Life Time Announces Australian Activewear Brand LSKD as Exclusive Apparel Brand for Women's Coaches, Instructors and Trainers
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Partnership includes exclusive merchandise, event experiences and pop-up shops
LSKD entered
"We are thrilled to bring the high-energy and impactful LSKD brand, apparel and vibe to Life Time in their first-of-its-kind collaboration in
In addition to being the official activewear for female Life Time team members, LSKD will sponsor Life Time's wildly popular Ignite the Night annual cardio parties, their brand ambassadors will host pop-up shops and event experiences for members and members will receive special savings on apparel.
"We immediately saw great alignment between our respective company missions and values in the pursuit of fitness, well-being and happiness," said LSKD Founder and CEO Jason Daniel. "We're excited to work with Life Time in our first big partnership in the
LSKD, which was established in 2007, prides itself in producing high-quality, functional sportswear with a street aesthetic. The company is inspired by those who "influence style, shape the future and chase the vibe."
Life Time continues to build relationships with industry leaders in activewear and other categories. Most recently, it brought on Ten Thousand as the exclusive men's fitness training apparel brand of Life Time's Dynamic Personal Training team and its Studio Classes, and Signature Group Training Programs Signature Group Training Programs Alpha, GTX, MB36 and Ultra Fit.
About Life Time, Inc.
Life Time (NYSE: LTH) empowers people to live healthy, happy lives through its portfolio of more than 160 athletic country clubs across
About LKSD
With a mission to inspire you to 'chase the vibe' through sports, fitness, and adventure, LSKD (Loose Kid) is a global brand that prides itself on creating high quality functional sportswear with a street aesthetic. Ever since our formation in
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SOURCE Life Time, Inc.
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