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LQR House Announces Marketing Partnership with the New York Cocktail Co. to Drive Awareness and Sales of Their Negroni Cocktail on CWSpirits.com

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LQR House (NASDAQ:LQR) has announced a strategic marketing partnership with The New York Cocktail Co. to promote their award-winning ready-to-drink Negroni cocktail on CWSpirits.com. The Negroni, crafted by 2023 U.S. Bartender of the Year Renato Tonelli, pays homage to Dante NYC, a historic Greenwich Village café established in 1915.

The collaboration aims to merge The New York Cocktail Co.'s expertise in premium cocktail crafting with LQR House's e-commerce capabilities. CEO Sean Dollinger highlighted the product's ability to bring New York's cocktail culture to consumers' homes, emphasizing the convenience and quality of the bottled Negroni.

LQR House (NASDAQ:LQR) ha annunciato una partnership strategica per il marketing con The New York Cocktail Co. per promuovere il loro Negroni pronto da bere, premiato, su CWSpirits.com. Il Negroni, creato dal miglior bartender degli Stati Uniti 2023, Renato Tonelli, rende omaggio a Dante NYC, un caffè storico di Greenwich Village fondato nel 1915.

La collaborazione si propone di unire l'expertise di The New York Cocktail Co. nella preparazione di cocktail premium con le capacità di e-commerce di LQR House. Il CEO Sean Dollinger ha sottolineato la capacità del prodotto di portare la cultura dei cocktail di New York nelle case dei consumatori, enfatizzando la comodità e la qualità del Negroni in bottiglia.

LQR House (NASDAQ:LQR) ha anunciado una asociación estratégica de marketing con The New York Cocktail Co. para promover su galardonado cóctel Negroni listo para beber en CWSpirits.com. El Negroni, elaborado por Renato Tonelli, el Bartender del Año 2023 en EE. UU., rinde homenaje a Dante NYC, un café histórico de Greenwich Village fundado en 1915.

La colaboración tiene como objetivo combinar la experiencia de The New York Cocktail Co. en la elaboración de cócteles premium con las capacidades de comercio electrónico de LQR House. El CEO Sean Dollinger destacó la capacidad del producto de llevar la cultura de cócteles de Nueva York a los hogares de los consumidores, enfatizando la conveniencia y la calidad del Negroni embotellado.

LQR House (NASDAQ:LQR)는 The New York Cocktail Co.와 전략적인 마케팅 파트너십을 체결하여 CWSpirits.com에서 수상 경력에 빛나는 즉석 네그로니 칵테일을 홍보한다고 발표했습니다. 2023년 미국 올해의 바텐더 레나토 토넬리가 만든 네그로니는 1915년에 설립된 역사적인 그리니치 빌리지 카페인 단테 NYC에 경의를 표합니다.

이번 협력은 The New York Cocktail Co.의 프리미엄 칵테일 제작 전문성과 LQR House의 전자 상거래 능력을 결합하는 것을 목표로 합니다. CEO 션 돌링거는 이 제품이 뉴욕의 칵테일 문화를 소비자들의 집으로 가져오는 능력을 강조하며 병에 담긴 네그로니의 편리함과 품질을 강조했습니다.

LQR House (NASDAQ:LQR) a annoncé un partenariat stratégique de marketing avec The New York Cocktail Co. pour promouvoir leur cocktail Negroni prêt à boire, primé, sur CWSpirits.com. Le Negroni, élaboré par Renato Tonelli, le barman de l'année 2023 aux États-Unis, rend hommage à Dante NYC, un café historique du Greenwich Village, fondé en 1915.

Cette collaboration vise à allier l'expertise de The New York Cocktail Co. dans la création de cocktails premium avec les capacités de commerce électronique de LQR House. Le PDG Sean Dollinger a souligné la capacité du produit à apporter la culture des cocktails de New York dans les foyers des consommateurs, tout en mettant en avant la commodité et la qualité du Negroni en bouteille.

LQR House (NASDAQ:LQR) hat eine strategische Marketingpartnerschaft mit The New York Cocktail Co. angekündigt, um ihren preisgekrönten, sofort trinkbaren Negroni-Cocktail auf CWSpirits.com zu bewerben. Der Negroni, der von Renato Tonelli, dem Bartender des Jahres 2023 in den USA, kreiert wurde, zollt Dante NYC, einem historischen Café im Greenwich Village, das 1915 gegründet wurde, Anerkennung.

