STOCK TITAN

Global Convention 2025 Empowers Consultants to ‘Go Further’ with Exclusive Trainings, Product Announcements, and New Incentives to Drive Growth

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Positive)
Tags

LifeVantage (LFVN) concluded its annual Global Convention in Salt Lake City from April 24-26, 2025, attracting over 2,000 Independent Consultants worldwide. The event, centered on the 'Drive ERA' theme, featured key business updates and product announcements.

The company highlighted its MindBody GLP-1 System™ (MB System™), now expanding to Europe, Mexico, Thailand, Australia, and New Zealand. Recent clinical studies showed the product increased GLP-1 levels by over 200% on average.

Two new AXIO product flavors were unveiled: Peach Nectarine as a permanent decaf option launching April 29, and an event-exclusive Tiger's Blood flavor. The company also announced a Q2 Sales Incentive doubling bonuses for new Senior Consultant 1 ranks and revealed Thailand as the 2026 Executive Destination Trip location.

LifeVantage (LFVN) ha concluso la sua Convention Globale annuale a Salt Lake City dal 24 al 26 aprile 2025, attirando oltre 2.000 Consulenti Indipendenti da tutto il mondo. L'evento, incentrato sul tema 'Drive ERA', ha presentato aggiornamenti chiave sul business e annunci di nuovi prodotti.

L'azienda ha messo in evidenza il suo MindBody GLP-1 System™ (MB System™), ora in espansione in Europa, Messico, Thailandia, Australia e Nuova Zelanda. Studi clinici recenti hanno dimostrato che il prodotto aumenta i livelli di GLP-1 in media di oltre il 200%.

Sono stati presentati due nuovi gusti del prodotto AXIO: Peach Nectarine come opzione permanente decaffeinata in uscita il 29 aprile, e il gusto esclusivo Tiger's Blood disponibile solo durante l'evento. L'azienda ha inoltre annunciato un incentivo alle vendite per il secondo trimestre che raddoppia i bonus per i nuovi Senior Consultant 1 e ha svelato la Thailandia come destinazione del viaggio esecutivo del 2026.

LifeVantage (LFVN) concluyó su Convención Global anual en Salt Lake City del 24 al 26 de abril de 2025, reuniendo a más de 2,000 Consultores Independientes de todo el mundo. El evento, centrado en el tema 'Drive ERA', presentó actualizaciones clave del negocio y anuncios de productos.

La compañía destacó su MindBody GLP-1 System™ (MB System™), que ahora se expande a Europa, México, Tailandia, Australia y Nueva Zelanda. Estudios clínicos recientes mostraron que el producto incrementó los niveles de GLP-1 en más del 200% en promedio.

Se revelaron dos nuevos sabores del producto AXIO: Peach Nectarine como opción descafeinada permanente que se lanzará el 29 de abril, y un sabor exclusivo del evento llamado Tiger's Blood. La empresa también anunció un incentivo de ventas para el segundo trimestre que duplica los bonos para los nuevos rangos Senior Consultant 1 y reveló a Tailandia como el destino del viaje ejecutivo de 2026.

LifeVantage (LFVN)는 2025년 4월 24일부터 26일까지 솔트레이크시티에서 연례 글로벌 컨벤션을 개최하여 전 세계 2,000명 이상의 독립 컨설턴트를 모았습니다. 'Drive ERA'라는 주제로 진행된 이번 행사는 주요 비즈니스 업데이트와 제품 발표를 포함했습니다.

회사는 MindBody GLP-1 System™(MB System™)을 강조했으며, 이 제품은 현재 유럽, 멕시코, 태국, 호주, 뉴질랜드로 확장 중입니다. 최근 임상 연구에서는 이 제품이 평균 200% 이상 GLP-1 수치를 증가시킨 것으로 나타났습니다.

두 가지 새로운 AXIO 제품 맛이 공개되었는데, 4월 29일 출시되는 영구 디카페인 옵션인 Peach Nectarine과 행사 한정 Tiger's Blood 맛입니다. 또한 회사는 2분기 판매 인센티브로 신규 Senior Consultant 1 등급 보너스를 두 배로 늘리고, 2026년 임원 여행지로 태국을 발표했습니다.

