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LiveXLive, the parent company of PodcastOne, announces findings from the second-annual Super Listeners Study. The study reveals a notable rise in the effectiveness of podcast advertising, with 49% of Super Listeners believing that podcasts are the best way for brands to communicate with them—up from 37% in 2019. Moreover, 54% stated that hearing ads in podcasts increases their likelihood of purchasing products. Despite an increase in perceived commercial volume and duration, listeners' attention to podcast ads is also rising, indicating a growing market for podcast advertising.
LiveXLive Media (NASDAQ: LIVX) announced the appointment of Roe Williams as its Global Head of Talent and Artist Partnerships. A seasoned executive and entrepreneur, Williams founded Global Think Entertainment and previously managed the ART@WAR record label. Her extensive experience includes partnerships with notable artists such as Big Sean and Trey Songz. LiveXLive's President Dermot McCormack welcomed her for her branding and deal-making expertise, aiming to enhance the company’s presence in the evolving music and entertainment landscape.
LiveXLive Media (NASDAQ: LIVX) has been named the exclusive simulcasting partner for the upcoming Sports Illustrated Awards. This livestream event, airing on December 19 at 7 PM ET, will be available on over 20 platforms, including LiveXLive's own services, Facebook, TikTok, and YouTube. The awards will recognize athletes such as LeBron James and Naomi Osaka, featuring musical performances from Steve Aoki and Gucci Mane. This collaboration offers a significant opportunity for LiveXLive to engage millions of sports fans globally.
LiveXLive Media (Nasdaq: LIVX) announced its participation in several upcoming investor conferences, showcasing its focus on livestream and on-demand audio, video, and podcast content. Key events include the Benzinga Global Small Cap Conference on December 9, 2020, and the 13th Annual LD Micro Main Event Conference on December 14, 2020. LiveXLive has successfully raised its revenue guidance for the 2021 fiscal year, supported by its diverse monetization strategies in the digital entertainment space.
LiveXLive Media (NASDAQ: LIVX) has partnered with Porsche Cars North America to launch an exclusive three-part concert series titled 'LiveXLive Presents: Stay Driven With Porsche.' The initiative showcases emerging artists such as Emily Vu, India Shawn, and Kiiara, reaching over 2.7 million social media followers. Scheduled for streaming on December 3, 10, and 17, the series emphasizes female empowerment and the excitement of driving the all-electric Porsche Taycan Turbo S. LiveXLive aims to provide engaging music content while promoting new musical talent.
LiveXLive Media (NASDAQ: LIVX) announced the inaugural "The Lockdown Awards" hosted by Trey Songz. The event features presenters and performances from renowned artists, including Busta Rhymes and Wiz Khalifa, highlighting the creativity of artists during the pandemic. Categories include Favorite Quarantine Song and Favorite Virtual Festival. The nominations represent over 4 billion in social media reach. LiveXLive aims to connect artists and fans through this unique celebration of digital creativity, emphasizing its growth as a leading platform for live streaming events.
PodcastOne, a subsidiary of LiveXLive Media (NASDAQ: LIVX), is set to launch new podcasts featuring renowned hosts such as Jay Jay French, Jordyn Jones, and Ron Jaworski before the end of 2020. This move is aimed at enhancing PodcastOne’s diverse programming and strengthening its audience reach. Notable upcoming shows include 'The French Connection,' 'What They Don't Tell You,' and 'Jaws Picks.' PodcastOne already boasts a robust lineup with over 400 episodes weekly and more than 2.8 billion downloads annually, solidifying its position in the podcasting industry.
LiveXLive Media (NASDAQ: LIVX) announces the launch of a pay-per-view concert featuring Bebe Rexha, scheduled for December 17, 2020, at 8 PM EST. The event is sponsored by American Airlines and Mastercard, with free access for AAdvantage Mastercard holders. Public tickets start at $9.99, offering various packages, including VIP options and merchandise. The concert aims to connect global fans, showcasing Rexha's hit songs, while enhancing LiveXLive's strategic growth in livestream content. This collaboration underlines the company's commitment to music and entertainment.
LiveXLive Media (NASDAQ: LIVX) has announced the formation of a new division, LiveXLive Music Publishing, led by industry veteran David Schulhof. This initiative aims to enhance the company's offerings by integrating music publishing with its existing platforms such as live events, podcasts, and merchandising. The division will also manage music distribution and royalty collection from various digital platforms like Spotify, Apple Music, and more. Schulhof, who has significant experience in music publishing, emphasizes a focus on supporting artists through revenue-sharing models.
LiveXLive Media (NASDAQ: LIVX) has announced the debut of a new exclusive livestream pay-per-view concert series titled 'LiveXLive Presents THE SHOW', launching on December 4, 2020, with Grammy nominee Wiz Khalifa. The concert series aims to integrate LiveXLive's strengths in promoting artists and engaging fans. Early bird tickets start at $9.99 for Artist Passes and $29.99 for Series Passes. The initiative builds on the success of previous franchises, highlighting exclusive performances and interactive fan experiences.
