LG Display to showcase lifestyle of future with Transparent OLED at CES 2021

Rhea-AI Summary

LG Display unveiled its latest Transparent OLED technology at CES 2021, highlighting its versatility in everyday applications. The 55-inch Transparent OLED display, featuring 40% transparency, allows users to visually connect with their surroundings while viewing content. Key applications showcased include a Smart Bed that integrates entertainment and aesthetics, a sushi bar display enhancing dining experiences, and a subway train window replacement that maintains connectivity with the outside world. This innovative technology aims to revolutionize various industries including smart homes, public transport, and autonomous vehicles.

Positive

• Transparent OLED achieves 40% transparency, improving over traditional LCD displays.
• Innovative applications in smart homes, restaurants, and public transport enhance user experience.
• The company is the only global manufacturer of Transparent OLED, indicating a strong market position.

Negative

• None.

SEOUL, South Korea, Dec. 30, 2020 /PRNewswire/ -- LG Display, the world's leading innovator of display technologies, announced today brand-new Transparent OLED applications to be showcased at the upcoming all-digital CES 2021. The company has applied its cutting-edge transparent OLED displays to objects and situations that people encounter on a daily basis, thereby presenting an upgraded lifestyle of the future.

Among LG Display's most exciting and practical Transparent OLED products is a Smart Bed to be showcased in a Smart Home Zone at the company's online showroom, featuring a frame that can be moved to the foot of a bed of the user's choice. At the push of a button, the Smart Bed's 55-inch Transparent OLED display rises from its frame to show information or TV contents in various screen ratios without compromising its clear image quality that does not rely on backlights. With immersive Cinematic Sound OLED (CSO) embedded in the frame, there is also no need to clutter bedroom space with external speakers. In addition, the Smart Bed display's movable frame can easily be taken to various locations in a house to serve the diverse needs of users.

LG Display is also offering a game-changer to its customers at CES 2021 in a Restaurant Zone, where a sushi bar can utilize a 55-inch Transparent OLED display to deliver information with clear image quality while benefiting from high transparency to maintain a connection between people on both sides of the screen. As guests wait for their order, they can watch a movie or TV program, while at the same time viewing the chef preparing their food on the other side of the display. This innovative product naturally stands out more in the contactless era as it can not only act as a partition but also serve up some fun.

LG Display will additionally demonstrate how the company's 55-inch Transparent OLED display can be applied to a subway train in a Metro Zone. While on board a virtual train carriage, passengers may look outside through the transparent display that has replaced a traditional window. Its high transparency enabled by OLED means passengers can still enjoy the passing scenery while viewing clear information such as subway line maps, weather information, and other news.

"Transparent OLED is a technology that maximizes the advantages of OLED and can be used in various places in our daily lives, from stores, shopping malls, and architectural interiors to autonomous vehicles, subway trains, and aircraft," said Jong-sun Park, Senior Vice President & Head of the Commercial Business Unit at LG Display. He added, "It will grow into a next-generation display that can change the existing display paradigm."

The company's Transparent OLED realizes 40% transparency, providing clear image quality while being crystal clear like glass compared to the existing transparent LCD with only 10% transparency. With its superior transparency, Transparent OLED can be used in various fields such as smart homes, smart buildings, and mobility, including autonomous vehicles, aircraft, and subways. LG Display, the only transparent OLED manufacturer in the world, is seeing growing demand for Transparent OLED from these industries.

The company will demonstrate its cutting-edge products online at CES 2021 where all general visitors can enjoy them for the first time.

About LG Display

LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is the world's leading innovator of display technologies, including thin-film transistor liquid crystal and OLED displays. The company manufactures display panels in a broad range of sizes and specifications primarily for use in TVs, notebook computers, desktop monitors, and various other applications, including tablets and mobile devices. LG Display currently operates manufacturing facilities in Korea and China, and back-end assembly facilities in Korea, China, and Vietnam. The company has approximately 60,000 employees operating worldwide. For more news and information about LG Display, please visit www.lgdisplay.com.

Media Contact:

Jean Lee, Senior Manager, Global Communications
jean.lee@lgdisplay.com

Sue Kim, Executive Vice President
Insight Communications Consultants
sue.kim@insightcomms.com

View original content to download multimedia:http://www.prnewswire.com/news-releases/lg-display-to-showcase-lifestyle-of-future-with-transparent-oled-at-ces-2021-301199555.html

SOURCE LG Display

FAQ

What is LG Display showcasing at CES 2021?

LG Display is showcasing its Transparent OLED technology, highlighting various applications in everyday life.

How transparent is LG Display's Transparent OLED technology?

The Transparent OLED technology offers 40% transparency, significantly better than traditional LCDs.

What are the key applications of Transparent OLED highlighted by LG Display?

Key applications include a Smart Bed, restaurant displays, and subway train windows.

What is the stock symbol for LG Display?

LG Display's stock symbol is LPL.