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The Coca-Cola Company Names Henrique Braun Executive Vice President and Chief Operating Officer

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The Coca-Cola Company (NYSE: KO) has announced the appointment of Henrique Braun as Executive Vice President and Chief Operating Officer, effective January 1, 2025. In this expanded role, Braun will oversee all of the company's operating units worldwide, reporting directly to Chairman and CEO James Quincey.

Braun, 56, currently serves as EVP and President of International Development, managing operations across Latin America, Asia Pacific, Africa, and other regions. His promotion will add oversight of North America and Europe operating units to his responsibilities. Since joining Coca-Cola in 1996, Braun has held various leadership positions across multiple regions and functions, including supply chain, marketing, and bottling operations.

The Coca-Cola Company (NYSE: KO) ha annunciato la nomina di Henrique Braun come Vicepresidente Esecutivo e Direttore Operativo, con effetto dal 1 gennaio 2025. In questo ruolo ampliato, Braun supervisionerà tutte le unità operative dell'azienda a livello mondiale, riferendo direttamente al Presidente e CEO James Quincey.

Braun, 56 anni, attualmente ricopre il ruolo di EVP e Presidente dello Sviluppo Internazionale, gestendo le operazioni in America Latina, Asia Pacifica, Africa e altre regioni. La sua promozione aggiungerà la supervisione delle unità operative di Nord America ed Europa alle sue responsabilità. Da quando è entrato in Coca-Cola nel 1996, Braun ha ricoperto vari ruoli di leadership in diverse regioni e funzioni, inclusi la supply chain, il marketing e le operazioni di imbottigliamento.

The Coca-Cola Company (NYSE: KO) ha anunciado el nombramiento de Henrique Braun como Vicepresidente Ejecutivo y Director de Operaciones, con efecto a partir del 1 de enero de 2025. En este rol ampliado, Braun supervisará todas las unidades operativas de la empresa en todo el mundo, reportando directamente al Presidente y CEO James Quincey.

Braun, de 56 años, actualmente se desempeña como EVP y Presidente de Desarrollo Internacional, gestionando operaciones en América Latina, Asia-Pacífico, África y otras regiones. Su promoción añadirá la supervisión de las unidades operativas de América del Norte y Europa a sus responsabilidades. Desde que se unió a Coca-Cola en 1996, Braun ha ocupado varios puestos de liderazgo en múltiples regiones y funciones, incluidas la cadena de suministro, marketing y operaciones de embotellado.

코카콜라 컴퍼니 (NYSE: KO)헨리케 브라운을 2025년 1월 1일자로 부사장 겸 COO로 임명했다고 발표했습니다. 이 역할에서 브라운은 전 세계 모든 운영 단위를 감독하며, 제임스 퀸시 회장 겸 CEO에게 직접 보고합니다.

56세인 브라운은 현재 국제 개발 부사장 및 사장으로 재직 중이며, 라틴 아메리카, 아시아 태평양, 아프리카 및 기타 지역의 운영을 관리하고 있습니다. 그의 승진은 북미와 유럽 운영 단위에 대한 감독을 포함할 것입니다. 브라운은 1996년에 코카콜라에 합류한 이후로 여러 지역과 기능에서 공급망, 마케팅 및 병입 운영을 포함한 다양한 리더십 직책을 맡아 왔습니다.

The Coca-Cola Company (NYSE: KO) a annoncé la nomination de Henrique Braun en tant que Vice-Président Exécutif et Directeur des Opérations, avec effet au 1er janvier 2025. Dans ce rôle élargi, Braun supervisera toutes les unités opérationnelles de l’entreprise à l’échelle mondiale, en rapportant directement au Président et CEO James Quincey.

Braun, âgé de 56 ans, occupe actuellement le poste de VP Exécutif et Président du Développement International, gérant les opérations en Amérique Latine, Asie-Pacifique, Afrique et dans d'autres régions. Sa promotion ajoutera la supervision des unités opérationnelles en Amérique du Nord et en Europe à ses responsabilités. Depuis qu’il a rejoint Coca-Cola en 1996, Braun a occupé divers postes de direction dans plusieurs régions et fonctions, y compris la chaîne d’approvisionnement, le marketing et les opérations d'embouteillage.

The Coca-Cola Company (NYSE: KO) hat die Ernennung von Henrique Braun zum Exekutiv-Vizepräsidenten und Chief Operating Officer ab dem 1. Januar 2025 bekannt gegeben. In dieser erweiterten Rolle wird Braun alle Betriebe des Unternehmens weltweit überwachen und direkt an den Vorsitzenden und CEO James Quincey berichten.

