Loop Media Goes All-In on Amazon Web Services

Rhea-AI Summary

Loop Media, Inc. has migrated its platform infrastructure to Amazon Web Services (AWS), leveraging the AWS Startups program. The migration includes the use of Amazon Relational Databases (RDS), Amazon CloudFront, and Amazon Elastic Compute Cloud (EC2). Loop Media now utilizes 35 different AWS services monthly on average, along with Multi-Channel Fulfillment (MCF) and Fulfillment by Amazon (FBA) for operational cost savings. The company expects to achieve greater efficiencies and opportunities through its partnership with AWS.

Successful migration of workloads leverages exclusive benefits through the AWS Startups program

GLENDALE, Calif.--(BUSINESS WIRE)-- Loop Media, Inc. ("Loop®") (NYSE American: LPTV), the free streaming television media company for business which provides over 2 billion video views every month via restaurants, retail businesses, office buildings, doctors’ offices, airports, bars and college campuses, announced today that Loop Media has fully migrated its platform infrastructure to Amazon Web Services (AWS), including Amazon Relational Databases (RDS) use for scalability and reliability, Amazon CloudFront for all media delivery, and Amazon Elastic Compute Cloud (EC2) for all server deployments.

The company leveraged the AWS Startups program, which focuses on helping startups succeed by offering a broad range of infrastructure services, programs, and events to support startups as they launch, grow, and scale. The expanded business relationship between Loop® and AWS includes usage of 35 different AWS services every month on average, as well as Multi-Channel Fulfillment (MCF) and Fulfillment by Amazon (FBA), which now enables Loop Media to rapidly integrate new services to the platform, while simultaneously benefiting from operational cost savings.

“Joining AWS Startups and working with AWS to better align our operational, process and efficiency objectives, has given Loop Media access to cost savings and operational structural improvements which we are starting to see bear fruit across the entire enterprise,” said Liam McCallum, Chief Product Officer of Loop Media. “As we continue to work with AWS Startups, MCF and FBA, among other services, we will obtain greater efficiencies and opportunities usually associated with billion-dollar companies,” McCallum added.

“Loop Media is exactly the type of business that AWS Startups was designed to support--from cloud storage, to database scalability, to video deliverability, to content performance, and more--our goal is to ensure startups can run like any big enterprise, but with cost savings that fit their budgets,” said Sherry Karamdashti, Head of North America Startups at AWS. “We are excited to help Loop Media take full advantage of all the exclusive benefits of our startups program, as well as our relationship with Amazon fulfillment, so they can scale and grow.”

Before its uplist to the NYSE American exchange last year, Loop Media kicked off its cloud journey in 2020 with AWS Activate, AWS's startup hub offering self-service business and technical content covering a myriad of purposeful themes, from fundraising and legal guidance to technical documentation on solutions architecture, as well as up to $100,000 in AWS credits.

About Loop Media, Inc.

Loop Media, Inc. ("Loop®") (NYSE American: LPTV) is a leading digital out of home (DOOH) TV, CTV and digital signage platform optimized for businesses, providing free music video, news, sports, and entertainment channels through its Loop TV service. Loop Media is the leading company in the U.S. licensed to stream music videos to businesses through its proprietary Loop Player.

Loop Media’s digital video content reaches millions of viewers in DOOH locations including bars/restaurants, office buildings, retail businesses, college campuses, airports and on free ad-supported TV platforms and at local gas stations on GSTV terminals in the United States.

Loop TV is fueled by one of the largest and most important short form entertainment libraries that includes music videos, movie trailers, branded content, and live performances. Loop Media’s non-music channels cover a multitude of genres and moods and include movie trailers, sports highlights, lifestyle and travel videos, viral videos and more. Loop Media’s streaming services generate revenue from advertising, sponsorships, and from subscriptions.

To learn more about Loop Media products and applications, please visit us online at Loop.tv

Follow us on social:
Instagram: @loopforbusiness
Twitter: @loopforbusiness
LinkedIn: https://www.linkedin.com/company/loopforbusiness

Safe Harbor Statement and Disclaimer

This news release includes "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including, but not limited to, Loop Media’s ability to compete in the highly competitive markets in which it operates, statements regarding Loop Media’s ability to develop talent and attract future talent, the success of strategic actions Loop Media is taking, and the impact of strategic transactions. Forward-looking statements give our current expectations, opinion, belief or forecasts of future events and performance. A statement identified by the use of forward-looking words including "will," "may," "expects," "projects," "anticipates," "plans," "believes," "estimate," "should," and certain of the other foregoing statements may be deemed forward-looking statements. Although Loop Media believes that the expectations reflected in such forward-looking statements are reasonable, these statements involve risks and uncertainties that may cause actual future activities and results to be materially different from those suggested or described in this news release. Investors are cautioned that any forward-looking statements are not guarantees of future performance and actual results or developments may differ materially from those projected. The forward-looking statements in this press release are made as of the date hereof. Loop Media takes no obligation to update or correct its own forward-looking statements, except as required by law, or those prepared by third parties that are not paid for by Loop Media. Loop Media’s SEC filings are available at www.sec.gov.

View source version on businesswire.com: https://www.businesswire.com/news/home/20231004107135/en/

Loop Media Press Contact

Jon Lindsay Phillips

Loop@PhillComm.Global

Loop Media Investor Contact

Jim Cerna, Head of Capital Markets | Loop Media

ir@loop.tv

Source: Loop Media, Inc.

FAQ

What is Loop Media, Inc.?

Loop Media, Inc. is a free streaming television media company that provides over 2 billion video views every month to various businesses and establishments.

What infrastructure has Loop Media migrated to?

Loop Media has fully migrated its platform infrastructure to Amazon Web Services (AWS), including the use of Amazon Relational Databases (RDS), Amazon CloudFront, and Amazon Elastic Compute Cloud (EC2).

What is the AWS Startups program?

The AWS Startups program is designed to help startups succeed by offering infrastructure services, programs, and events. It aims to provide startups with cost savings and operational improvements.

What services does Loop Media utilize from AWS?

Loop Media utilizes an average of 35 different AWS services every month, including Multi-Channel Fulfillment (MCF) and Fulfillment by Amazon (FBA) for operational cost savings.

What benefits does Loop Media expect from its partnership with AWS?

Loop Media expects to achieve greater efficiencies and opportunities usually associated with billion-dollar companies through its partnership with AWS.

How did Loop Media start its cloud journey with AWS?

Loop Media started its cloud journey in 2020 with AWS Activate, which provided self-service business and technical content, as well as up to $100,000 in AWS credits.