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Laird Superfood Reports Fourth Quarter & FY2020 Financial Results

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Laird Superfood reported a 75% increase in net sales for Q4 2020, totaling $7.3 million, with online sales contributing 61% of total net sales. Despite this impressive growth, the company faced a net loss of $4.5 million or $0.51 per diluted share, compared to net income of $5.3 million in Q4 2019. Gross margin dropped to 20.3% from 34.7% due to increased shipping and labor costs. The company plans to leverage its cash reserves of $57.2 million for future growth initiatives in 2021.

Positive
  • Net sales increased 75% year over year, totaling $7.3 million.
  • Online sales surged 170% year over year, contributing 61% to net sales.
  • Black Friday sales grew 474% compared to the previous year.
  • The company launched seven new products, including Boost Coffee and Activate Prebiotic Daily Greens.
  • Cash reserves of $57.2 million available for growth strategies.
Negative
  • Reported a net loss of $4.5 million compared to a net income of $5.3 million in Q4 2019.
  • Gross margin decreased significantly from 34.7% to 20.3% due to higher shipping and labor costs.
  • Operating expenses rose to $6.0 million, up from $3.7 million in the previous year.

Laird Superfood, Inc. (NYSE American: LSF) (“Laird Superfood”), today reported financial results for its fourth quarter and fiscal year ended December 31, 2020.

Fourth Quarter 2020 Highlights

  • Net Sales increased to $7.3 million, an increase of 75% year over year.
  • Online sales contributed 61% of net sales, with lairdsuperfood.com sales growing 170% year over year, and subscribers growing 184%.
  • Black Friday saw single-day sales grow 474% year over year.
  • Wholesale sales contributed 37% of net sales, increasing 45% year over year, as retail door expansion reached approximately 7,100 locations.
  • Gross profit was $1.5 million and gross margin was 20.3% compared to gross profit of $1.4 million and gross margin of 34.7% in the prior year quarter.
  • Net loss attributable to common stockholders was $4.5 million, or $0.51 per diluted share, compared to net income attributable to common stockholders of $5.3 million, or $0.96 per diluted share, in the prior year period, which included a deemed contribution from the redemption of preferred stock of $7.4 million.
  • The Company’s active innovation slate included seven new product introductions, including the launch of Boost Coffee, the first ever coffee with Vitamin D from plant-based whole food sources, as well as Activate Prebiotic Daily Greens supplements, Harvest Pili Nuts and Dates, and Renew Protein.

Paul Hodge Jr., Co-founder, President and Chief Executive Officer of Laird Superfood, commented, “We finished 2020 with an exceptional fourth quarter of 75% year over year revenue growth, completing a full year that saw our revenue nearly double from 2019. Thank you to our incredible team for their tireless work in a year where flexibility and creativity was key to further penetrating the multi-billion-dollar addressable markets we are pursuing. Through all the challenges presented by the pandemic, our supply chain was intact, and we successfully delivered our high quality, innovative products to a record number of customers and consumers, including over 100,000 new customers who came straight to our online platform and over 176,000 repeat orders during the year.”

“We couldn’t be more excited to enter 2021 with considerable resources – including our enhanced senior leadership team, and with over $57.2 million in cash – to execute on our growth strategy centered on maximizing market penetration in our existing product lines, developing new products that conform to both our quality and value standards and further developing our vertically integrated business model. Mahalo to our dedicated team who achieved so much this year and stayed focused on our operating goals and true to our mission to provide healthy, sustainable plant-based products.”

For the Three Months Ended December 31, 2020

Three Months Ended December 31,

2020

 

2019

$ % of Total $ % of Total
Coffee Creamers

$ 5,191,752

71%

$ 3,397,040

81%

Hydration and Beverage Enhancing Supplements

1,006,066

14%

547,219

13%

Coffee, Tea, and Hot Chocolate Products

1,794,091

25%

620,910

15%

Other

306,357

4%

124,885

3%

Gross Sales

8,298,266

114%

4,690,054

112%

Shipping income

27,783

0%

135,209

3%

Returns and discounts

(1,024,780)

(14%)

(654,177)

(16%)