LifeVantage (LFVN) a conclu sa Convention Globale annuelle à Salt Lake City du 24 au 26 avril 2025, attirant plus de 2 000 consultants indépendants du monde entier. L'événement, centré sur le thème « Drive ERA », a présenté des mises à jour clés sur l'entreprise et des annonces de produits.

L'entreprise a mis en avant son MindBody GLP-1 System™ (MB System™), désormais en expansion en Europe, au Mexique, en Thaïlande, en Australie et en Nouvelle-Zélande. Des études cliniques récentes ont montré que le produit augmentait les niveaux de GLP-1 de plus de 200 % en moyenne.

Deux nouvelles saveurs du produit AXIO ont été dévoilées : Peach Nectarine en option décaféinée permanente, lancée le 29 avril, et une saveur exclusive à l'événement, Tiger's Blood. L'entreprise a également annoncé une incitation aux ventes pour le deuxième trimestre doublant les bonus pour les nouveaux rangs Senior Consultant 1 et a révélé la Thaïlande comme destination du voyage exécutif 2026.

LifeVantage (LFVN) hat seine jährliche Global Convention vom 24. bis 26. April 2025 in Salt Lake City abgeschlossen und über 2.000 unabhängige Berater aus aller Welt angezogen. Die Veranstaltung stand unter dem Motto 'Drive ERA' und bot wichtige Geschäftsaktualisierungen sowie Produktankündigungen.

Das Unternehmen hob sein MindBody GLP-1 System™ (MB System™) hervor, das nun nach Europa, Mexiko, Thailand, Australien und Neuseeland expandiert. Aktuelle klinische Studien zeigten, dass das Produkt den GLP-1-Spiegel im Durchschnitt um über 200 % erhöhte.

Zwei neue AXIO-Geschmacksrichtungen wurden vorgestellt: Peach Nectarine als permanente entkoffeinierte Option, die am 29. April auf den Markt kommt, und der exklusiv für die Veranstaltung erhältliche Geschmack Tiger's Blood. Das Unternehmen kündigte außerdem einen Vertriebsanreiz im zweiten Quartal an, der Boni für neue Senior Consultant 1-Ränge verdoppelt, und enthüllte Thailand als Ziel für die Executive-Reise 2026.

Positive
  • Clinical study proves MindBody GLP-1 System efficacy with 200% increase in GLP-1 levels
  • Global market expansion of MindBody GLP-1 System to 5 new countries
  • Launch of new AXIO product variants expanding product portfolio
  • Enhanced sales incentive program with doubled bonuses for Senior Consultant 1 rank
Negative
  • None.

Convention hosted in Salt Lake City, Utah April 24-26, attended by over 2,000 Independent Consultants from around the world

SALT LAKE CITY, April 28, 2025 (GLOBE NEWSWIRE) -- LifeVantage Corporation® (Nasdaq: LFVN), a leading health and wellness company with products designed to activate optimal health processes at the cellular level, today announced the successful conclusion of their annual Global Convention, held April 24-26, 2025, in Salt Lake City, Utah. Thousands of independent LifeVantage Consultants from around the world gathered at the Salt Palace Convention Center to participate in the multi-day event. Attendees heard from a variety of LifeVantage executives and speakers on key business updates, exciting product announcements, exclusive business and compensation plan trainings, and initiatives designed to help Consultants “Go Further” with their LifeVantage business.

“Our ‘Drive ERA’ theme, launched at Global Kickoff earlier this year, continued in full force at Convention,” said Steve Fife, President and CEO of LifeVantage. “We are so proud of what we offer the world. This Convention was the rallying cry to get loud about what we do better than anyone else and the opportunity to deliver meaningful side income to people willing to work alongside our incredible leaders. The excitement and unity among our field and corporate teams was truly inspiring, and it's that shared energy and commitment that will propel us into our next phase of growth.”

