La Rosa Acquires Fourth Real Estate Brokerage Franchisee with Revenue of $2.7 Million and Positive Net Income in 2022

Rhea-AI Summary

La Rosa Holdings Corp. (NASDAQ: LRHC) has announced the acquisition of a 51% interest in La Rosa Realty Premier, LLC, generating $2.7 million in revenue and positive net income in 2022. The company aims to reach an annualized revenue run rate of $100 million by the end of 2024, with plans to acquire 8 additional franchisees and explore further acquisitions in the real estate sector.

Insights

Financial Analyst

The acquisition by La Rosa Holdings Corp. of a majority interest in Realty Premier is a strategic move that could have significant implications for the company's revenue growth and market positioning. The reported $2.7 million in revenue and positive net income for Realty Premier in 2022 suggest a financially healthy acquisition target. This acquisition aligns with La Rosa's aggressive growth strategy, aiming for a $100 million annualized revenue run rate by the end of 2024. The addition of 8 franchisees to the acquisition pipeline within the next six to eight months indicates a rapid expansion plan.

From a financial perspective, the scaling of infrastructure to support quintuple the current agent count without proportional increases in costs could result in significant operational leverage. This would likely enhance both top-line and bottom-line growth, assuming successful integration and synergy realization. However, the real estate market's cyclical nature and current economic conditions could affect these projections. Investors should consider the potential for market fluctuations to impact the company's growth trajectory.

Industry Analyst

La Rosa's unique revenue share model and 100% agent commission structure position it distinctively within the real estate sector. This model could disrupt the traditional brokerage model by offering greater financial incentives and transparency for agents. The potential for attracting top talent could drive market share gains and improve service quality. However, the sustainability and profitability of such a model will depend on the company's ability to manage costs and maintain competitive service fees.

Furthermore, the company's claim of being the only publicly traded company with such an offering could provide a competitive edge, but also invites scrutiny regarding the scalability and replicability of the model by competitors. The real estate industry is experiencing increased technological integration and La Rosa's cloud-based, multi-service segments could capitalize on this trend, provided they continue to innovate and adapt to changing market demands.

Economist

The real estate sector is often seen as a bellwether for the broader economy due to its sensitivity to interest rates, consumer confidence and economic growth. La Rosa's expansion plans and innovative agent-centric model may be well-timed if the economy remains stable or improves. However, an economic downturn could lead to reduced transaction volumes and pressure on commission-based revenues.

It is also important to consider the impact of potential interest rate changes on the housing market. Higher rates could dampen demand for real estate services, while lower rates could stimulate it. La Rosa's growth strategy, while ambitious, must account for these macroeconomic factors. The company's ability to achieve its revenue target will be influenced by its adaptability to economic shifts and the real estate cycle.

Targeting $100 million of annualized revenue as a 2024 exit run rate

Celebration, FL, Dec. 20, 2023 (GLOBE NEWSWIRE) -- La Rosa Holdings Corp. (NASDAQ: LRHC) (“La Rosa” or the “Company”), a holding company for five agent-centric, technology-integrated, cloud-based, multi-service real estate segments, today announced that it has acquired a 51% interest in the Company’s franchisee - La Rosa Realty Premier, LLC (“Realty Premier”) located in Orlando, Florida.

Realty Premier generated revenue of $2.7 million and had positive net income in 2022. The franchisee provides residential and commercial real estate brokerage services. It also provides coaching and support services to agents on a fee basis.

Joe La Rosa, CEO of the Company, commented, “As stated previously, our goal is to reach an annualized revenue run rate of $100 million before the end of 2024. We have an additional 8 franchisees in the pipeline which we expect to acquire in the next six to eight months. We are also evaluating other acquisitions in the real estate sector that can further contribute to our growth. These acquisitions would contribute to both our top-line and bottom-line growth, as we believe that our current infrastructure is set up to support five times our current agent count. We believe we are disrupting the real estate industry because, to our knowledge, currently we are the only publicly traded company that offers real estate agents the option of a revenue share model or an annual fee-based model with 100% agent commissions. This flexibility, coupled with a more transparent fee structure allows us to attract top real estate talent and meaningfully scale our business. We are extremely excited about the future of our business.”    

About La Rosa Holdings Corp.

La Rosa is a holding company for five agent-centric, technology-integrated, cloud-based, multi-service real estate segments. In addition to providing person-to-person residential and commercial real estate brokerage services to the public, the Company cross-sells ancillary technology-based products and services primarily to its sales agents and the sales agents associated with their franchisees. La Rosa's business is organized based on the services they provide internally to their agents and to the public, which are residential and commercial real estate brokerage, franchising, real estate brokerage education and coaching, and property management. La Rosa has 10 La Rosa Realty corporate real estate brokerage offices located in Florida, 26 La Rosa Realty franchised real estate brokerage offices in six states in the United States and Puerto Rico. The Company's real estate brokerage offices, both corporate and franchised, are staffed with more than 2,470 licensed real estate brokers and sales associates.

For more information, please visit: https://www.larosaholdings.com.

Stay connected with La Rosa, sign up for news alerts here: larosaholdings.com/email-alerts.

Forward-Looking Statements

This press release contains forward-looking statements regarding the Company’s current expectations that are subject to various risks and uncertainties. Such statements include statements regarding the Company’s ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words. These statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Actual results could differ materially from those described in these forward-looking statements due to certain factors, including without limitation, the Company's ability to achieve profitable operations, customer acceptance of new services, the demand for the Company’s services and the Company’s customers' economic condition, the impact of competitive services and pricing, general economic conditions and other risk factors detailed in the Company's filings with the United States Securities and Exchange Commission (the "SEC”). You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the headings “Risk Factors” and elsewhere in documents that we file from time to time with the SEC. Forward-looking statements  contained in this press release are made only as of the date of the this press release, and La Rosa does not undertake any responsibility to update any forward-looking statements in this release, except as may be required by applicable law. References and links to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.

For more information, contact: info@larosaholdings.com

Investor Relations Contact:
Crescendo Communications, LLC
David Waldman/Natalya Rudman
Tel: (212) 671-1020
Email: LRHC@crescendo-ir.com

FAQ

What is the latest acquisition announced by La Rosa Holdings Corp. (NASDAQ: LRHC)?

La Rosa Holdings Corp. (NASDAQ: LRHC) has acquired a 51% interest in La Rosa Realty Premier, LLC, which generated $2.7 million in revenue and had positive net income in 2022.

What is the revenue target set by La Rosa Holdings Corp. (NASDAQ: LRHC) for 2024?

The company aims to reach an annualized revenue run rate of $100 million by the end of 2024.

What are the expansion plans of La Rosa Holdings Corp. (NASDAQ: LRHC) in the real estate sector?

La Rosa Holdings Corp. (NASDAQ: LRHC) plans to acquire 8 additional franchisees and explore further acquisitions in the real estate sector to contribute to both top-line and bottom-line growth.

What makes La Rosa Holdings Corp. (NASDAQ: LRHC) unique in the real estate industry?

The company is disrupting the real estate industry by offering real estate agents the option of a revenue share model or an annual fee-based model with 100% agent commissions, attracting top real estate talent and meaningfully scaling the business.