, with the help of our partners’ solutions and expertise.
About Lantronix
Lantronix Inc. is a global leader of compute and connectivity IoT solutions that target high-growth markets, including Smart Cities, Enterprise and Transportation. Lantronix’s products and services empower companies to succeed in the growing IoT markets by delivering customizable solutions that enable AI Edge Intelligence. Lantronix’s advanced solutions include Intelligent Substations infrastructure, Infotainment systems and Video Surveillance, supplemented with advanced Out-of-Band Management (OOB) for Cloud and Edge Computing.
For more information, visit the Lantronix website.
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FAQ
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