Die Zusammenarbeit zielt darauf ab, das Know-how von The New York Cocktail Co. in der Herstellung von Premium-Cocktails mit den E-Commerce-Fähigkeiten von LQR House zu verbinden. CEO Sean Dollinger betonte die Fähigkeit des Produkts, die Cocktailkultur New Yorks in die Häuser der Verbraucher zu bringen, und hob die Bequemlichkeit und Qualität des in Flaschen abgefüllten Negroni hervor.

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MIAMI BEACH, FL / ACCESSWIRE / November 6, 2024 / LQR House Inc. (the "Company" or "LQR House") (NASDAQ:LQR), a niche e-commerce platform specializing in the spirits and beverage industry,is thrilled to announce a new marketing collaboration with The New York Cocktail Co., including a launch of a custom campaign highlighting their award-winning ready-to-drink cocktail Negroni, crafted by their team of New York's bartenders. This campaign will focus on driving traffic and sales for their bottled Negroni cocktail on CWSpirits.com.

According to The New York Cocktail Co., their Negroni is more than just a cocktail; it offers convenience without compromising quality, capturing the essence of the bartender-guest connection in every pour. It stands as a tribute to Dante NYC-an iconic Greenwich Village café and a landmark in New York's cocktail scene since 1915. Renato Tonelli, an Italian-American Beverage Director at Dante and the 2023 U.S. Bartender of the Year, has brought his expertise to create this spirited, herbaceous, and impeccably balanced Negroni, now bottled for The New York Cocktail Co.

Sean Dollinger, CEO of LQR House, expressed his excitement for the partnership:
"The Negroni is my go-to cocktail, so I couldn't be more excited about this product-it makes it easy to pour my favorite drink right at home. With The New York Cocktail Co., you can experience an elegant New York bar atmosphere anywhere. Whether it's a sunset aperitivo, a relaxed moment on your apartment balcony, or a refined pre-dinner drink, this Negroni brings a bit of New York's cocktail culture wherever you are."

LQR House believes that this collaboration brings together The New York Cocktail Co.'s expertise in crafting top-quality cocktails with the Company's dedication to creating standout e-commerce experiences in the spirits market. Together, they aim to introduce a new audience to this classic cocktail while celebrating its New York roots.

About LQR House Inc.

LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate the consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role in an e-commerce sector, LQR House is a marketing agency with a specialized focus on the alcohol industry. The Company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a return on investment. Backed by an influential network of over 550 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

About The New York Cocktail Co

The New York Cocktail Co. intends to capture the magic and elegance of its storied hometown through small-batch, ready-to-serve cocktails crafted by New York bartenders. Each bottle brings the quality and attention to detail of the city's finest bars into any setting, allowing patrons to enjoy expertly balanced t cocktails made with premium spirits and ingredients. Whether it's a Negroni on a city stoop or a martini on a summer evening, The New York Cocktail Co. aims to deliver a timeless bar experience, embodying the essence of New York, wherever you are.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company's current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as "may," "will," "expect," "anticipate," "aim," "estimate," "intend," "plan," "believe," "is/are likely to," "potential," "continue" or other similar expressions. Forward-looking statements contained in this press release are made only as of the date of this press release. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions, and other factors discussed in the "Risk Factors" section of the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2023, and in other reports and documents that the Company files from time to time with the United States Securities and Exchange Commission (the "SEC"). You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the headings "Risk Factors". Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results described in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2023, and in other reports and documents that the Company files from time to time with the SEC. Additional factors are discussed in the Company's filings with the SEC, which are available for review at www.sec.gov. References and links to websites have been provided as a convenience, and the information contained on such websites has not been incorporated by reference into this press release.

Investor and Media Contact:

info@lqrhouse.com

Contact Information

Sean Dollinger
CEO
info@lqrhouse.com

SOURCE: LQR House



View the original press release on accesswire.com

FAQ

What is the new marketing partnership announced by LQR House in November 2023?

LQR House announced a marketing partnership with The New York Cocktail Co. to promote and sell their ready-to-drink Negroni cocktail on CWSpirits.com.

Who crafted the Negroni cocktail for The New York Cocktail Co.?

The Negroni was crafted by Renato Tonelli, the 2023 U.S. Bartender of the Year and Italian-American Beverage Director at Dante NYC.

What is the historical significance of the Negroni cocktail being promoted by LQR?

The Negroni pays tribute to Dante NYC, an iconic Greenwich Village café and landmark in New York's cocktail scene since 1915.

Where will The New York Cocktail Co.'s Negroni be available for purchase?

The Negroni cocktail will be available for purchase on CWSpirits.com, LQR House's e-commerce platform.

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