A highlight of the event was the celebration of LifeVantage’s newest breakthrough product, the MindBody GLP-1 System™, previously available to consumers in the U.S. and Japan, and now available to all consumers in Europe, Mexico, Thailand, Australia, and New Zealand. Known internationally as the MB System™, the product launch marks a major step in LifeVantage’s global expansion and demonstrates commitment to foreign market growth.

As part of the celebration, the results of the company’s latest clinical study on the MindBody GLP-1 System™ and MB System™ were revealed. The clinical study, completed in early April, revealed that both formulas increased GLP-1 levels in the body by over 200 percent on average. For the U.S., the over 200 percent increase was achieved by averaging the results of the first clinical completed in September 2024 and the results of the most recent clinical.*Ω

Event attendees were also treated to two new product reveals: Peach Nectarine was announced as a permanent decaf flavor of AXIO, set to launch publicly on April 29, and an “event-exclusive” AXIO flavor was offered on site—Tiger’s Blood, a bold blend of watermelon, strawberry, and coconut.

Additionally, attendees learned more about the Drive ERA Q2 Sales Incentive announced earlier in April. The incentive doubles the bonus regularly offered for those who reach the rank of Senior Consultant 1 through enrolling and retaining new customers within their first 3 months in business and offers the chance for their enrolling sponsors to earn custom LifeVantage shoes. This incentive reinforces the company’s commitment to rewarding fast Consultant product sales growth and team-building efforts.

Lastly, LifeVantage revealed this year’s highly anticipated Executive Destination Trip location for the North American and European markets, which will take place in Thailand in 2026. Additional announcements included the Activate Virtual Event set for July 12, and the return of U.S. Momentum Academy, scheduled for October 23-25 in Dallas, Texas.

For more information on LifeVantage and its activating products, visit LifeVantage.com.

About LifeVantage Corporation
LifeVantage Corporation (Nasdaq: LFVN), the Activation company, is a pioneer in nutrigenomics—the study of how nutrition and naturally occurring compounds can unlock your genes and the health coded within. Our products work with your unique biology and help your body make what it needs for health. The line of scientifically validated activators includes the flagship Protandim® family of products, TrueScience® Liquid Collagen, the newest MindBody GLP-1 System™, Activation-supporting nutrients such as Omega, D3+, and the Rise AM & Reset PM System®, as well as AXIO® nootropic energy drink mixes, the full TrueScience® line of skin and hair care products, and Petandim®, a pet supplement formulated to combat oxidative stress in dogs. Our independent Consultants sell our products to Customers and share the business opportunity with entrepreneurs seeking to begin their own business. LifeVantage was founded in 2003 and is headquartered in Lehi, Utah. For more information, visit www.lifevantage.com.*

Public Relations Contact:
CerconeBrownCompany
lifevantage@cerconebrown.com

Investor Relations Contact:
Reed Anderson, ICR
(646) 277-1260
reed.anderson@icrinc.com

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Ω Results based on a randomized 12-week human clinical study.


FAQ

What were the clinical results of LifeVantage's MindBody GLP-1 System (LFVN)?

Clinical studies completed in April 2025 showed the MindBody GLP-1 System increased GLP-1 levels by over 200% on average, combining results from September 2024 and April 2025 studies.

Which new markets will LifeVantage (LFVN) expand its MindBody GLP-1 System to?

LifeVantage is expanding its MindBody GLP-1 System to Europe, Mexico, Thailand, Australia, and New Zealand, following its success in the U.S. and Japan.

What new AXIO flavors did LifeVantage (LFVN) announce at the 2025 Global Convention?

LifeVantage announced Peach Nectarine as a permanent decaf flavor launching April 29, 2025, and an event-exclusive Tiger's Blood flavor combining watermelon, strawberry, and coconut.

What is LifeVantage's (LFVN) new Q2 Sales Incentive program for 2025?

The program doubles bonuses for those reaching Senior Consultant 1 rank through customer enrollment and retention within their first 3 months, plus offers enrolling sponsors the chance to earn custom shoes.
Lifevantage Corp

NASDAQ:LFVN

LFVN Rankings

LFVN Latest News

LFVN Stock Data

155.38M
10.44M
16%
40.42%
12.5%
Packaged Foods
Pharmaceutical Preparations
Link
United States
LEHI