Sales, net

$ 7,301,269

100%

$ 4,171,086

100%

 
Three Months Ended December 31,

2020

 

2019

$ % of Total $ % of Total
Online

$ 4,452,666

61%

$ 2,321,968

56%

Wholesale

2,672,231

37%

1,845,083

44%

Food Service

176,372

2%

4,035

0%

Sales, net

$ 7,301,269

100%

$ 4,171,086

100%

Net sales increased 75% to $7.3 million in the fourth quarter of 2020 compared to $4.2 million in the fourth quarter of 2019. Growth in net sales in the fourth quarter of 2020 was driven primarily by a combination of growth in online and wholesale channels, primarily caused by an increase in sales volume across product lines. Black Friday single-day sales were up 474% year-over-year which also contributed to the increase of net sales.

Gross profit was $1.5 million which is slightly higher compared to the prior year period of $1.4 million. Gross margin was 20.3% of net sales in the fourth quarter of 2020, compared to 34.7% of net sales in the prior year period. The decrease in gross margin was primarily due to elevated outbound shipping costs combined with the launch of a free shipping initiative for direct online purchases made on lairdsuperfood.com, elevated labor costs as we built out our team to support our second manufacturing line, and increased co-packing and disposal costs related to the production and distribution of our liquid creamer product line.

Operating expenses were $6.0 million compared to $3.7 million in the year ago period and reflect General and Administrative expense increases of $1.7 million, primarily related to elevated personnel costs, professional fees, and insurance expense, as well as Sales and Marketing expense increases of $621,000, primarily related to elevated marketing expenses.

Loss from operations was $4.5 million in the fourth quarter of 2020, compared to a loss of $2.2 million in the prior year period.

Net loss attributable to common stockholders was $4.5 million, or $0.51 per diluted share, in the fourth quarter of 2020, compared to net income attributable to common stockholders of $5.3 million, or $0.96 per diluted share, in the prior year period, which included a deemed contribution from the redemption of preferred stock of $7.4 million.

Valerie Ells, Chief Financial Officer, commented, “We are thrilled with our net sales performance in the fourth quarter, which furthers our conviction in the strength of our brand and the compelling addressable market opportunities in front of us. We remain confident that our business is set on a path for a strong 2021. This growth will be determined by a few key successful initiatives in the coming year including, but not limited to, timely and innovative new product introductions and a continued strong online performance. We also aim to add more wholesale doors using our liquid creamer as a means for creating these opportunities. Market share and customer growth are our major priorities and this quarter demonstrated that our authentic brand, and meeting consumers where they are across our omnichannel platform, resonates with today’s consumer seeking healthy, plant-based and sustainable products.”

For the Twelve Months Ended December 31, 2020

Years Ended December 31,

2020

2019

$ % of Total $ % of Total
Coffee Creamers

$ 18,433,345

70%

$ 9,330,678

71%

Hydration and Beverage Enhancing Supplements

3,887,198

15%

2,022,269

15%

Coffee, Tea, and Hot Chocolate Products

5,961,254

23%

1,930,434

15%

Other

675,339

3%

471,097

4%

Gross Sales

28,957,136

111%

13,754,478

105%

Shipping income

248,865

1%

464,551

4%

Returns and discounts

(3,199,603)

(12%)

(1,115,301)

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FAQ

What were Laird Superfood's Q4 2020 net sales figures?

Laird Superfood's Q4 2020 net sales totaled $7.3 million, a 75% increase year over year.

How did Laird Superfood perform during Black Friday 2020?

Laird Superfood experienced a 474% increase in sales on Black Friday 2020 compared to the previous year.

What was the net loss reported by Laird Superfood in Q4 2020?

Laird Superfood reported a net loss of $4.5 million, or $0.51 per diluted share, in Q4 2020.

What contributed to Laird Superfood's gross margin decline in Q4 2020?

The gross margin declined to 20.3% from 34.7% due to elevated shipping and labor costs.

What cash reserves does Laird Superfood have for future growth?

Laird Superfood has cash reserves of $57.2 million to execute its growth strategy in 2021.

Laird Superfood, Inc.

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