Braun, 56 Jahre alt, ist derzeit EVP und Präsident der Internationalen Entwicklung und leitet die Aktivitäten in Lateinamerika, Asien-Pazifik, Afrika und anderen Regionen. Seine Beförderung wird die Überwachung der operativen Einheiten in Nordamerika und Europa zu seinen Verantwortlichkeiten hinzufügen. Seit seinem Eintritt in die Coca-Cola Company im Jahr 1996 hat Braun verschiedene Führungspositionen in mehreren Regionen und Bereichen, einschließlich Lieferkette, Marketing und Abfüllbetrieb, innegehabt.

Positive
  • Appointment of experienced internal leader with 28+ years at the company
  • Consolidation of global operations under single leadership structure
  • Track record of driving growth strategy and operational accomplishments
Negative
  • None.

ATLANTA--(BUSINESS WIRE)-- The Coca-Cola Company today announced Henrique Braun has been named Executive Vice President and Chief Operating Officer, effective Jan. 1, 2025. In this expanded role, Braun will be responsible for all of the company’s operating units worldwide. He will report to Chairman and CEO James Quincey.

Henrique Braun (Photo: Business Wire)

Henrique Braun (Photo: Business Wire)

Braun currently serves as EVP and President, International Development, overseeing the company’s operating units for Latin America; Japan & South Korea; ASEAN & South Pacific; Greater China and Mongolia; Africa; India & Southwest Asia; and Eurasia and Middle East.

As COO, Braun will add oversight of the North America and Europe operating units.

“Henrique has built an impressive track record of driving our growth strategy along with numerous operational accomplishments, all while keeping the consumer as the center of decisions,” Quincey said. “He has proven to be a trusted, strategic leader with a reputation for developing talent and delivering results.”

Prior to his current role, Braun served as President of the Latin America operating unit from 2020 to 2022 and as President of the Brazil business unit from 2016 to 2020. From 2013 to 2016, he was President of the company’s Greater China & Korea business unit.

Braun, 56, joined The Coca-Cola Company in 1996 in Atlanta and progressed through roles of increasing responsibilities in North America, Europe, Asia and Latin America. Those positions included supply chain, new business development, marketing, innovation, general management and bottling operations. Braun has served in regional, business unit and corporate functions.

“I am energized and honored to take on this broader role and look forward to partnering with James, our executive leadership team, bottling partners and associates to deliver on our total beverage strategy and drive growth across the company and our system worldwide,” Braun said.

The following leaders will report to Braun:

  • Selman Careaga, president, ASEAN & South Pacific operating unit;
  • Nikos Koumettis, president, Europe operating unit;
  • Gilles Leclerc, president, Greater China and Mongolia operating unit;
  • Jennifer Mann, EVP and president, North America operating unit;
  • Luisa Ortega, president, Africa operating unit;
  • Murat Ozgel, president, Japan & South Korea operating unit;
  • Bruno Pietracci, president, Latin America operating unit;
  • Sanket Ray, president, India & Southwest Asia operating unit;
  • Sedef Salingan Sahin, president, Eurasia and Middle East operating unit.

Braun holds a bachelor’s degree in agricultural engineering from the University Federal of Rio de Janeiro, a master’s of science degree from Michigan State University and an MBA from Georgia State University.

About The Coca-Cola Company

The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company’s purpose is to refresh the world and make a difference. We sell multiple billion-dollar brands across several beverage categories worldwide. Our portfolio of sparkling soft drink brands includes Coca-Cola, Sprite and Fanta. Our water, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We seek to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across our value chain. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide. Learn more at www.coca-colacompany.com and follow us on Instagram, Facebook and LinkedIn.

Investors and Analysts: Robin Halpern, koinvestorrelations@coca-cola.com

Media: Scott Leith, sleith@coca-cola.com

Source: The Coca-Cola Company

FAQ

When will Henrique Braun start as COO of Coca-Cola (KO)?

Henrique Braun will begin his role as Executive Vice President and Chief Operating Officer of Coca-Cola on January 1, 2025.

What regions will Braun oversee in his new role at Coca-Cola (KO)?

As COO, Braun will oversee all of Coca-Cola's operating units worldwide, including North America, Europe, Latin America, Asia Pacific, Africa, and other regions.

What is Henrique Braun's current position at Coca-Cola (KO)?

Braun currently serves as EVP and President of International Development, overseeing operations in Latin America, Japan & South Korea, ASEAN & South Pacific, Greater China and Mongolia, Africa, India & Southwest Asia, and Eurasia and Middle East.

How long has Henrique Braun been with Coca-Cola (KO)?

Henrique Braun joined The Coca-Cola Company in 1996, accumulating over 28 years of experience in various leadership roles across different regions and functions.

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